Packaging Printing Global Market Report 2024

Packaging printing is a technology utilized for both packaging and enhancing the visual appeal of packaging products. Printed packaging serves as an effective means to communicate the quality, appearance, and information of a product. It is employed for product and brand promotion, aiming to attract buyer attention and foster a strong relationship with consumers.

The main types of packaging printing markets include corrugated, flexible, folding cartons, labels and tags, among others. Corrugated packaging finds application in various situations such as packaging food products and facilitating household moves or laptop shipments. A corrugated box is a disposable container with sides composed of layers, including an inside layer, outer layer, and middle layer. Various printing technologies are employed in packaging printing, including flexography, gravure, offset, screen printing, and digital printing. These technologies use a range of printing inks such as aqueous ink, solvent-based ink, UV-curable ink, latex ink, dye sublimation inks, and other printing inks. The diverse applications of packaging printing span industries like food and beverage, household and cosmetics, pharmaceuticals, and others.

The packaging printing market research report is one of a series of new reports that provides packaging printing market statistics, including packaging printing industry global market size, regional shares, competitors with a packaging printing market share, detailed packaging printing market segments, market trends and opportunities, and any further data you may need to thrive in the packaging printing industry. This packaging printing market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The packaging printing market size has grown strongly in recent years. It will grow from $444.96 billion in 2023 to $477.11 billion in 2024 at a compound annual growth rate (CAGR) of 7.2%. The expansion observed in the historical period can be attributed to various factors, including the growth of consumer goods, the emphasis on branding and marketing strategies, the boom in e-commerce, adherence to regulatory compliance, and the sustained growth of the food and beverage industry.

The packaging printing market size is expected to see strong growth in the next few years. It will grow to $656.24 billion in 2028 at a compound annual growth rate (CAGR) of 8.3%. The anticipated growth in the forecast period can be attributed to several factors, including the demand for pharmaceutical packaging, the emphasis on sustainable packaging solutions, heightened concerns for health and safety, considerations related to the global supply chain, and an increasing focus on customization and personalization in packaging. Noteworthy trends in the forecast period encompass technological advancements, a growing emphasis on sustainable packaging practices, the adoption of digital printing technology, the emergence of 3D printing in packaging, the implementation of smart packaging solutions, and the incorporation of security printing measures.

The anticipated rise in the demand for packaged food is set to drive the growth of the packaging printing market. Packaged food, which involves the practice of covering food to prevent direct contact and extend its preservation period, relies on packaging printing to convey product and brand information. For example, Nestle India reported in February 2021 that the Indian packaged food market is expected to double, reaching $70 billion in the next 5-10 years. Consequently, the surge in the demand for packaged food is a key factor propelling the growth of the packaging printing market.

The expanding pharmaceutical industry is poised to contribute to the growth of the packaging printing market. As a sector within healthcare and life sciences, the pharmaceutical industry encompasses activities such as research, development, production, and marketing of pharmaceutical drugs and medications. Packaging printing plays a crucial role in functions like regulatory compliance, safety, branding, and anti-counterfeiting measures within this industry. In June 2022, the European Federation of Pharmaceutical Industries and Associations (EFPIA) reported that the total pharmaceutical production in Europe increased by approximately 5% to $351 billion (€300,000 million) in 2021, compared to $335.2 billion (€286,697 million) in 2020. Therefore, the expanding pharmaceutical industry is a significant driver for the growth of the packaging printing market.

A prominent trend in the packaging printing market is technological advancement, with major companies introducing new technologies to maintain their market position. For instance, in April 2022, Xeikon B.V., a Netherlands-based digital printing technology company, introduced Titon technology. This unique toner formulation, offering the benefits of UV inks, is deemed the most food-safe technology, being odorless and tasteless, ensuring no impact on the customer experience when the product is consumed. The TITON toner is suitable for various applications with direct and indirect food contact, displaying resistance to scuffing, scratching, water, sunlight, high temperatures, and a wide range of liquid chemicals.

Major companies in the packaging printing market are developing technologically advanced products such as digital printing solutions. Digital printing solutions involve a modern method of reproducing text, images, or graphics directly onto surfaces like paper, cardboard, fabric, and plastic from electronic files. In April 2023, SIG, a Switzerland-based packaging company, launched SIG Digital Printing for its aseptic carton packs. This innovative product allows rapid, versatile, and full-color digital printing without the need for cylinders or printing forms, catering particularly to the food and beverage sectors where shorter design life cycles are prevalent.

In November 2021, Graphic Packaging Holding Company, a US-based packaging products manufacturer, acquired AR Packaging Group AB for an undisclosed amount. This strategic move accelerates Graphic Packaging's growth in providing sustainable fiber-based packaging alternatives to consumer packaged goods companies globally. AR Packaging Group AB is a US-based packaging and printing company.

Major companies operating in the packaging printing market include Belmont Packaging Ltd., Constantia Flexibles Group GmbH, Coveris Management GmbH, Duncan Printing Group, Eastman Kodak Company, HP Inc., Mondi PLC., Quad Inc., Quantum Print and Packaging Ltd., Shree Arun Packaging Co, Toppan Printing Co Ltd., WS Packaging Group Inc., Xerox Corporation, Canon Inc., Du Pont De Nemours and Company, Paramount packaging Ltd., Rotostampa S.R.L., The Saint Petersburg Exemplary Printing House., Smurfit Kappa Group PLC, DS Smith PLC, Georgia-Pacific LLC, International Paper Company, Sealed Air Corporation, WestRock Company, Stora Enso Oyj, Sonoco Products Company, Mayr-Melnhof Karton AG, Trustpack UAB, Canpac Trends Pvt. Ltd., Scodix

North America was the largest region in the packaging printing market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the packaging printing market analysis report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the packaging printing market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA.

The packaging printing market includes revenues earned by entities inkjet printing, rotogravure, lithography and silkscreen printing. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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