'Tunisia Telecom Services Market Size and Analysis by Service Revenue, Penetration, Subscription, ARPU's (Mobile, Fixed and Pay-TV by Segments and Technology), Competitive Landscape and Forecast, 2022-2027,' a new Country Intelligence Report by the publisher, provides an executive-level overview of the telecommunications market in Tunisia today, with detailed forecasts of key indicators up to 2027. Published annually, the report provides detailed analysis of the near-term opportunities, competitive dynamics, and evolution of demand by service type and technology/platform across the fixed telephony, broadband, mobile, and pay-TV segments, as well as a review of key regulatory trends.
Total telecom and pay-TV service revenue in Tunisia will grow at a CAGR of 5.4%, primarily supported by contributions from mobile data, pay-TV and fixed broadband segments. Mobile data revenue will grow at the fastest CAGR of 12.7%. The growth will be driven by growth in smartphone subscriptions and youth, digital, and tech user-oriented bundles that drive both data consumption and ARPS. Fixed broadband service revenue will grow at a CAGR of 3.2%, supported by increasing adoption of fixed broadband services, over the forecast period, on the back of the government's national digital transformation strategy and telcos' fiber rollout efforts.
Total telecom and pay-TV service revenue in Tunisia will grow at a CAGR of 5.4%, primarily supported by contributions from mobile data, pay-TV and fixed broadband segments. Mobile data revenue will grow at the fastest CAGR of 12.7%. The growth will be driven by growth in smartphone subscriptions and youth, digital, and tech user-oriented bundles that drive both data consumption and ARPS. Fixed broadband service revenue will grow at a CAGR of 3.2%, supported by increasing adoption of fixed broadband services, over the forecast period, on the back of the government's national digital transformation strategy and telcos' fiber rollout efforts.
The Country Intelligence Report provides in-depth analysis of the following:
- Demographic and macroeconomic context in Tunisia.
- The regulatory environment and trends: a review of the regulatory setting and agenda for the next 18-24 months as well as relevant developments pertaining to spectrum licensing, national broadband plans, tariff regulation, and more.
- Telecom and pay-TV services market outlook: analysis as well as historical figures and forecasts of service revenue from the fixed telephony, broadband, mobile voice, mobile data, and pay-TV markets.
- The competitive landscape: an examination of the positioning of leading players in the telecom and pay-TV services market as well as subscription market shares across segments.
- Company snapshots: analysis of the financial position of leading service providers in the telecommunications and pay-TV markets.
- Underlying assumptions behind our published base-case forecasts, as well as potential market developments that would alter, either positively or negatively, our base-case outlook.
Scope
- The overall telecom and pay-TV service market revenue in Tunisia will grow at a CAGR of 5.4% during 2022-2027.
- Mobile service revenue will account for 94.6% of total telecom revenue in 2027, driven by growth in smartphone subscriptions and youth, digital, and tech user-oriented bundles that drive both data consumption and ARPS.
- 4G was the leading mobile technology with a share of 74% of total mobile subscriptions in 2022.
Reasons to Buy
- This Country Intelligence Report offers a thorough, forward-looking analysis of Tunisia's telecommunications markets, service providers and key opportunities in a concise format to help executives build proactive and profitable growth strategies.
- Accompanying the publisher's Forecast products, the report examines the assumptions and drivers behind ongoing and upcoming trends in Tunisia's mobile communications, fixed telephony, broadband markets, including the evolution of service provider market shares.
- With more than 20 charts and tables, the report is designed for an executive-level audience, boasting presentation quality.
- The report provides an easily digestible market assessment for decision-makers built around in-depth information gathered from local market players, which enables executives to quickly get up to speed with the current and emerging trends in Tunisia's telecommunications markets.
- The broad perspective of the report coupled with comprehensive, actionable detail will help operators, equipment vendors and other telecom industry players succeed in the challenging telecommunications market in Tunisia.
Table of Contents
- Market highlights
- Key takeaways, telecom services revenue outlook, revenue CAGR by service type, 2022 service penetration
- Demographic, macroeconomic, and regulatory context
- Population, nominal GDP, PPP-adjusted GDP per capita, real GDP growth, consumer price inflation, exchange rates
- Regulatory context
- Regulatory highlights, National Digital Transformation Strategy, White spot coverage
- Telecom market outlook
- Total telecom and pay-tv services revenue by category, 2021-2027
- Evolution of total telecom and pay-tv services revenue, 2021-2027
- Mobile services market
- Mobile service penetration and subscription trends
- Mobile subscription and user penetration, 2021-2027
- Total mobile subscriptions, 2021-2027
- Device adoption trends
- Mobile subscriptions by device type, 2021-2027
- Handset subscriptions by type, 2021-2027
- Payment types and technology trends
- Mobile subscriptions by payment type
- Mobile subscriptions by technology generation, 2021-2027
- Churn and usage trends
- Churn, voice usage, data usage
- Market share trends
- Subscription market shares, 2022
- Pre-/postpaid market shares, 2022
- MVNO subscription market share, 2022
- Service revenue trends
- Total mobile services revenue by service, 2021-2027
- Mobile services ARPU by payment type, 2021-2027
- Fixed services market
- Fixed service penetration and subscription trends
- Voice telephony and fixed broadband penetration, 2021-2027
- Total voice telephony and fixed broadband access lines, 2021-2027
- Fixed service revenue trends
- Total fixed service revenue by service category, 2021-2027
- Fixed services ARPU by service category, 2021-2027
- Pay-tv services market
- Penetration and subscription trends
- TV and pay-TV household penetration, 2021-2027
- Total pay-TV subscriptions by type, 2021-2027
- Market share trends
- Total pay-TV subscription market shares, 2022
- Service revenue trends
- Total pay-TV service revenue, 2021-2027
- Pay-TV services ARPU by type, 2021-2027
- Competitive landscape and company snapshots
- Product portfolios and positioning, market share overview
- Company snapshot (Ooredoo Tunisia, Orange Tunisia, Tunisie Telecom)
- Additional resources
- Baseline forecast assumptions
- Data tables
- Glossary
- Research methodology
- Country Intelligence Report coverage
- About the Publisher
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Ooredoo Tunisia
- Orange Tunisie
- Tunisie Telecom
- Lycamobile
- beIN Sports
- ART
- OSN