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Customer Journey Analytics Market Report by Component, Touchpoint, Deployment, Organization Size, Application, Industry Vertical, and Region 2024-2032

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    Report

  • 135 Pages
  • April 2024
  • Region: Global
  • IMARC Group
  • ID: 5743076
Description Jump to:
The global customer journey analytics market size reached US$ 13.0 Billion in 2023. Looking forward, the market is projected to reach US$ 48.6 Billion by 2032, exhibiting a growth rate (CAGR) of 15.78% during 2023-2032.

Customer journey analytics refers to the process of analyzing and tracking customer experience across every touchpoint in the customer journey. It involves acquisition, activation and adoption as its three main stages. It is widely used by organizations and enterprises to provide real-time insights into customer behavior. Customer journey analytics encompasses advanced analytics methods, such as customer segmentation, predictive analytics and real-time analytics.

It combines data from every channel into a single interface that assists in making better decisions with a holistic view. It also aids in predicting customer behavior, improving consumer experience, increasing revenue and boosting customer acquisition. As a result, it is widely used across telecommunications, healthcare, hospitality, travel, and banking, financial services and insurance (BFSI) industries.

Customer Journey Analytics Market Trends

The emergence of digitalization across the globe is creating a positive outlook for market growth. In addition to this, the increasing need to convert information into digital form to gain insights that support strategic decision-making in various organizations is favoring the market growth. Moreover, the widespread product adoption to perform traffic and e-commerce analytics is driving the development of the market. Apart from this, various technological advancements, such as the integration of artificial intelligence (AI) that assists in providing intelligent, convenient and informed customer experience during the customer journey, are providing an impetus to the market growth.

Furthermore, the increasing product demand in the retail and e-commerce industries to track the customer journey across multiple channels in real-time and the introduction of personalized omnichannel experience is positively impacting the market growth. Other factors, including widespread adoption of analytics software in various industries, increasing penetration of smartphones, and the growing demand for consistent customer support across multiple platforms, are anticipated to drive the market further.

Key Market Segmentation

This report provides an analysis of the key trends in each sub-segment of the global customer journey analytics market report, along with forecasts at the global, regional and country level from 2024-2032. The report has categorized the market based on component, touchpoint, deployment, organization size, application and industry vertical.

Breakup by Component:

  • Solution
  • Services

Breakup by Touchpoint:

  • Web
  • Social Media
  • Mobile
  • Email
  • Branch and Store
  • Call Center
  • Others

Breakup by Deployment:

  • On-premises
  • Cloud-based

Breakup by Organization Size:

  • Large Enterprises
  • Small and Medium-sized Enterprises

Breakup by Application:

  • Customer Segmentation and Targeting
  • Customer Behavioral Analysis
  • Customer Churn Analysis
  • Brand Management
  • Campaign Management
  • Product Management
  • Others

Breakup by Industry Vertical:

  • BFSI
  • IT and Telecommunications
  • Retail and E-Commerce
  • Healthcare
  • Media and Entertainment
  • Travel and hospitality
  • Others

Breakup by Region:

  • North America
  • United States
  • Canada
  • Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others
  • Europe
  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Russia
  • Others
  • Latin America
  • Brazil
  • Mexico
  • Others
  • Middle East and Africa

Competitive Landscape

The competitive landscape of the industry has also been examined along with the profiles of the key players being Adobe Inc., Callminer Inc., Cisco Systems Inc., Genesys Telecommunications Laboratories Inc., Google LLC (Alphabet Inc.), International Business Machines Corporation, Microsoft Corporation, NICE Ltd., Oracle Corporation, Salesforce Inc., SAP SE, Teradata Corporation and Verint Systems Inc.

Key Questions Answered in This Report

1. What was the size of the global customer journey analytics market in 2023?
2. What is the expected growth rate of the global customer journey analytics market during 2024-2032?
3. What are the key factors driving the global customer journey analytics market?
4. What has been the impact of COVID-19 on the global customer journey analytics market?
5. What is the breakup of the global customer journey analytics market based on the component?
6. What is the breakup of the global customer journey analytics market based on the touchpoint?
7. What is the breakup of the global customer journey analytics market based on the deployment?
8. What is the breakup of the global customer journey analytics market based on application?
9. What is the breakup of the global customer journey analytics market based on the industry vertical?
10. What are the key regions in the global customer journey analytics market?
11. Who are the key players/companies in the global customer journey analytics market?

