Automotive Smart Display Market Report 2026

The automotive smart display market size has grown strongly in recent years. It will grow from $11.56 billion in 2025 to $12.7 billion in 2026 at a compound annual growth rate (CAGR) of 9.9%. The growth in the historic period can be attributed to increasing demand for in-vehicle infotainment systems, growth in connected car adoption, rising consumer preference for premium interiors, expansion of semi-autonomous vehicle features, improvements in display manufacturing technologies.

The automotive smart display market size is expected to see rapid growth in the next few years. It will grow to $18.66 billion in 2030 at a compound annual growth rate (CAGR) of 10.1%. The growth in the forecast period can be attributed to increasing penetration of autonomous vehicles, rising demand for augmented reality displays, expansion of electric vehicle platforms, growing integration of vehicle diagnostics interfaces, advancements in display resolution and durability. Major trends in the forecast period include increasing adoption of large touchscreen interfaces, rising demand for integrated digital cockpits, growing use of oled and advanced display panels, expansion of head-up display applications, enhanced focus on user-centric interface design.

The rise in car sales is expected to drive the growth of the automotive smart display market in the coming years. A car generally refers to a four-wheeled motor vehicle designed for transporting passengers or goods on roads. Automotive smart displays are integrated into vehicles to enhance media control, provide entertainment for passengers, enable efficient climate management, and serve as a central interface for infotainment systems. For example, in March 2025, the European Automobile Manufacturers Association, a Belgium-based non-profit trade organization, reported that global car sales reached 74.6 million units in 2024, representing a 2.5% increase compared to 2023. Therefore, the increase in car sales is expected to propel the growth of the automotive smart display market.

Companies operating in the automotive smart display market are increasingly focused on developing advanced technologies, such as head-up displays, to improve driver interaction, enhance navigation capabilities, and deliver real-time information. A head-up display is a transparent digital interface that projects essential data, including speed and navigation details, directly onto the windshield or a clear screen within the driver’s line of sight, allowing access to information without diverting attention from the road. For instance, in May 2023, Raythink, a China-based producer of augmented reality head-up displays, launched a smart vehicle AR-HUD solution. This display features OpticalCore picture generation and wave-layer three-dimensional technology, enabling projection of glasses-free 3D images with depth for a more immersive driving experience. Unlike conventional thin-film transistor and digital light processing technologies, OpticalCore uses laser beam scanning as a light source, offering a wider field of view across three lanes, higher image contrast without light window effects or solar loading, and reduced cost and power consumption.

In April 2024, AUO Corporation, a Taiwan-based technology company, acquired Behr-Hella Thermocontrol GmbH for approximately $650 million (€600 million). This acquisition is intended to expand AUO’s global automotive presence and strengthen its smart cockpit, human-machine interface, and automotive display capabilities by integrating BHTC’s established OEM relationships and industry expertise into its smart mobility strategy. Behr-Hella Thermocontrol GmbH is a Germany-based manufacturing and technology company specializing in automotive climate control systems, control panels, center stacks, and human-machine interface display solutions for global vehicle manufacturers.

Major companies operating in the automotive smart display market are Robert Bosch GmbH, Continental AG, DENSO Corporation, Visteon Corporation, Nippon Seiki Co Ltd., Panasonic Corporation, Pioneer Corporation, Yazaki Corporation, Alps Alpine Co Ltd., Hyundai Mobis Co Ltd., LG Display Co Ltd., Valeo SA, Magna International Inc., Delphi Technologies PLC, AU Optronics Corp., Japan Display Inc., Kyocera Display Corporation, Gentex Corporation, Garmin Ltd., HARMAN International, WKW Automotive GmbH, Fujitsu Ten Limited, Clarion Co Ltd., Aisin Seiki Co Ltd., Hella KGaA Hueck & Co, Huizhou Desay SV Automotive Co Ltd., Ichikoh Industries Ltd., Marelli Holdings SpA, ZF Friedrichshafen AG.

Asia-Pacific was the largest region in the automotive smart display market in 2025. The regions covered in the automotive smart display market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the automotive smart display market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The automotive smart display market consists of sales of shape memory and self-folding polymers. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

This product will be delivered within 1-3 business days.