The Vietnam Media Landscape Report provides an overview of the television and telecommunications market in relation to sports broadcasting in Vietnam the today, with top-level data and detailed forecasts of key indicators up to 2026. The report analyses the television, mobile handset and residential fixed-line broadband sectors, as well as a review of major sports media rights.
Key Highlights
- Cable TV accounted for a 56.3% share of the total pay-TV subscriptions in 2021 and will remain the leading pay-TV service platform during 2021-2026, despite the decline in its subscription from 2023 onwards.
- 4G subscription share will increase from 44.5% in 2021 to 67.0% by 2026, supported by ongoing LTE network expansion by the mobile network operators (MNOs).
- Fiber lines will continue to be the leading residential fixed broadband technology in Vietnam over the forecast period with its share of overall broadband lines increasing from 90.6% in 2021 to 95.9% by 2026.
Scope
- Pay-TV operators had 15.2 million subscribers in 2021, a 0.05% increase from 2020.
- Total mobile subscriptions in Vietnam reached 122.7 million in 2021, accounting for a share of 2.5% of total mobile subscriptions in the APAC region.
- 3G was the country's leading technology with a 45.8% subscription share in 2021. However, 3G subscription share is expected to decline reaching 27.7% by 2026, due to subscribers' migration to 4G/5G services.
- Total fixed broadband lines in Vietnam will grow from 19.4 million in 2021 to 24.1 million by 2026, driven by growing demand for high-speed fiber broadband services in the country and ongoing efforts from the government in expanding broadband coverage.
Reasons to Buy
- This Sports Broadcasting Media Report offers a thorough, forward-looking analysis of the Vietnam television and telecommunications markets, and service providers in a concise format to help executives build proactive and profitable growth strategies.
- Accompanying the publisher's Forecast products, the report examines the assumptions and drivers behind ongoing and upcoming trends in the Vietnam pay-TV, mobile handset and residential fixed broadband markets, including the evolution of service provider market shares.
- With 19 charts and tables, the report is designed for an executive-level audience, boasting presentation quality.
Table of Contents
- Country statistics
- Population and household context
- Television and telecom services market outlook
- TV services market
- Mobile services market
- Fixed broadband services market
- Total telecom service revenue
- Competitive landscape snapshots
- Competitive landscape
- Additional resources
- Data tables
- Glossary
- Research methodology
- Country Intelligence Report coverage
- About the Publisher