Table of Contents

1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Customer Journey Analytics Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Component
6.1 Solution
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Services
6.2.1 Market Trends
6.2.2 Market Forecast
7 Market Breakup by Touchpoint
7.1 Web
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Social Media
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Mobile
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Email
7.4.1 Market Trends
7.4.2 Market Forecast
7.5 Branch and Store
7.5.1 Market Trends
7.5.2 Market Forecast
7.6 Call Center
7.6.1 Market Trends
7.6.2 Market Forecast
7.7 Others
7.7.1 Market Trends
7.7.2 Market Forecast
8 Market Breakup by Deployment
8.1 On-premises
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Cloud-based
8.2.1 Market Trends
8.2.2 Market Forecast
9 Market Breakup by Organization Size
9.1 Large Enterprises
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Small and Medium-sized Enterprises
9.2.1 Market Trends
9.2.2 Market Forecast
10 Market Breakup by Application
10.1 Customer Segmentation and Targeting
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 Customer Behavioral Analysis
10.2.1 Market Trends
10.2.2 Market Forecast
10.3 Customer Churn Analysis
10.3.1 Market Trends
10.3.2 Market Forecast
10.4 Brand Management
10.4.1 Market Trends
10.4.2 Market Forecast
10.5 Campaign Management
10.5.1 Market Trends
10.5.2 Market Forecast
10.6 Product Management
10.6.1 Market Trends
10.6.2 Market Forecast
10.7 Others
10.7.1 Market Trends
10.7.2 Market Forecast
11 Market Breakup by Industry Vertical
11.1 BFSI
11.1.1 Market Trends
11.1.2 Market Forecast
11.2 IT and Telecommunications
11.2.1 Market Trends
11.2.2 Market Forecast
11.3 Retail and E-Commerce
11.3.1 Market Trends
11.3.2 Market Forecast
11.4 Healthcare
11.4.1 Market Trends
11.4.2 Market Forecast
11.5 Media and Entertainment
11.5.1 Market Trends
11.5.2 Market Forecast
11.6 Travel and hospitality
11.6.1 Market Trends
11.6.2 Market Forecast
11.7 Others
11.7.1 Market Trends
11.7.2 Market Forecast
12 Market Breakup by Region
12.1 North America
12.1.1 United States
12.1.1.1 Market Trends
12.1.1.2 Market Forecast
12.1.2 Canada
12.1.2.1 Market Trends
12.1.2.2 Market Forecast
12.2 Asia-Pacific
12.2.1 China
12.2.1.1 Market Trends
12.2.1.2 Market Forecast
12.2.2 Japan
12.2.2.1 Market Trends
12.2.2.2 Market Forecast
12.2.3 India
12.2.3.1 Market Trends
12.2.3.2 Market Forecast
12.2.4 South Korea
12.2.4.1 Market Trends
12.2.4.2 Market Forecast
12.2.5 Australia
12.2.5.1 Market Trends
12.2.5.2 Market Forecast
12.2.6 Indonesia
12.2.6.1 Market Trends
12.2.6.2 Market Forecast
12.2.7 Others
12.2.7.1 Market Trends
12.2.7.2 Market Forecast
12.3 Europe
12.3.1 Germany
12.3.1.1 Market Trends
12.3.1.2 Market Forecast
12.3.2 France
12.3.2.1 Market Trends
12.3.2.2 Market Forecast
12.3.3 United Kingdom
12.3.3.1 Market Trends
12.3.3.2 Market Forecast
12.3.4 Italy
12.3.4.1 Market Trends
12.3.4.2 Market Forecast
12.3.5 Spain
12.3.5.1 Market Trends
12.3.5.2 Market Forecast
12.3.6 Russia
12.3.6.1 Market Trends
12.3.6.2 Market Forecast
12.3.7 Others
12.3.7.1 Market Trends
12.3.7.2 Market Forecast
12.4 Latin America
12.4.1 Brazil
12.4.1.1 Market Trends
12.4.1.2 Market Forecast
12.4.2 Mexico
12.4.2.1 Market Trends
12.4.2.2 Market Forecast
12.4.3 Others
12.4.3.1 Market Trends
12.4.3.2 Market Forecast
12.5 Middle East and Africa
12.5.1 Market Trends
12.5.2 Market Breakup by Country
12.5.3 Market Forecast
13 SWOT Analysis
13.1 Overview
13.2 Strengths
13.3 Weaknesses
13.4 Opportunities
13.5 Threats
14 Value Chain Analysis
15 Porters Five Forces Analysis
15.1 Overview
15.2 Bargaining Power of Buyers
15.3 Bargaining Power of Suppliers
15.4 Degree of Competition
15.5 Threat of New Entrants
15.6 Threat of Substitutes
16 Price Analysis
17 Competitive Landscape
17.1 Market Structure
17.2 Key Players
17.3 Profiles of Key Players
17.3.1 Adobe Inc.
17.3.1.1 Company Overview
17.3.1.2 Product Portfolio
17.3.1.3 Financials
17.3.1.4 SWOT Analysis
17.3.2 Callminer Inc.
17.3.2.1 Company Overview
17.3.2.2 Product Portfolio
17.3.3 Cisco Systems Inc.
17.3.3.1 Company Overview
17.3.3.2 Product Portfolio
17.3.3.3 Financials
17.3.3.4 SWOT Analysis
17.3.4 Genesys Telecommunications Laboratories Inc.
17.3.4.1 Company Overview
17.3.4.2 Product Portfolio
17.3.5 Google LLC (Alphabet Inc.)
17.3.5.1 Company Overview
17.3.5.2 Product Portfolio
17.3.6 International Business Machines Corporation
