Prepared Meal Delivery Market Report 2025

The prepared meal delivery market size has grown rapidly in recent years. It will grow from $15.39 billion in 2024 to $17.63 billion in 2025 at a compound annual growth rate (CAGR) of 14.6%. The growth in the historic period can be attributed to changing work and lifestyle patterns, increasing awareness of healthy eating, rise of urbanization, busy urban professionals and millennials, expansion of online and mobile platforms.

The prepared meal delivery market size is expected to see rapid growth in the next few years. It will grow to $33.09 billion in 2029 at a compound annual growth rate (CAGR) of 17.1%. The growth in the forecast period can be attributed to continued emphasis on convenience, focus on customization and personalization, rising health and wellness consciousness, sustainable and ethical food choices, integration of specialty and dietary-specific menus. Major trends in the forecast period include partnerships with local and sustainable suppliers, introduction of quick and convenient meal kits, focus on packaging sustainability and eco-friendly practices, expansion of breakfast and snack options, innovations in meal preparation techniques.

The predominant driving force behind the growth of the prepared meal delivery market is the preference for convenient meals, particularly among the working population and students. Junk meals, referring to pre-prepared or packaged foods offering high convenience and immediate consumption, have become a popular choice. The success of the meal kit delivery industry is attributed to its appeal to consumers who seek the convenience of cooking without the need for traditional grocery shopping. This trend is especially favored by busy parents, millennials, individuals managing multiple jobs, working couples, and those with specific dietary preferences, as pre-planned meals provide a quick and efficient solution. Consequently, the preference for convenient junk meals is a key factor propelling the growth of the prepared meal delivery service market.

The growth of urbanization is anticipated to further drive the expansion of the prepared meal delivery market. Urbanization, characterized by the increasing growth and expansion of cities along with the migration of populations from rural to urban areas, contributes to the demand for convenient and time-saving food solutions. The fast-paced urban lifestyle, prevalent in bustling city environments, fuels the need for prepared meal delivery services. As of April 2022, according to the World Economic Forum, over 4.3 billion people, accounting for 55% of the world's population, were residing in urban settings, with expectations for this number to rise to 80% by 2050. Hence, the ongoing trend of urbanization is a significant driver for the growth of the prepared meal delivery market.

Major players in the prepared meal delivery market are launching home-cooked meal services to meet the increasing demand for convenient, high-quality, and nutritious meal options. By offering home-cooked meals, these companies can attract customers who desire the comfort of homemade food without the hassle of preparing it themselves. For example, in February 2023, Zomato, a restaurant aggregator based in India, unveiled Zomato Everyday, a service dedicated to delivering affordable, home-cooked meals prepared by actual home chefs. This initiative is designed to provide customers with the warmth of home-cooked meals delivered swiftly to their doorsteps, marking a shift from Zomato's earlier focus on instant meal deliveries.

Leading companies in the prepared meal delivery market are emphasizing new technologies, including enterprise technology, to boost operational efficiency, streamline logistics, enhance customer experience, and facilitate data-driven decision-making. Enterprise technology encompasses software and hardware systems that support and manage the operations of large organizations, aiding in tasks like data management, communication, and resource planning. For instance, in January 2022, Instacart, a retail company based in the US, introduced enterprise technology. This platform provides customizable digital storefronts for retailers, allowing them to create tailored online shopping experiences using Instacart’s technology.

In September 2023, Wonder Group, a US-based meal delivery company, acquired Blue Apron for $103 million. This acquisition positions Blue Apron as a foundational element to enhance Wonder's online delivery service. The objective is to expedite strategic standing, generate immediate synergies, and importantly, improve customer satisfaction by broadening access and enhancing the overall delivery experience of Wonder's offerings. Blue Apron, known for providing meal kits with fresh ingredients, will play a crucial role in advancing Wonder Group's capabilities in the competitive meal delivery landscape.

Major companies operating in the prepared meal delivery market include HelloFresh SE, Home Chef, Marley Spoon Inc., Dinnerly, FreshDirect LLC, Hungryroot Inc., Misfits Market Inc., Green Chef Corporation, Sun Basket Inc., Blue Apron Holdings Inc., CookUnity Inc., Trifecta Nutrition Inc., Daily Harvest Inc., Freshly Inc., Snap Kitchen Holdings LLC, Purple Carrot Inc., Gobble Inc., Factor 75 LLC, Diet-To-Go Inc., Hungry Harvest Inc., Fresh n' Lean LLC, PlateJoy Inc., RealEats America Inc., Foodstirs Inc., 1 Potato, Splendid Spoon Inc., PeachDish LLC.

North America was the largest region in the prepared meal delivery market in 2024. Asia-Pacific was the second largest market in prepared meal delivery market. The regions covered in the prepared meal delivery market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the prepared meal delivery market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Prepared meal delivery services offer convenient solutions with meals that can be easily reheated or cooked instantly, requiring minimal cooking, cutting, or cleaning. These services operate on a subscription-based model, where companies deliver ready-to-cook fresh ingredients to customers for preparing meals at home.

In the prepared meal delivery market, the main types of supplies are categorized into 'cook and eat' and 'heat and eat.' Cook-and-eat meals provide customers with the experience of home-cooked meals, featuring precut, seasoned, and combined raw ingredients. Prepared meal delivery services offer both single and multiple meal options, accessible through online and offline platforms.

The prepared meal delivery market research report is one of a series of new reports that provides prepared meal delivery market statistics, including prepared meal delivery industry global market size, regional shares, competitors with a prepared meal delivery market share, detailed prepared meal delivery market segments, market trends and opportunities, and any further data you may need to thrive in the prepared meal delivery industry. This prepared meal delivery market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The prepared meal delivery market includes revenues earned by entities by reducing food and packaging wastage while saving time and money. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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