The potato processing market size is expected to see strong growth in the next few years. It will grow to $45.33 billion in 2030 at a compound annual growth rate (CAGR) of 6.2%. The growth in the forecast period can be attributed to increasing demand for processed food products, rising urbanization and busy lifestyles, expansion of frozen food distribution networks, growing investments in food processing automation, increasing innovation in potato-based snack formulations. Major trends in the forecast period include increasing demand for frozen potato products, rising consumption of ready-to-eat potato snacks, expansion of industrial potato processing capacity, growing focus on product shelf-life enhancement, adoption of advanced processing and packaging technologies.
The rise in lifestyle changes is expected to propel the growth of the potato processing market in the coming years. Lifestyle changes refer to significant shifts in individuals’ or communities’ daily routines, behaviors, and consumption patterns. Increasingly busy lifestyles and evolving dietary preferences have driven consumers toward convenient and ready-to-eat food options, leading to higher demand for processed potato products such as frozen fries, chips, and snacks. These products are favored for their ease of preparation and suitability as quick meals or snacks. For instance, in July 2023, according to the Office for National Statistics, a UK-based government department, more than 86.5% of adults in Great Britain reported making lifestyle changes to address environmental issues, based on survey responses collected between May and June 2023. This reflects a broader shift in consumer behavior and awareness that is influencing food choices. Therefore, increasing lifestyle changes are driving the growth of the potato processing market.
Major companies operating in the potato processing market are focusing on product innovation, such as the development of advanced crop protection solutions, to enhance productivity and profitability. One such innovation is Quintect 105SC, a fungicide designed to control late blight in potatoes. For example, in February 2023, FMC Corporation, a US-based agricultural sciences company, introduced Quintect 105SC, which offers effective control of oomycete diseases through a unique mode of action. The product can be applied at up to 8 fluid ounces per acre per application or 32 fluid ounces per acre per season and is available in liquid formulation. Quintect 105SC has been launched across several regions in Indonesia, alongside the introduction of FMC Indonesia’s new official website to help farmers easily access crop management solutions and product information.
In September 2023, Lamb Weston Holdings Inc., a US-based food processing company, acquired Crackerjack Foods for an undisclosed amount. This strategic acquisition enabled Lamb Weston to expand its market share in the Australian foodservice sector, aligning with its broader plan to enhance its clientele in the Asia-Pacific region. The acquisition was seen as strategically fitting due to shared commitments to quality, innovation, and similar product ranges between Lamb Weston and Crackerjack Foods, a US-based food processing company.
Major companies operating in the potato processing market are Lamb Weston Holdings Inc., The Kraft Heinz Co., McCain Foods Ltd., J.R. Simplot Company, Agristo NV, The Little Potato Company Ltd., Agrana Beteiligungs-AG, Aviko B.V., Farm Frites International B.V., Idahoan Foods LLC, PepsiCo Inc., Intersnack Group GmbH & Co KG, Calbee Inc., Kellanova Co., Old Dutch Foods Inc., Burts Potato Chips Ltd., Herr Foods Inc., Kettle Foods Inc., Snyder’s-Lance Inc., Utz Quality Foods LLC, Wise Foods Inc., Ballreich Snack Food Company, Cape Cod Potato Chips, Gibble’s Foods Inc., Zapps (Utz Quality Foods), Idaho Pacific Corporation.
Western Europe was the largest region in the potato processing market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the potato processing market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the potato processing market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Italy, Spain, Canada.
The potato processing market consists of sales of french fries, soups, salads, potato snacks. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Potato Processing Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses potato processing market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for potato processing? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The potato processing market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Product: Frozen; Dehydrated; Chips and Snack Pellets; Other Products2) By Application: Ready to Cook and Prepared Meals; Snacks; Food Additives in Soups; Gravies; Bakery; Other Applications
3) By Distribution Channel: Food Services; Specialty Stores; Convenient Stores; Departmental Stores; Other Distribution Channels
Subsegments:
1) By Frozen: Frozen French Fries; Frozen Mashed Potatoes; Frozen Potato Wedges; Frozen Hash Browns2) By Dehydrated: Dehydrated Potato Flakes; Dehydrated Potato Granules; Dehydrated Potato Slices
3) By Chips and Snack Pellets: Potato Chips; Potato Crisps; Potato Snack Pellets
4) By Other Products: Potato Starch; Potato Flour; Processed Potato Products
Companies Mentioned: Lamb Weston Holdings Inc.; the Kraft Heinz Co.; McCain Foods Ltd.; J.R. Simplot Company; Agristo NV; the Little Potato Company Ltd.; Agrana Beteiligungs-AG; Aviko B.V.; Farm Frites International B.V.; Idahoan Foods LLC; PepsiCo Inc.; Intersnack Group GmbH & Co KG; Calbee Inc.; Kellanova Co.; Old Dutch Foods Inc.; Burts Potato Chips Ltd.; Herr Foods Inc.; Kettle Foods Inc.; Snyder’s-Lance Inc.; Utz Quality Foods LLC; Wise Foods Inc.; Ballreich Snack Food Company; Cape Cod Potato Chips; Gibble’s Foods Inc.; Zapps (Utz Quality Foods); Idaho Pacific Corporation
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Italy; Spain; Canada
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Potato Processing market report include:- Lamb Weston Holdings Inc.
- The Kraft Heinz Co.
- McCain Foods Ltd.
- J.R. Simplot Company
- Agristo NV
- The Little Potato Company Ltd.
- Agrana Beteiligungs-AG
- Aviko B.V.
- Farm Frites International B.V.
- Idahoan Foods LLC
- PepsiCo Inc.
- Intersnack Group GmbH & Co KG
- Calbee Inc.
- Kellanova Co.
- Old Dutch Foods Inc.
- Burts Potato Chips Ltd.
- Herr Foods Inc.
- Kettle Foods Inc.
- Snyder’s-Lance Inc.
- Utz Quality Foods LLC
- Wise Foods Inc.
- Ballreich Snack Food Company
- Cape Cod Potato Chips
- Gibble’s Foods Inc.
- Zapps (Utz Quality Foods)
- Idaho Pacific Corporation
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 35.59 Billion |
| Forecasted Market Value ( USD | $ 45.33 Billion |
| Compound Annual Growth Rate | 6.2% |
| Regions Covered | Global |
| No. of Companies Mentioned | 27 |