17.3.6.1 Company Overview
17.3.6.2 Product Portfolio
17.3.6.3 Financials
17.3.6.4 SWOT Analysis
17.3.7 Microsoft Corporation
17.3.7.1 Company Overview
17.3.7.2 Product Portfolio
17.3.7.3 Financials
17.3.7.4 SWOT Analysis
17.3.8 NICE Ltd.
17.3.8.1 Company Overview
17.3.8.2 Product Portfolio
17.3.8.3 Financials
17.3.8.4 SWOT Analysis
17.3.9 Oracle Corporation
17.3.9.1 Company Overview
17.3.9.2 Product Portfolio
17.3.9.3 Financials
17.3.9.4 SWOT Analysis
17.3.10 Salesforce Inc.
17.3.10.1 Company Overview
17.3.10.2 Product Portfolio
17.3.10.3 Financials
17.3.10.4 SWOT Analysis
17.3.11 SAP SE
17.3.11.1 Company Overview
17.3.11.2 Product Portfolio
17.3.11.3 Financials
17.3.11.4 SWOT Analysis
17.3.12 Teradata Corporation
17.3.12.1 Company Overview
17.3.12.2 Product Portfolio
17.3.12.3 Financials
17.3.13 Verint Systems Inc.
17.3.13.1 Company Overview
17.3.13.2 Product Portfolio
17.3.13.3 Financials
17.3.13.4 SWOT Analysis
List of Figures
Figure 1: Global: Customer Journey Analytics Market: Major Drivers and Challenges
Figure 2: Global: Customer Journey Analytics Market: Sales Value (in Billion US$), 2018-2023
Figure 3: Global: Customer Journey Analytics Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 4: Global: Customer Journey Analytics Market: Breakup by Component (in %), 2023
Figure 5: Global: Customer Journey Analytics Market: Breakup by Touchpoint (in %), 2023
Figure 6: Global: Customer Journey Analytics Market: Breakup by Deployment (in %), 2023
Figure 7: Global: Customer Journey Analytics Market: Breakup by Organization Size (in %), 2023
Figure 8: Global: Customer Journey Analytics Market: Breakup by Application (in %), 2023
Figure 9: Global: Customer Journey Analytics Market: Breakup by Industry Vertical (in %), 2023
Figure 10: Global: Customer Journey Analytics Market: Breakup by Region (in %), 2023
Figure 11: Global: Customer Journey Analytics (Solution) Market: Sales Value (in Million US$), 2018 & 2023
Figure 12: Global: Customer Journey Analytics (Solution) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 13: Global: Customer Journey Analytics (Services) Market: Sales Value (in Million US$), 2018 & 2023
Figure 14: Global: Customer Journey Analytics (Services) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 15: Global: Customer Journey Analytics (Web) Market: Sales Value (in Million US$), 2018 & 2023
Figure 16: Global: Customer Journey Analytics (Web) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 17: Global: Customer Journey Analytics (Social Media) Market: Sales Value (in Million US$), 2018 & 2023
Figure 18: Global: Customer Journey Analytics (Social Media) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 19: Global: Customer Journey Analytics (Mobile) Market: Sales Value (in Million US$), 2018 & 2023
Figure 20: Global: Customer Journey Analytics (Mobile) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 21: Global: Customer Journey Analytics (Email) Market: Sales Value (in Million US$), 2018 & 2023
Figure 22: Global: Customer Journey Analytics (Email) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 23: Global: Customer Journey Analytics (Branch and Store) Market: Sales Value (in Million US$), 2018 & 2023
Figure 24: Global: Customer Journey Analytics (Branch and Store) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 25: Global: Customer Journey Analytics (Call Center) Market: Sales Value (in Million US$), 2018 & 2023
Figure 26: Global: Customer Journey Analytics (Call Center) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 27: Global: Customer Journey Analytics (Other Touchpoints) Market: Sales Value (in Million US$), 2018 & 2023
Figure 28: Global: Customer Journey Analytics (Other Touchpoints) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 29: Global: Customer Journey Analytics (On-premises) Market: Sales Value (in Million US$), 2018 & 2023
Figure 30: Global: Customer Journey Analytics (On-premises) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 31: Global: Customer Journey Analytics (Cloud-based) Market: Sales Value (in Million US$), 2018 & 2023
Figure 32: Global: Customer Journey Analytics (Cloud-based) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 33: Global: Customer Journey Analytics (Large Enterprises) Market: Sales Value (in Million US$), 2018 & 2023
Figure 34: Global: Customer Journey Analytics (Large Enterprises) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 35: Global: Customer Journey Analytics (Small and Medium-sized Enterprises) Market: Sales Value (in Million US$), 2018 & 2023
