Home Care Packaging Global Market Report 2024

Home care packaging refers to the packaging designed for delivering essentials such as food, clothing, and other household basics to individuals in need. These packages are crafted from durable materials to ensure the preservation and protection of their contents from microbial contamination while maintaining their quality.

The primary types of home care packaging include bottles and containers, metal cans, cartons, corrugated boxes, pouches and bags, and others. Bottles are rigid or semi-rigid containers with small necks, commonly used for carrying liquids and semi-liquids. They typically feature a tight-fitting stopper or cap to prevent spillage, evaporation, or contact with foreign chemicals. The materials used in home care packaging include plastic, paper, metal, and glass, catering to various applications such as dishwashing, insecticides, laundry care, toiletries, polishes, air care, and more.

The home care packaging market research report is one of a series of new reports that provides home care packaging market statistics, including home care packaging industry global market size, regional shares, competitors with a home care packaging market share, detailed home care packaging market segments, market trends and opportunities, and any further data you may need to thrive in the home care packaging industry. This home care packaging market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The home care packaging market size has grown rapidly in recent years. It will grow from $112.25 billion in 2023 to $123.64 billion in 2024 at a compound annual growth rate (CAGR) of 10.1%. The growth observed during the historic period in the home care packaging market can be attributed to several factors, including the increased adoption of convenience packaging, a growing emphasis on sustainability, heightened focus on branding and shelf appeal, a demand for child-resistant packaging, and an increased aging population. These factors collectively contributed to the expansion of the home care packaging market during the historical period.

The home care packaging market size is expected to see rapid growth in the next few years. It will grow to $181.27 billion in 2028 at a compound annual growth rate (CAGR) of 10.0%. The anticipated growth in the forecast period in the home care packaging market can be attributed to various factors, including increasing concerns about health and safety, the expansion of e-commerce, the growing trend of aging in place, a rising demand for personalization, and increasing regulatory changes. Major trends expected during this period include the adoption of smart packaging, a focus on convenience and portability, the incorporation of tamper-evident seals, a shift towards customization and personalization, and an emphasis on visual appeal and branding. These trends reflect the evolving landscape of home care packaging to meet changing consumer needs and industry dynamics.

The home care packaging market is experiencing growth, propelled by an increase in health awareness among consumers. The global response to the COVID-19 pandemic has heightened health consciousness, leading to a widespread use of disinfectants in various settings. This surge in health-conscious behavior has resulted in an increased demand for home care packaging products such as detergents, surface cleaners, and air fresheners. Notably, Amazon has witnessed a significant 30% year-over-year sales growth in the household cleaning products market. As health awareness continues to be a priority, the home care packaging market is expected to thrive in response to the growing demand for home care and hygiene products.

The home care packaging market is poised for growth due to the expanding influence of e-commerce and online retail channels. E-commerce, defined as the electronic exchange of goods and services, has become a significant force in the retail sector. Home care packaging plays a vital role in this landscape by ensuring product protection during shipping and providing visually appealing and informative packaging for online consumers. Notably, in September 2022, the UK witnessed a substantial increase in consumer e-commerce, accounting for 30% of the overall retail sector, with an annual revenue exceeding $120 billion. The expansion of e-commerce and online retail channels is a key driver fueling the growth of the home care packaging market.

Collaborations and partnerships have emerged as a notable trend in the home care packaging market, with major companies strategically joining forces to expand their reach and meet consumer demand. In December 2021, Sonoco, a US-based packaging company, acquired Ball Metalpack for $1.35 billion in cash. Ball Metalpack specializes in producing aerosol cans, closures, and other packaging components. This acquisition is set to strengthen Sonoco's consumer packaging division. Additionally, in August 2023, Amcor PLC, an Australia-based packaging company, acquired Phoenix Flexibles Pvt. Ltd., an India-based packaging company specializing in sustainable packaging solutions. The acquisition aims to enhance Amcor plc's capacity in the high-growth Indian market, particularly in the food, home care, and personal care applications. The trend of collaborations and partnerships signifies the industry's strategic moves to meet evolving market dynamics and consumer preferences.

Major players in the home care packaging market are intensifying their efforts to introduce child-resistant packaging, aiming to secure a competitive advantage. Child-resistant packaging is specialized packaging designed to be challenging for children to open or access, while remaining accessible to adults. In March 2023, ClearBags, a US-based packaging company, exemplified this trend by launching a new product line featuring home compostable child-resistant bags. These bags are not only child-resistant but also environmentally friendly, certified to break down completely in home composting environments. The bags offer high barrier protection against oxygen, scents, and moisture, ensuring the quality and freshness of the packaged contents. Coated with a proprietary substance, ClearBags' child-resistant bags provide excellent barrier protection, addressing both safety and sustainability concerns in the home care packaging market.

In January 2022, Berlin Packaging, a major US-based supplier of packaging services, bolstered its position in the cosmetic and beauty industries through the acquisition of Premi for an undisclosed amount. This strategic move expands Berlin Packaging's product offering and capabilities in crucial sectors. With the acquisition, Berlin Packaging gains control over Premi's personnel and operations, enhancing its overall footprint. This collaboration positions Berlin Packaging to deliver unparalleled solutions to its customers, leveraging the combined expertise and resources of both entities. Premi, an Italy-based cosmetic packaging company, adds valuable assets to Berlin Packaging's portfolio, contributing to its growth in the competitive landscape of the home care packaging market.

Major companies operating in the home care packaging market include Amcor PLC, Sonoco Products Company, Ball Corporation, Resources Planning Consultants Group, Winpak Ltd., AptarGroup Inc., Silgan Holdings Inc., DS Smith PLC, Canpack SA, ProAmpac LLC, Mondi PLC, Tetra Laval International SA, Constantia Flexibles Group GmbH, Essel Propack Ltd., International Paper Company, WestRock Company, Smurfit Kappa Group PLC, Oji Holdings Corporation, Packaging Corporation of America, Huhtamaki Oyj, Gerresheimer AG, Berry Global Group Inc., Libo Cosmetics Co. Ltd., Alpenplastik Lehner Alwin GmbH, Chinese cosmetic packaging company, Sealed Air Corporation, Coveris Holdings SA, Graphic Packaging International LLC, Tekni-Plex Inc., Uflex Ltd.

Asia-Pacific was the largest region in the home care packaging market in 2023. The regions covered in home care packaging market analysis report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa.

The countries covered in the home care packaging market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA.

The home care packaging market includes revenues earned by entities by providing packaging to maintain your standards of personal hygiene and grooming, take care of and keep an eye on any medical conditions at home, and keep moving and mobile. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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