SMS Firewalls: Future Outlook, Regional Analysis & Market Forecasts 2023-2027

The latest SMS Firewalls research provides a comprehensive analysis on the SMS firewalls market, including its market trajectory and future deployment as part of a larger managed security strategy for operators. This report provides tailored recommendations for market stakeholders in the competitive landscape, including mobile operators, firewall service providers and messaging aggregators. It also incorporates analysis from comprehensive forecasts to identify the best regional opportunities for SMS firewall deployment. These 5-year forecasts include the total SMS traffic, proportion of SMS traffic handled by firewalls and the total vendor revenue generated by this SMS firewall traffic and the regional analysis leverages in-house forecast data for a range of key factors including:

• Addressable User Base
• Disruption Analysis
• End-user Assessment
• Future Business Prospects
• Impact Analysis
• Innovation Analysis
• Multimodal Assessment

The Competitor Leaderboard, featuring an in‑depth evaluation of 16 major firewall providers, uses a combination of quantitative and qualitative scoring criteria to provide vendor positioning for the market’s leading players. In addition, the publisher also assesses the technologies impacting SMS business messaging traffic and the provision of SMS firewalls services including:

• Biometric Authentication
• Flash Calling
• Growth of OTT Business Messaging
• GSMA Open Gateway API
• WhatsApp Business Messaging Use Cases

This research suite includes:

• Market Trends & Strategies (PDF)
• Competitor Leaderboard (PDF)
• Data & Forecasting (PDF)
• 5-year Market Sizing & Forecast Spreadsheet (Excel)
• 12 Months' Access to harvest

Key Statistics

• $2.0bn - Market size in 2023
• $676.8mn - Market size in 2027
• 66% - 2023 to 2027 reduction losses
• 2023-2027 - Forecast period

Key Features

Regional Analysis: Comprehensive coverage featuring regional market analysis on the future of the market in a select 60 countries split by 8 key regions; analysing each region’s potential market growth using the following criteria, paired with supplementary 5-year forecast data.

• Addressable User Base
• Disruption Analysis
• End-user Assessment
• Future Business Prospects
• Impact Analysis
• Innovations Analysis
• Multimodal Assessment

Threat Evaluation: This landscape overview assesses current and future technologies which will have a significant impact on the SMS market. These technologies include:

• Biometric Authentication
• Flash Calling
• Growth of OTT Business Messaging
• GSMA Open Gateway API
• WhatsApp Business Messaging Use Cases

Competitor Leaderboard: Key player capability and capacity assessment for 16 firewall service providers; positioning them as either an established leader, leading challenger, or disruptor and challenger. Our Competitor Leaderboard scores these companies on a number of criteria including their size of operations in the space, their extent and breadth of market partnerships, sophistication of their platforms, and the publisher's view on each company's innovation and future business prospects. The companies included in the SMS Firewalls Competitor Leaderboard are:

• AMD Telecom
• BICS
• Cellusys
• Cloudmark (Proofpoint)
• Comviva
• iBASIS
• Infobip
• Mavenir
• Mitto
• Mobileum
• Monty Mobile
• Openmind Networks
• Route Mobile
• Sinch
• Subex
• Tanla

Benchmark Industry Forecasts: 5-year forecasts are provided for the market growth of A2P SMS traffic, the total A2P SMS traffic handled by SMS firewalls, total A2P SMS grey route traffic and total SMS firewall vendor revenue. Metrics are split by our 8 key forecast regions and the 60 countries listed below:

North America:

• Canada, US

Latin America:

• Argentina, Brazil, Chile, Colombia, Ecuador, Mexico, Peru, Uruguay

West Europe:

• Austria, Belgium, Denmark, Finland, France, Germany, Greece, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, UK

Central & East Europe:

• Croatia, Czech Republic, Hungary, Poland, Romania, Russia, Turkey, Ukraine

Far East & China:

• China, Hong Kong, Japan, South Korea

Indian Subcontinent:

• Bangladesh, India, Nepal, Pakistan

Rest of Asia Pacific:

• Australia, Indonesia, Malaysia, New Zealand, Philippines, Singapore, Thailand, Vietnam

Africa & Middle East:

• Algeria, Egypt, Israel, Kenya, Kuwait, Nigeria, Qatar, Saudi Arabia, South Africa, United Arab Emirates

Research Deliverables

• Market Data & Forecasting Report - The numbers tell you what's happening, but our written report details why, alongside the methodologies.
• Interactive Forecast Excel - Full 5-year forecasts for every available market metric provided in Excel format, with interactive 'What If' and scenario tools.
• harvest Online Data Platform - Access the very latest data in our exclusive online data platform, harvest. All the data from Excel, with frequent updates and a more user-friendly interface.
• Market Trends & Strategies Report - A comprehensive analysis of the current market landscape, alongside strategic recommendations.
• Competitor Leaderboard Report - Provides a visual representation of the competitive positioning of the leaders within the market.