Figure 36: Global: Customer Journey Analytics (Small and Medium-sized Enterprises) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 37: Global: Customer Journey Analytics (Customer Segmentation and Targeting) Market: Sales Value (in Million US$), 2018 & 2023
Figure 38: Global: Customer Journey Analytics (Customer Segmentation and Targeting) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 39: Global: Customer Journey Analytics (Customer Behavioral Analysis) Market: Sales Value (in Million US$), 2018 & 2023
Figure 40: Global: Customer Journey Analytics (Customer Behavioral Analysis) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 41: Global: Customer Journey Analytics (Customer Churn Analysis) Market: Sales Value (in Million US$), 2018 & 2023
Figure 42: Global: Customer Journey Analytics (Customer Churn Analysis) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 43: Global: Customer Journey Analytics (Brand Management) Market: Sales Value (in Million US$), 2018 & 2023
Figure 44: Global: Customer Journey Analytics (Brand Management) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 45: Global: Customer Journey Analytics (Campaign Management) Market: Sales Value (in Million US$), 2018 & 2023
Figure 46: Global: Customer Journey Analytics (Campaign Management) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 47: Global: Customer Journey Analytics (Product Management) Market: Sales Value (in Million US$), 2018 & 2023
Figure 48: Global: Customer Journey Analytics (Product Management) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 49: Global: Customer Journey Analytics (Other Applications) Market: Sales Value (in Million US$), 2018 & 2023
Figure 50: Global: Customer Journey Analytics (Other Applications) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 51: Global: Customer Journey Analytics (BFSI) Market: Sales Value (in Million US$), 2018 & 2023
Figure 52: Global: Customer Journey Analytics (BFSI) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 53: Global: Customer Journey Analytics (IT and Telecommunications) Market: Sales Value (in Million US$), 2018 & 2023
Figure 54: Global: Customer Journey Analytics (IT and Telecommunications) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 55: Global: Customer Journey Analytics (Retail and E-Commerce) Market: Sales Value (in Million US$), 2018 & 2023
Figure 56: Global: Customer Journey Analytics (Retail and E-Commerce) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 57: Global: Customer Journey Analytics (Healthcare) Market: Sales Value (in Million US$), 2018 & 2023
Figure 58: Global: Customer Journey Analytics (Healthcare) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 59: Global: Customer Journey Analytics (Media and Entertainment) Market: Sales Value (in Million US$), 2018 & 2023
Figure 60: Global: Customer Journey Analytics (Media and Entertainment) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 61: Global: Customer Journey Analytics (Travel and hospitality) Market: Sales Value (in Million US$), 2018 & 2023
Figure 62: Global: Customer Journey Analytics (Travel and hospitality) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 63: Global: Customer Journey Analytics (Other Industry Verticals) Market: Sales Value (in Million US$), 2018 & 2023
Figure 64: Global: Customer Journey Analytics (Other Industry Verticals) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 65: North America: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 66: North America: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 67: United States: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 68: United States: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 69: Canada: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 70: Canada: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 71: Asia-Pacific: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 72: Asia-Pacific: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 73: China: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 74: China: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 75: Japan: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 76: Japan: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 77: India: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 78: India: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 