Jellies & Gummies Global Market Report 2024

The jellies & gummies market size is expected to see steady growth in the next few years. It will grow to $3.1 billion in 2028 at a compound annual growth rate (CAGR) of 3.8%. The growth in the forecast period can be attributed to adaptation to regulatory changes, functional and nutritional benefits, sustainability and eco-friendly packaging, expanding vegan and organic varieties, continued product innovation. Major trends in the forecast period include localized and global flavor trends, digital and influencer marketing, artisanal and premium segments, convenience and portability, childhood nostalgia and adult indulgence.

The jellies & gummies market size has grown steadily in recent years. It will grow from $2.59 billion in 2023 to $2.67 billion in 2024 at a compound annual growth rate (CAGR) of 3.3%. The growth in the historic period can be attributed to several factors, including seasonal and festive demand, which often leads to increased consumption of certain products. The evolution of consumer preferences has driven changes in product offerings to meet changing demands. Innovation in flavors and varieties has also played a role, as companies introduce new products to capture consumer interest. Effective marketing and branding strategies have helped companies differentiate their products and reach new audiences. Additionally, cultural and demographic influences have shaped consumer behavior and preferences, impacting the demand for certain products.

The jellies & gummies market size is expected to see steady growth in the next few years. It will grow to $3.1 billion in 2028 at a compound annual growth rate (CAGR) of 3.8%. The anticipated growth in the forecast period can be attributed to the adaptation to regulatory changes, as well as the recognition of functional and nutritional benefits, the emphasis on sustainability and eco-friendly packaging, the expansion of vegan and organic varieties, and the ongoing innovation of products. Major trends expected in this period include the influence of localized and global flavor trends, the use of digital and influencer marketing strategies, the growth of artisanal and premium product segments, the demand for convenience and portability, and the appeal of childhood nostalgia and adult indulgence in product offerings.

The growing demand for confectionery goods worldwide is fueling the expansion of the jellies and gummies market. Confectionery products encompass a variety of sweet foods and treats, including baked pastries, candies, jellies, gummies, and sweets. With an increasing number of consumers leading fast-paced lifestyles, there is a growing preference for confectionery items due to their convenience and delicious taste. For example, the global confectionery product market was valued at $40,929.9 million in 2021, marking an increase from $37,545.8 million in 2020, according to data from the Government of Canada. This upward trend in demand for confectionery goods among the global population is expected to drive the growth of the jellies and gummies market.

The anticipated increase in health consciousness is poised to drive the growth of the jellies & gummies market in the foreseeable future. Health consciousness pertains to an individual's active consideration and awareness of their physical and mental well-being, often leading to lifestyle choices prioritizing overall health. Jellies and gummies play a role in supporting health consciousness by offering palatable and convenient formats for consuming vitamins, supplements, or other health-promoting ingredients. For instance, as per the 2022 Food and Health Survey conducted by the International Food Information Council in May 2022, there was a notable surge in dietary consciousness among Americans. The survey reported that 52% of respondents adhered to a specific diet or eating pattern in 2022, signifying a substantial increase compared to previous years, with 39% in 2021 and 43% in 2020. Consequently, the heightened focus on health consciousness stands as a driving force behind the growth of the jellies & gummies market, as consumers increasingly seek palatable and convenient ways to incorporate health-promoting ingredients into their daily routines.

Major companies within the jellies & gummies market are strategically crafting nutrition supplements, specifically gummies and jelly strips, to cater to the fast-paced lifestyles of millennials, giving them an edge in this competitive landscape. Gummies and jelly strips serve as convenient and flavorful options for individuals seeking to meet their dietary requirements. For instance, in February 2022, Amway India, a subsidiary dealing in health, beauty, and home care products, unveiled a line of supplements named Seize the Day gummies for overall health, D-fence jelly strips containing Vitamin D3 for bone health and immunity, and I-Candy gummies enriched with Lutein & Zeaxanthin for eye health. These offerings fall under their Nutrilite brand and have been designed to address the nutritional demands of today's youth. Emphasizing bone health, eye health, and overall well-being, these gummies and jelly strips offer the convenience and efficacy sought after by the modern lifestyle.

Major companies in the jellies and gummies market are concentrating on developing gummy products targeted at children, such as multivitamin gummies, to address nutritional deficiencies and maximize their profits in the market. Multivitamin gummies are chewable supplements in a gummy form that contain a blend of vitamins and minerals to promote overall health. For example, in July 2022, Mankind Pharma, an India-based pharmaceutical company, introduced Health OK multivitamin gummies for kids, specifically designed for children and teenagers aged seven to 17. These gummies are available in lemon and strawberry flavors and are fortified with essential vitamins and minerals, including A, B12, C, D, calcium, zinc, magnesium, and iodine. The formulation is intended to support normal growth, strengthen bones, enhance brain function, and boost the immune system.

In November 2023, Ferrara Candy Company, a US-based candy manufacturer, acquired Belly Candy Company for an undisclosed amount. This strategic acquisition aimed to unite two American candy brands and enhance their global presence in the confectionery market. Belly Candy Company, also based in the US, is known for manufacturing Jelly Belly jelly beans and other candy products.

Major companies operating in the jellies & gummies market report are Nestle S.A., Mars Incorporated, Mondelez International Inc., Arcor S.A.I.C., Ferrero SpA, The Hershey Company, Guanshengyuan Group, Meiji Co. Ltd., Perfetti Van Melle S.p.A., Haribo GmbH & Co. KG, Lotte Confectionery Co. Ltd., Ferrara Candy Company, Morinaga & Co. Ltd., Cloetta AB, Jelly Belly Candy Company, Ezaki Glico Co. Ltd., Albanese Confectionery Group Inc., Trolli GmbH, Yupi Industria e Comércio de Alimentos Ltda., Casa Del Dolce SRL, Candy Kittens Ltd., Mederer GmbH, GGB Candies LLC, Black Forest Candy Company, European Food Public Co. Ltd., The Natural Confectionery Co., Maynards Bassetts Inc., Smart Sweets, Wowo Group, JellyCoe LLC. North America was the largest region in the jellies and gummies market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the jellies & gummies market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

In the realm of jellies and gummies, these confectionery items are typically available in various flavors such as grapefruit, cherry, peach, berries, and apple. They are popular among consumers of all age groups, including those under 14, those between 15 and 31 years, and those above 31 years. These products are distributed through both store-based and non-store-based channels.

The jellies & gummies market size has grown steadily in recent years. It will grow from $2.59 billion in 2023 to $2.67 billion in 2024 at a compound annual growth rate (CAGR) of 3.3%. The growth in the historic period can be attributed to seasonal and festive demand, evolution of consumer preferences, innovation in flavors and varieties, marketing and branding strategies, cultural and demographic influences.

The countries covered in the jellies & gummies market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The jellies and gummies market consists of sales of mallow, gelatin-based products, sugar, hydrocolloids, and sweeteners. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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