Nutraceuticals Market Report 2025

The nutraceuticals market size has grown rapidly in recent years. It will grow from $455.01 billion in 2024 to $503.22 billion in 2025 at a compound annual growth rate (CAGR) of 10.6%. The growth in the historic period can be attributed to health consciousness, consumer education, regulatory support, scientific research, aging population.

The nutraceuticals market size is expected to see rapid growth in the next few years. It will grow to $772.51 billion in 2029 at a compound annual growth rate (CAGR) of 11.3%. The growth in the forecast period can be attributed to continue health consciousness, global economic trends, shift in dietary patterns, digital health and e-commerce, rise of personalized nutrition. Major trends in the forecast period include functional beverages, sports nutrition and performance, mental wellness solutions, immune system support, gut health focus.

The increasing geriatric population is a significant factor contributing to the expansion of the nutraceutical market. Nutraceuticals, designed to be consumed as supplements alongside a regular daily diet, play a crucial role in promoting good health and immunity. Beyond a certain age, particularly 65 years and above, individuals require additional nutrients to bolster their immune systems against diseases such as diabetes, cholesterol, blood pressure, and other age-related issues. Nutraceuticals serve as daily supplements to fulfill the increased nutritional needs during this stage of life. As highlighted in October 2022 by the World Health Organization, a specialized health agency based in the United States, global projections indicate that by 2030, 1 in 6 individuals will be aged 60 or older. This demographic is anticipated to further increase to 2.1 billion elderly people by 2050. The growing geriatric population is thus a key driver fueling the expansion of the nutraceutical market, as these products become essential for addressing the specific health needs of an aging demographic.

The rising demand for healthy and functional foods is projected to accelerate the growth of the nutraceutical market. Healthy and functional foods are products that provide nutritional benefits beyond basic sustenance, enhancing well-being and supporting specific bodily functions or health outcomes. These foods incorporate nutraceuticals, which are bioactive compounds or ingredients with health benefits that can enhance cognitive function, energy levels, gut health, and immunity, thereby promoting overall wellness. For example, the market for fortified or functional foods and beverages is expected to grow by 15.3%, while the health and wellness sector is projected to reach $218.1 billion by 2025, marking a 13.8% increase from 2021. As a result, the growing demand for healthy and functional foods is driving the expansion of the nutraceutical market.

New product development has emerged as a significant trend among companies in the nutraceutical market. This trend is driven by the presence of numerous nutraceutical firms striving to expand their growth into new areas and establish market leadership. For example, in April 2024, MiracleMe, an India-based nutrition company known for its plant-based, orally dissolving nutrition products, introduced a new line of plant-based nutrition offerings. These products are crafted to provide essential nutrients without artificial additives, targeting health-conscious consumers. This initiative aligns with the increasing demand for clean, natural ingredients and caters to individuals seeking healthier lifestyle choices.

Leading companies in the nutraceutical market are strategically focusing on the development of next-generation synbiotic solutions to meet the evolving health needs of consumers. These advanced solutions represent a combination of prebiotics and probiotics meticulously formulated to optimize gut health and overall well-being, delivering synergistic benefits beyond conventional formulations. Illustrating this trend, in January 2023, Evonik Industries AG, a Germany-based chemical company, introduced a groundbreaking category of nutraceuticals named INVIVO BIOTICS. These synbiotics seamlessly merge probiotics with other health-enhancing ingredients, drawing from extensive scientific knowledge of human health and a deep understanding of the food ingredients and dietary supplements market. Evonik provides nutraceutical companies with a comprehensive range of INVIVO BIOTICS solutions, encompassing formulations that foster intrinsic butyrate production, support resolvin, and enhance gluten tolerance. Clients benefit not only from innovative product offerings but also from Evonik's unique market insights, facilitating swift consumer adoption through support in product positioning, heightened consumer awareness, and strategic packaging design.

In July 2023, Marico, an India-based consumer products company, acquired Satiya Nutraceuticals for $44.4 million. This acquisition is part of Marico's strategy to expand its product portfolio and enhance its presence in the health and wellness sector by capitalizing on the increasing demand for nutritious, plant-based foods. By concentrating on value-added foods and nutrition products, Marico aims to serve health-conscious consumers. Satiya Nutraceuticals Pvt. Ltd is an India-based firm that specializes in plant-based nutrition products.

Major companies operating in the nutraceuticals market include Cargill Incorporated, Archer Daniels Midland Company, Nestle SA, BASF SE, PepsiCo Inc., Abbott Laboratories, Groupe Danone, Evonik Industries AG, General Mills Inc., Arla Foods amba, Kellogg Company, E. I. du Pont de Nemours and Company (DuPont), Ajinomoto Co Inc., Kerry Group plc, Royal DSM NV (Royal DSM), Amway Corporation, Ingredion Incorporated, Glanbia plc, Herbalife International of America Inc., Lesaffre, W. R. Grace & Co-Conn, Chr. Hansen Holding A/S, Innophos Holdings Inc., Nature's Sunshine Products Inc., Nutraceutical Corporation, NOW Foods, OmniActive Health Technologies, Bactolac Pharmaceutical Inc., ChromaDex, DSM Nutritional Products AG, Lonza Group AG, Tate & Lyle plc.

North America was the largest region in the nutraceuticals market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the nutraceuticals market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the nutraceuticals market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Nutraceuticals, classified as a subset of food products, serve both nutritional and medical purposes. These specialized consumables are derived from diverse food sources and are formulated to have concentrated bioactive compounds, offering a range of nutritional, health, and medicinal benefits. Nutraceutical products and supplements can be seamlessly integrated into an individual's regular diet, providing additional nutrients to enhance overall health and well-being. Widely recognized for their potential to improve health, prevent chronic diseases, and contribute to increased life expectancy, nutraceuticals play a crucial role in supporting both physical and mental health. Scientifically demonstrated to have positive effects on conditions such as cardiovascular disease, hypertension, diabetes, inflammation, cancer, and more, these products are integral to promoting optimal health outcomes.

Nutraceuticals encompass diverse types, including vitamins and minerals, probiotics, proteins and peptides, and omega fatty acids, among others. Essential for the body's daily functioning, vitamins and minerals are incorporated into food products to enhance nutritional value, promote individual health, and fortify immunity. These nutraceuticals, classified based on their source - plant, animal, or microbial - are utilized in various applications, such as functional food, functional beverages, dietary supplements, personal care, and animal nutrition. They manifest in multiple product forms, including capsules, tablets, softgels, powder, liquids, and gummies. The availability of nutraceuticals is facilitated through various distribution channels, including specialty stores, supermarkets, hypermarkets, convenience stores, drug stores, pharmacies, online retail platforms, and other distribution channels. This diverse range of distribution channels ensures widespread access to nutraceutical products, catering to the varied preferences and needs of consumers.

The nutraceuticals research report is one of a series of new reports that provides nutraceuticals statistics, including nutraceuticals industry global market size, regional shares, competitors with nutraceuticals share, detailed nutraceuticals segments, market trends and opportunities, and any further data you may need to thrive in the nutraceuticals industry. This nutraceuticals research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The nutraceuticals market consists of sales of dietary supplements, functional food, medicinal food, and farmaceuticals. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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