79: South Korea: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 80: South Korea: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 81: Australia: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 82: Australia: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 83: Indonesia: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 84: Indonesia: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 85: Others: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 86: Others: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 87: Europe: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 88: Europe: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 89: Germany: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 90: Germany: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 91: France: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 92: France: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 93: United Kingdom: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 94: United Kingdom: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 95: Italy: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 96: Italy: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 97: Spain: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 98: Spain: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 99: Russia: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 100: Russia: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 101: Others: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 102: Others: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 103: Latin America: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 104: Latin America: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 105: Brazil: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 106: Brazil: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 107: Mexico: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 108: Mexico: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 109: Others: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 110: Others: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 111: Middle East and Africa: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
Figure 112: Middle East and Africa: Customer Journey Analytics Market: Breakup by Country (in %), 2023
Figure 113: Middle East and Africa: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 114: Global: Customer Journey Analytics Industry: SWOT Analysis
Figure 115: Global: Customer Journey Analytics Industry: Value Chain Analysis
Figure 116: Global: Customer Journey Analytics Industry: Porter's Five Forces Analysis
List of Tables
Table 1: Global: Customer Journey Analytics Market: Key Industry Highlights, 2023 and 2032
Table 2: Global: Customer Journey Analytics Market Forecast: Breakup by Component (in Million US$), 2024-2032
Table 3: Global: Customer Journey Analytics Market Forecast: Breakup by Touchpoint (in Million US$), 2024-2032
Table 4: Global: Customer Journey Analytics Market Forecast: Breakup by Deployment (in Million US$), 2024-2032
Table 5: Global: Customer Journey Analytics Market Forecast: Breakup by Organization Size (in Million US$), 2024-2032
Table 6: Global: Customer Journey Analytics Market Forecast: Breakup by Application (in Million US$), 2024-2032
Table 7: Global: Customer Journey Analytics Market Forecast: Breakup by Industry Vertical (in Million US$), 2024-2032
Table 8: Global: Customer Journey Analytics Market Forecast: Breakup by Region (in Million US$), 2024-2032
Table 9: Global: Customer Journey Analytics Market: Competitive Structure
Table 10: Global: Customer Journey Analytics Market: Key Players

Companies Mentioned

  • Adobe Inc.
  • Callminer Inc.
  • Cisco Systems Inc.
  • Genesys Telecommunications Laboratories Inc.
  • Google LLC (Alphabet Inc.)
  • International Business Machines Corporation
  • Microsoft Corporation
  • NICE Ltd.
  • Oracle Corporation
  • Salesforce Inc.
  • SAP SE
  • Teradata Corporation
  • Verint Systems Inc.

Methodology

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Table Information

Report AttributeDetails
No. of Pages135
PublishedApril 2024
Forecast Period2023 - 2032
Estimated Market Value ( USD ) in 2023 $ 13 Billion
Forecasted Market Value ( USD ) by 2032 $ 48.6 Billion
Compound Annual Growth Rate15.7%
Regions CoveredGlobal
No. of Companies Mentioned13

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