The sun care products market size is expected to see strong growth in the next few years. It will grow to $21.99 billion in 2030 at a compound annual growth rate (CAGR) of 7.3%. The growth in the forecast period can be attributed to increasing demand for reef-safe sunscreens, rising adoption of premium skincare products, expansion of online beauty retail, growing focus on anti-aging protection, increasing product innovation in sun care formulations. Major trends in the forecast period include rising demand for broad-spectrum uv protection, growing adoption of mineral-based sunscreens, expansion of water-resistant formulations, increased focus on skin-safe ingredients, enhanced use of dermatologist-tested products.
The growing prevalence of skin cancer is expected to drive the growth of the sun care products market going forward. Skin cancer develops when skin cells undergo abnormal changes, primarily due to prolonged exposure to ultraviolet (UV) radiation from sunlight or artificial sources like tanning beds, and it remains the most common form of cancer in the United States. Rising rates of melanoma and UV-induced skin damage are increasing consumer reliance on sun protection products, including sunscreens, mineral blockers, and daily UV-shield skincare, as essential preventive measures. For example, in January 2025, the American Cancer Society, a US-based non-profit organization, projected that approximately 104,960 new melanoma cases will be diagnosed in the United States in 2025, including 60,550 in men and 44,410 in women, while around 8,430 individuals are expected to die from the disease, with 5,470 men and 2,960 women affected. Therefore, the rising incidence of skin cancer is boosting the sun care products market.
Companies in the sun care products market are introducing innovative products, including mineral sunscreen, to cater to customer needs effectively. Mineral sunscreen, a powder-based formulation utilizing zinc oxide and titanium dioxide, offers protection against UVA and UVB rays. Larkly, a US-based beauty company, launched mineral sunscreen in February 2023. Available in a refillable applicator and powder form, this sunscreen is easy to apply, non-greasy, suitable for sensitive skin, and often preferred for its reduced likelihood of causing irritation compared to chemical sunscreens.
In August 2023, Carlyle, a US-based investment firm, acquired VLCC for an undisclosed sum. The goal of Carlyle's acquisition is to expedite VLCC's growth by investing in brand development, product expansion, and enhancing digital and retail operations. VLCC is an India-based company focused on wellness and beauty services, specializing in health, wellness, and personal care.
Major companies operating in the sun care products market are L'Oréal SA, Johnson & Johnson Services Inc., Procter & Gamble Co., Beiersdorf AG, Coty Inc., Shiseido Company Ltd., Estée Lauder Companies Inc., Bioderma Laboratories, Burt's Bees Inc., Unilever plc, Kao Corp, Bayer AG, Weleda AG, Mary Kay Inc., Amorepacific Corp, Natura & Co Holding SA, Edgewell Personal Care Co., Avon Products Inc., Revlon Inc., Oriflame Cosmetics AG, Groupe Clarins, La Roche-Posay, Vichy Laboratories, Coppertone, Hawaiian Tropic, Banana Boat Ltd., Sun Bum LLC, Supergoop!, Coola Suncare.
Europe was the largest region in the sun care products market share in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the sun care products market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the sun care products market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The sun care products market consists of sales of mineral and chemical sunscreens. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Sun Care Products Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses sun care products market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for sun care products? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The sun care products market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Type: Self-Tanning Products; After-Sun Products; Sun Protection Products2) By Gender: Male; Female; Unisex
3) By Distribution Channel: Hypermarkets or Supermarkets; Specialty Stores; Online Stores; Other Distribution Channels
Subsegments:
1) By Self-Tanning Products: Tanning Lotions; Tanning Sprays; Tanning Mousse2) By After-Sun Products: After-Sun Lotions; After-Sun Gels; After-Sun Creams
3) By Sun Protection Products: Sunscreens; Sun Blocks; Tinted Sunscreens; Water-Resistant Sunscreens
Companies Mentioned: L'Oréal SA; Johnson & Johnson Services Inc.; Procter & Gamble Co.; Beiersdorf AG; Coty Inc.; Shiseido Company Ltd.; Estée Lauder Companies Inc.; Bioderma Laboratories; Burt's Bees Inc.; Unilever plc; Kao Corp; Bayer AG; Weleda AG; Mary Kay Inc.; Amorepacific Corp; Natura & Co Holding SA; Edgewell Personal Care Co.; Avon Products Inc.; Revlon Inc.; Oriflame Cosmetics AG; Groupe Clarins; La Roche-Posay; Vichy Laboratories; Coppertone; Hawaiian Tropic; Banana Boat Ltd.; Sun Bum LLC; Supergoop!; Coola Suncare
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Sun Care Products market report include:- L'Oréal SA
- Johnson & Johnson Services Inc.
- Procter & Gamble Co.
- Beiersdorf AG
- Coty Inc.
- Shiseido Company Ltd.
- Estée Lauder Companies Inc.
- Bioderma Laboratories
- Burt's Bees Inc.
- Unilever plc
- Kao Corp
- Bayer AG
- Weleda AG
- Mary Kay Inc.
- Amorepacific Corp
- Natura & Co Holding SA
- Edgewell Personal Care Co.
- Avon Products Inc.
- Revlon Inc.
- Oriflame Cosmetics AG
- Groupe Clarins
- La Roche-Posay
- Vichy Laboratories
- Coppertone
- Hawaiian Tropic
- Banana Boat Ltd.
- Sun Bum LLC
- Supergoop!
- Coola Suncare
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 16.6 Billion |
| Forecasted Market Value ( USD | $ 21.99 Billion |
| Compound Annual Growth Rate | 7.3% |
| Regions Covered | Global |
| No. of Companies Mentioned | 30 |


