The neobanking market size is expected to see exponential growth in the next few years. It will grow to $1.77 trillion in 2030 at a compound annual growth rate (CAGR) of 46.6%. The growth in the forecast period can be attributed to growing demand for fully digital financial ecosystems, rising focus on financial inclusion, expansion of cross-border digital banking services, increasing integration of ai-driven credit assessment, growing adoption of open banking frameworks. Major trends in the forecast period include increasing adoption of mobile-first banking platforms, rising demand for personalized digital financial services, growing integration of ai-based customer support, expansion of embedded finance offerings, enhanced focus on low-cost banking models.
The growing smartphone penetration is expected to boost the growth of the neobanking market going forward. A smartphone is a mobile device that combines the functionality of a traditional mobile phone with advanced computing capabilities. The neobanking market experiences substantial growth due to increased smartphone penetration, enabling broader access to digital financial services through mobile apps and allowing neobanks to cater to a larger audience with convenient on-the-go banking experiences, thereby driving market adoption. For instance, in February 2023, according to a report published by Uswitch Limited, a UK-based online and telephone comparison and switching service, there were 71.8 million active mobile connections in 2022, reflecting a 3.8% growth from the previous year. By 2025, the UK is projected to have a population of 68.3 million, with an anticipated 95% smartphone penetration among the residents. Therefore, the growing smartphone penetration is driving the growth of the neobanking market.
Major companies operating in the neobanking market are emphasizing the development of innovations such as generative AI-powered customer assistants to enhance personalization, speed up service delivery, and offer customized financial guidance to users. A generative AI customer assistant is an artificial intelligence capability integrated into a neobank’s mobile or online platform that understands natural language, automates routine customer interactions, provides actionable financial insights, and improves the overall user experience. For instance, in December 2023, bunq B.V., a Netherlands-based digital banking company, introduced Finn, a generative AI-enabled personal assistant embedded within its app. This solution replaces conventional search functions, delivers conversational answers to money-management questions, provides spending and budgeting insights, and enables users to navigate banking features more efficiently through natural-language interaction.
In May 2023, Greenwood, a US-based digital banking platform tailored for Black and Latino communities, has announced its acquisition of Kinly, for an undisclosed amount. This acquisition adds approximately 300,000 Kinly customers to Greenwood's existing base of 1 million members, significantly expanding its reach and service offerings. Kinly is a US-based neobank.
Major companies operating in the neobanking market are Nubank, Chime Financial Inc., Revolut Ltd., Monzo Bank Ltd., N26 GmbH, Starling Bank Ltd., Varo Money Inc., SoFi Bank NA, Current Financial Inc., Bunq BV, WeBank Inc., Ubank Limited, KakaoBank Corp., Tinkoff Bank, Ally Bank, Dave Inc., Atom Bank PLC, Zopa Bank Limited, Vivid Money GmbH, Monese Ltd.
Western Europe was the largest region in the neobanking market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the neobanking market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the neobanking market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The neobanking market includes revenues earned by entities by a full stack neobank or a front-end focused neobank. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Neobanking Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses neobanking market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for neobanking? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The neobanking market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Account Type: Business Account; Savings Account2) By Service: Mobile Banking; Payments and Money Transfer; Checking/Savings Account; Loans; Other Services
3) By Application: Personal and Retail Banking; Small and Medium Enterprises and Freelancers; Cross-Border and International Banking Use Cases; Digital-Only Financial Management and Budgeting
Subsegments:
1) By Business Account: Sole Proprietorship Accounts; Partnership Accounts; Corporate Accounts; Freelancer Accounts2) By Savings Account: Regular Savings Account; High-Interest Savings Account; Goal-Based Savings Account; Joint Savings Accounts
Companies Mentioned: Nubank; Chime Financial Inc.; Revolut Ltd.; Monzo Bank Ltd.; N26 GmbH; Starling Bank Ltd.; Varo Money Inc.; SoFi Bank NA; Current Financial Inc.; Bunq BV; WeBank Inc.; Ubank Limited; KakaoBank Corp.; Tinkoff Bank; Ally Bank; Dave Inc.; Atom Bank PLC; Zopa Bank Limited; Vivid Money GmbH; Monese Ltd.
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain.
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Neobanking market report include:- Nubank
- Chime Financial Inc.
- Revolut Ltd.
- Monzo Bank Ltd.
- N26 GmbH
- Starling Bank Ltd.
- Varo Money Inc.
- SoFi Bank NA
- Current Financial Inc.
- Bunq BV
- WeBank Inc.
- Ubank Limited
- KakaoBank Corp.
- Tinkoff Bank
- Ally Bank
- Dave Inc.
- Atom Bank PLC
- Zopa Bank Limited
- Vivid Money GmbH
- Monese Ltd.
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 385.05 Billion |
| Forecasted Market Value ( USD | $ 1770 Billion |
| Compound Annual Growth Rate | 46.6% |
| Regions Covered | Global |
| No. of Companies Mentioned | 21 |


