Home Standby Gensets Market Report 2025

This Home Standby Gensets market report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.

The home standby gensets market size has grown strongly in recent years. It will grow from $4.75 billion in 2024 to $5.11 billion in 2025 at a compound annual growth rate (CAGR) of 7.6%. The growth in the historic period can be attributed to increase in power reliability, rise in extreme weather events, rise in aging electrical infrastructure, increased power dependency, increase in healthcare needs.

The home standby gensets market size is expected to see strong growth in the next few years. It will grow to $7.3 billion in 2029 at a compound annual growth rate (CAGR) of 9.3%. The growth in the forecast period can be attributed to increasing home electrification, increasing climate change and natural disasters, increasing aging population, increasing energy transition, rising energy resilience. Major trends in the forecast period include smart technology integration, natural gas and propane fuel options, enhanced transfer switches, whole-house backup, portable standby generators.

The home standby gensets market is poised for growth, propelled by the phenomenon of rapid urbanization. Rapid urbanization, denoting the migration of populations to urban areas, is a key factor contributing to the increased adoption of home standby generators. These generators, directly connected to a home's electrical system, offer continuous power for extended durations, a crucial need in urban settings. According to the United Nations Department of Economic and Social Affairs, the global urban population is projected to reach 68% by 2050, with substantial growth occurring in African and Asian regions. This surge in urbanization is a significant driver behind the expanding demand for home standby gensets, highlighting their essential role in meeting the power needs of urban households.

Anticipated growth in the home standby gensets market is closely linked to the rising construction of residential buildings. Residential buildings, encompassing various housing structures, are witnessing increased deployment of home standby generators to ensure uninterrupted power supply during outages. These gensets play a vital role in enhancing occupants' comfort and safety by providing reliable backup power for essential appliances and security systems. Notably, in May 2023, the U.S. Census Bureau reported a notable increase in new home starts, reflecting a 21.7% rise from the previous month's prediction. The continuous growth in residential building construction contributes to the heightened demand for home standby gensets, underlining their integral role in modern living.

Major companies in the home standby gensets market are increasingly focusing on the introduction of high-power generators, such as the Home Energy Storage System (HESS) product series, to gain a competitive advantage. A home energy storage system consists of integrated devices that store energy generated from renewable sources like solar panels or the electrical grid for residential use. These systems enable homeowners to optimize energy consumption, enhance energy independence, and reduce electricity costs. For example, in September 2024, Generac Holdings, a US-based manufacturer of backup power generation products, launched the PWRcell 2 and PWRcell 2 MAX. The PWRcell 2 has an 18 kWh capacity and provides a maximum continuous power of 10 kW, sufficient to start various home loads, including a 5-ton A/C unit. The upcoming PWRcell 2 MAX will offer 11.5 kW of maximum power and can handle loads exceeding 200A LRA. Both systems integrate seamlessly with Generac's generators, ensuring reliable backup during extended outages by recharging while powering the home. Additionally, they feature native integration with Ecobee smart thermostats for efficient home energy management, assisting homeowners in monitoring and saving on energy costs. The PWRcell 2 will be available by the end of the year, with the PWRcell 2 MAX set to launch in mid-2025.

Major companies in the home standby generator market are increasingly focusing on the introduction of high-power generators, such as the Guardian 26kW Home Standby Generator, to gain a competitive advantage. The Guardian 26kW Home Standby Generator serves as a backup power solution for residences. It is engineered to automatically start and supply electricity to a home during a power outage, ensuring that essential appliances and systems continue to operate. For example, in October 2023, Briggs & Stratton, a US-based manufacturing company, launched the PowerProtect home standby generators. The PowerProtect backup generator employs NGMax technology to enhance power extraction from natural gas. Offered in 13-kW, 18-kW, 22-kW, and 26-kW models, the new 13-kW variant from Briggs & Stratton can manage large appliances, providing 37 kilovolt-amperes of motor starting power.

In August 2022, Cummins Inc., a US-based manufacturer of home standby generators, formed a partnership with A&A Genpro Inc. The primary objective of this collaboration is to assist local residents by providing essential backup power solutions that ensure safety and comfort during emergencies. This partnership aims to emphasize the importance of dependable home power sources, particularly in areas prone to severe weather. A&A Genpro Inc. is a US-based provider of top-quality generator services.

Major companies operating in the home standby gensets market include Cummins Inc., Briggs & Stratton Corp., Generac Holdings Inc., Caterpillar Inc., Honeywell International Inc., Eaton Corporation plc, Mahindra Powerol Ltd., Powerica Limited, HIMOINSA Yanmar Company, Ashok Leyland Ltd., Kirloskar Oil Engines Limited, Siemens AG, Kohler Co. Inc., Rolls-Royce Power Systems AG, MTU Onsite Energy GmbH, DuroMax Power Equipment, Atlas Corp., Doosan Portable Power, Gelec HK Limited, Aurora Generators Inc., RID GmbH, JS Power Solutions Pvt. Ltd., Champion Power Equipment Inc., Westinghouse Electric Corporation, Yamaha Motor Co. Ltd., Honda Motor Co. Ltd., Subaru Corporation, WEN Products Inc., Pulsar Products Inc., Buffalo Corporation, SUMEC Group.

North America was the largest region in the home standby gensets market in 2024. The regions covered in the home standby gensets market analysis report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the home standby gensets market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA.

Home standby gensets, also known as generators for household usage, are designed to seamlessly take over the power supply to a home during an outage and automatically shut down when regular power is restored. These generators are particularly useful for households that experience frequent power interruptions.

The primary types of products in home standby gensets are air-cooled and liquid-cooled. Air-cooled generators use air circulation to regulate temperature. They come in different phases, including single-phase and three-phase, and can be powered by various fuel types such as natural gas, diesel, and other fuel sources.

The home standby gensets market research report is one of a series of new reports that provides home standby gensets market statistics, including home standby gensets industry global market size, regional shares, competitors with a home standby gensets market share, detailed home standby gensets market segments, market trends and opportunities, and any further data you may need to thrive in the home standby gensets industry. This home standby gensets market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The home standby genset market consists of sales of whole house generators, portable generators, and inverter generator. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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