Egg Protein Powder Global Market Report 2024

Egg protein powder is a product derived from pasteurized isolated protein extracted from eggs. Recognized for its high biological value and rich content of various vitamins and minerals, egg protein powder serves as an excellent protein supplement for a diverse range of individuals. Typically, this powder is a natural and unflavored product with a robust taste, often favored for being lactose-free and low in carbohydrates and fats.

The primary types of egg protein powder include whole egg powder, egg yolk powder, and egg white powder. Whole egg powder is a dehydrated form of the entire egg, offering an extended shelf life compared to fresh eggs. This type of powder is commonly employed as a substitute for protein-rich ingredients in various applications, including dietary supplements, bakery products, meat products, ice creams, and other food items.

The egg protein powder market research report is one of a series of new reports that provides egg protein powder market statistics, including egg protein powder industry global market size, regional shares, competitors with a egg protein powder market share, detailed egg protein powder market segments, market trends and opportunities, and any further data you may need to thrive in the egg protein powder industry. This egg protein powder market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The egg protein powder market size has grown strongly in recent years. It will grow from $4.59 billion in 2023 to $4.9 billion in 2024 at a compound annual growth rate (CAGR) of 6.6%. The growth observed in the historical period can be attributed to various factors, including the increased focus on fitness and sports nutrition, evolving dietary preferences, the demand for allergen-free options, applications in baking and culinary endeavors, and the emphasis on weight management. These factors have contributed to the popularity and adoption of egg protein powder in diverse consumer segments.

The egg protein powder market size is expected to see strong growth in the next few years. It will grow to $6.47 billion in 2028 at a compound annual growth rate (CAGR) of 7.2%. The anticipated growth in the forecast period can be attributed to several factors, including a heightened focus on health and wellness, the increased popularity of alternative ingredients, the rise of sustainability initiatives, the impact of digital marketing and e-commerce on consumer choices, and the growing demand for plant-based alternatives. Major trends expected in the forecast period encompass the development of allergen-free and food sensitivity solutions, ongoing technological advancements, the incorporation of functional ingredients, innovative applications of egg protein powder, and the introduction of new products to meet evolving consumer preferences.

The egg protein powder market is poised for growth, driven by the high expansion in the nutraceuticals and dietary supplement industry. Egg protein powder is a popular choice for dietary supplements due to its lactose-free nature and high bioavailability. Its effectiveness in muscle recovery is attributed to its low content of carbohydrates and fats. The nutraceuticals and dietary supplement industry's robust growth is expected to fuel demand for egg protein powder, given its essential role as a dietary and nutritional supplement. According to the Food Safety and Standards Authority of India (FSSAI), the Indian nutraceutical market is projected to reach approximately $18 billion by 2025. Additionally, the Indian dietary supplements market, valued at $3,924.44 million in 2020, is expected to surge to $10,198.57 million by 2026, at a year-on-year rate of 22%. This substantial growth in the nutraceuticals and dietary supplement industry is anticipated to drive the expansion of the egg protein powder market.

The rising awareness about health and fitness is another key factor contributing to the growth of the egg protein powder market. Individuals, including athletes and fitness enthusiasts, who are conscious about their health seek protein-rich supplements to support muscle growth, recovery, and overall well-being. Egg protein powder, recognized as a convenient source of high-quality protein, aligns with the preferences of health-conscious consumers. For example, a Nutrisystem survey conducted in January 2022 revealed that 53% of 2,000 participants expressed weight loss goals for 2022, with an average target of 14 pounds. This growing awareness about health and fitness is fostering an increased demand for egg protein powder.

Innovation and new product launches stand out as prominent trends in the egg protein powder market. Leading companies are prioritizing innovation to introduce new products, including plant-based egg protein powder enriched with additional benefits like being vegan-friendly, cholesterol/fat-free, and high in protein content. This strategy allows companies to differentiate their offerings, attract customers, and gain a competitive edge in the market. For instance, The EVERY Company, a biotechnology company, launched EVERY ClearEgg in October 2021, marketed as the first animal-free egg white protein powder. This innovative product caters to consumers looking for plant-based protein alternatives. Similarly, Noblegen Inc., a Canadian nutritional ingredient company, introduced a plant-based whole egg powder in January 2020, targeting health-conscious consumers with a vegan, cholesterol-free option offering 6g of plant-based protein per serving. These innovations underscore the dynamic landscape of the egg protein powder market, driven by companies adapting to evolving consumer preferences and market trends.

Major companies in the egg protein powder market are actively developing new products, including plant-based protein powder, to tap into larger customer bases, drive increased sales, and boost revenue. Plant-based protein powder is a dietary supplement crafted from various plant sources, such as legumes, grains, nuts, seeds, and vegetables. In November 2022, Nestlé, a Switzerland-based food company, introduced plant-based egg protein powder. This soy-based product is designed to serve as a partial substitute for traditional shell eggs in home-cooked meals. While not intended as a complete replacement for eggs, the plant-based egg protein powder allows users to maintain the same protein content in their dishes, reduce saturated fats and cholesterol, and provides a cost-effective alternative to using additional shell eggs. Nestlé's innovation in plant-based protein aligns with the growing demand for sustainable and plant-based alternatives in the dietary supplement market.

In January 2022, Symrise AG, a German-based company specializing in flavoring and food ingredients, signed a purchase agreement to acquire Schaffelaarbos for an undisclosed amount. This strategic acquisition positions Symrise to become a leading global player in pet nutritional solutions and strengthens its global presence. Furthermore, it allows Symrise to immediately establish a leading position in the European egg protein market. Schaffelaarbos BV, based in the Netherlands, is a producer and supplier of egg powder for human consumption, egg powder for animal feed applications, and eggshell products. Symrise's acquisition of Schaffelaarbos highlights the company's commitment to expanding its portfolio and capabilities in the egg protein market, meeting the evolving needs of consumers and industries.

Major companies operating in the egg protein powder market include Avangardco Investments Public Limited, Bouwhuis Enthoven B.V., BNL Food Group B.V., DEB EL FOOD B.V., Eurovo Group, Kewpie Corporation, NOW Health Group Inc., VPA Australia Pty Ltd., Rose Acre Farms Inc., Sanovo Technology Group, DEPS B.V., Taiyo Kagaku Co. Ltd., Cargill Incorporated, Archer Daniels Midland Company, DuPont de Nemours Inc., Evonik Industries AG, BASF SE, Koninklijke DSM N.V., Solvay SA, Ajinomoto Co Inc., Novozymes A/S, Chr. Hansen A/S, Red Nucleus Solutions LLC, Nutreco N.V., Adisseo France SAS, Alltech Inc., Weert Limburg B.V., Dutch Farms Inc., Jay Robb Enterprises Inc.

Asia-Pacific was the largest region in the egg protein powder market in 2023. The regions covered in the egg protein powder market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the egg protein powder market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK and USA.

The egg protein powder market consists of sales of protein powder, egg whey, egg white protein isolate. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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