Data Protection as a Service (DPaaS) Market Report 2025

The data protection as a service (DPaaS) market size has grown exponentially in recent years. It will grow from $31.99 billion in 2024 to $38.81 billion in 2025 at a compound annual growth rate (CAGR) of 21.3%. The growth in the historic period can be attributed to increased data breaches and cyber threats, stringent data protection regulations, rising awareness of data privacy concerns, proliferation of cloud computing, growth in remote and mobile workforce.

The data protection as a service (DPaaS) market size is expected to see exponential growth in the next few years. It will grow to $102.98 billion in 2029 at a compound annual growth rate (CAGR) of 27.6%. The growth in the forecast period can be attributed to increasing volume and variety of data, evolving hybrid and multi-cloud environments, focus on zero trust security models, emphasis on data resilience and recovery. Major trends in the forecast period include cross-industry collaboration for threat intelligence, shift towards data-centric security, increasing adoption of multi-cloud environments, data sovereignty and localization requirements, convergence of data protection and cybersecurity.

Growing concerns about data loss and security are driving demand in the data protection as a service (DPaaS) market. Data loss can occur due to internal factors, such as system failures, or external threats, including cyber-attacks. Recently, enterprises worldwide have heightened their focus on data security in response to incidents of data loss and leaks. For example, in June 2024, Hitachi Vantara, a US-based technology company, reported a sharp rise in cyber-attacks, with 2,365 breaches occurring in the U.S. in 2023, affecting 343.3 million individuals - a staggering 72% increase since 2021. This alarming trend has raised significant concerns among organizations regarding their data security preparedness. With 69% of IT leaders expressing worry about their ability to promptly detect breaches and 22% admitting that critical data remains unprotected, the demand for Data Protection as a Service (DPaaS) solutions is rapidly increasing to tackle these pressing challenges.

The growing adoption of cloud-based services is anticipated to drive the expansion of the data protection as a service (DPaaS) market. Cloud-based services, which are delivered over the Internet or a dedicated network on demand, have gained traction, particularly among small and medium-sized enterprises seeking to streamline their business models in response to the COVID-19 pandemic and associated lockdowns. Data protection as a service provides a flexible and cost-effective solution for safeguarding valuable information, making it a perfect fit for the dynamic nature of cloud environments. For instance, a report by Spacelift indicates that phishing attacks have become increasingly sophisticated, with cybercriminals sending an estimated 3.4 billion phishing emails daily, making this the most prevalent form of cybercrime. In 2023, mobile credential phishing represented 41% of mobile threats, and 77% of cybersecurity professionals reported having been targets of phishing attacks themselves.

Emerging technological advancements, such as the integration of connected devices with the Internet of Things (IoT) and virtual private networks (VPNs), are influencing the data protection as a service (DPaaS) market. For example, in June 2023, Thales, a multinational company that designs, develops, and manufactures electrical systems, launched the CipherTrust Data Security Platform. This platform strengthens data protection by offering a wide range of security features, including data encryption, access control, and compliance management, enabling organizations to safeguard sensitive information across different environments.

Major companies operating in data protection as a service market are innovating new solutions, such as Data Security Platform as a Service, to increase their profitability in the market. Data Security Platform as a Service (DSPaaS) is a cloud-based service that provides a comprehensive set of tools and technologies for securing and managing an organization's data. For instance, in July 2023, Thales Group, a France-based electronics and technology company, launched the Data Security Platform as a Service. It offers a range of security features and capabilities to protect sensitive information from unauthorized access, data breaches, and other cyber threats. DSPaaS offers robust encryption techniques to protect sensitive data both in transit and at rest. This ensures that even if data is intercepted or accessed by unauthorized parties, it remains unreadable and unusable.

In April 2022, Kaseya, a US-based company specializing in software for network and system monitoring, acquired Datto for $6.2 billion. This acquisition aimed to strengthen Kaseya's IT management offerings by incorporating Datto's extensive suite of data backup, disaster recovery, and business continuity solutions. Datto, also a US-based company, specializes in providing these essential services to ensure data protection and operational resilience.

Major companies operating in the data protection as a service (DPaaS) market include IBM Corporation, Amazon. com Inc., Hewlett-Packard Development Company LP, Commvault Systems, VMware Software Private Limited, Quantum Corporation, veeam Software, Dell Inc., Veritas Technologies, Quest Software Inc., NxtGen Datacenter & Cloud Technologies Pvt. Ltd., Hitachi Vantara Corporation, Atos SE, Oracle Corporation, McAfee Croporation, NetApp Inc., Acronis International GmbH, Cisco Systems Inc., Carbonite Inc., Druva Software Inc., Barracuda Networks Inc., Zerto Ltd., Unitrends Inc., Arcserve LLC, Backupify, CloudAlly Ltd., Datto Inc., Infrascale Inc., Rubrik Inc., Spanning Cloud Apps LLC, StorageCraft Technology Corporation.

Data protection as a service (DPaaS) refers to a collection of services that help organizations to protect their data and also improve their network security and recovery options. Data Protection-as-a-Service (DPaaS) is a cloud-based or web-based system for networking security and data loss prevention. These services are provided to the clients through multiple memberships and help organizations in cutting the costs of system security and maintenance.

The main types of data protection as a service are disaster recovery as a service, backup as a service, and storage as a service. Disaster recovery as a service (DRaaS) is a cloud computing service model that enables an organization to back up its data and IT infrastructure in a third-party cloud computing environment and provides all DR orchestration, all through a SaaS solution, to regain access and functionality to IT infrastructure following a disaster. Data protection as a service can be deployed in the public cloud, private cloud, and hybrid cloud in large enterprises and SMEs that can be used in various industries such as banking, financial services and insurance (BFSI), telecom & IT, government & public sector, healthcare, retail, energy & utilities, manufacturing, and others.

The data protection as a service (DPaaS) market research report is one of a series of new reports that provides data protection as a service (DPaaS) market statistics, including data protection as a service (DPaaS) industry global market size, regional shares, competitors with a data protection as a service (DPaaS) market share, detailed data protection as a service (DPaaS) market segments, market trends and opportunities, and any further data you may need to thrive in the data protection as a service (DPaaS) industry. This data protection as a service (DPaaS) market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

North America was the largest region in the data protection as a service (DPaaS) market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the data protection as a service (dpaas) market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the data protection as a service (dpaas) market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Canada, Spain.

The data protection as a service (DPaaS) market includes revenues earned by entities by providing services such as backup as a service (BaaS), storage as a service (STaaS), and disaster recovery as a service (DRaaS). The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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