This Cookie, Cracker, Pasta, and Tortilla market report provides a comprehensive analysis of the market’s characteristics, size, and growth, including segmentation, regional and country-level breakdowns, competitive landscape, market shares, trends, and strategies. It also tracks historical and forecasted market growth across various geographies.
The cookie, cracker, pasta, and tortilla market size has grown strongly in recent years. It will grow from $283.26 billion in 2024 to $300.07 billion in 2025 at a compound annual growth rate (CAGR) of 5.9%. The growth in the historic period can be attributed to the demand for convenient and ready-to-eat snacks and meal, industrialization and mass production, global food trade, marketing and branding, consumer preferences for flavor variety:.
The cookie, cracker, pasta, and tortilla market size is expected to see strong growth in the next few years. It will grow to $377.04 billion in 2029 at a compound annual growth rate (CAGR) of 5.9%. The growth in the forecast period can be attributed to health and wellness trends, sustainability and ethical sourcing, clean label and natural ingredients, digital marketing and e-commerce, innovation in packaging. Major trends in the forecast period include plant-based and alternative ingredients, functional foods, international and ethnic flavors, artisan and craft products, convenient and on-the-go snacks.
The growth of the cookie, cracker, pasta, and tortilla markets is supported by the expected stable economic expansion in both developed and developing countries. For instance, in November 2024, the European Commission, a governing body based in Belgium, reported that France's GDP growth reached 1.1% year-on-year in 2024, with an anticipated rise to 1.4% in 2025. Additionally, the recovery of commodity prices, following a significant decline in the past, is expected to further drive the market's growth. Developed economies are projected to experience steady growth throughout the forecast period. Furthermore, emerging markets are expected to grow at a slightly faster pace compared to developed economies during this period. This stable economic growth is likely to encourage investments in end-user markets, thereby boosting the overall market during the forecast period.
The rising demand for processed food products is expected to be a driving force behind the growth of the cookie, cracker, pasta, and tortilla market in the foreseeable future. Processed food products encompass items that have undergone various stages of preparation and transformation before reaching the hands of consumers. These processed food offerings contribute to the growth of the cookie, cracker, and pasta market by delivering convenience, innovation, and a wide array of food products that cater to the increasing demand for cookies and related items, which serve as a convenient and delectable snack option. For example, in 2022, as reported by the United States Department of Agriculture, a US-based government agency, the total exports of processed food products amounted to $34.91 billion in 2021 and subsequently increased to $38.17 billion in 2022. Hence, the surging demand for processed food products plays a pivotal role in propelling the growth of the cookie, cracker, pasta, and tortilla market.
Many companies engaged in the production of cookies, crackers, pasta, and tortillas have adopted Near-Infrared (NIR) analyzer technology to facilitate moisture analysis of their products. NIR analysis is a spectroscopic method that capitalizes on a portion of the electromagnetic spectrum characterized by wavelengths ranging from 700 nm to 2500 nm. Variations in the properties of flour, including protein quality, protein quantity, moisture content, enzymatic activity, color, and physical characteristics, can arise from different sources of procurement. Through the use of Near-Infrared spectroscopy (NIR), this method enables the estimation and control of moisture levels in flour, ensuring they align with the desired thresholds set by an operator. Implementing an NIR moisture analyzer not only contributes to energy conservation but also enhances product quality. One widely adopted solution for monitoring moisture content during the production process is MoistTech Corp.
Prominent companies within the cookie, cracker, pasta, and tortilla market are directing their efforts towards product innovations, particularly the creation of HFSS-free (High in Fat, Sugar, or Salt) products, in response to consumer demands and in a bid to enhance their brand image. These HFSS-free products encompass eight distinct categories, including biscuits, desserts, and chocolate drinks, and are marketed under recognizable brands like BelVita, Cadbury Drinking Chocolate, and Maynards Bassetts. Notably, in August 2022, Mondelez International Inc., a renowned US-based food company, unveiled a total of eight HFSS-free products spanning the categories of biscuits, desserts, and chocolate drinks. These products distinguish themselves by their reduced sugar, saturated fat, and salt content, reliance on natural ingredients, suitability for individuals with dietary constraints, as well as their convenience and affordability. Furthermore, they cater to consumers who are actively seeking healthier and more sustainable snacking options.
Major companies operating in the cookie, cracker, pasta, and tortilla market include PepsiCo Inc., Mondelez International Inc., Kellogg Co, Bimbo Bakeries USA, Domino's Pizza, Olam International Ltd., The Campbell Soup Company, General Mills Inc., Nestle S.A., Yamazaki Baking Co. Ltd., GRUMA, S.A.B. de C.V, Tyson Foods Inc., El Mirasol, Mi Rancho, Easy Foods Incorporated, TH Foods company pvt ltd., RW Garcia Company, Jubilant FoodWorks Ltd., Yamazaki Baking Co. Ltd., Conagra Brands Inc., JBS S.A., Hormel Foods Corporation, The Kraft Heinz Company., The Hershey Company, The J.M. Smucker Company, Mosaic Company, The Schwan Food Company, The Hain Celestial Group Inc., The Clorox Company, J.R. Simplot Company, Watkins Incorporated.
A cookie is a small, flat, and sweet baked snack typically composed of ingredients like flour, sugar, oil, fat, and other optional components. On the other hand, a cracker is a type of biscuit made from flour, water, salt, baking soda, and other optional elements. Dry pasta is a food product manufactured in a factory using finely ground semolina flour and water through an extrusion process. Prepared dough and flour mix refers to a ready-made dry blend consisting of flour, starches, flavors, and functional ingredients designed for the production of bakery products. Tortillas are thin, flat, unleavened bread made from cornmeal or wheat flour, commonly used in Mexican cuisine for wrapping.
The primary categories of cookie, cracker, pasta, and tortilla products include cookies and crackers, dry pasta, dough and flour mixes, and tortillas. Dry pasta is manufactured by creating a paste from finely ground semolina flour and water, typically without eggs, which is then molded and cut into the various familiar noodle shapes. These products serve various end-users, including meals, intermediate products, and others, and are distributed through different channels such as supermarkets, hypermarkets, convenience stores, e-commerce, and more.
The cookie, cracker, pasta, and tortilla market research report is one of a series of new reports that provides cookie, cracker, pasta, and tortilla market statistics, including cookie, cracker, pasta, and tortilla market industry global market size, regional shares, competitors with cookie, cracker, pasta, and tortilla market share, detailed cookie, cracker, pasta, and tortilla market segments, market trends and opportunities, and any further data you may need to thrive in the cookie, cracker, pasta, and tortilla market industry. This cookie, cracker, pasta, and tortilla market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
Asia-Pacific was the largest region in the cookie, cracker, pasta, and tortilla market in 2024. Western Europe was the second-largest region in the cookie, cracker, pasta, and tortilla market. The regions covered in the cookie, cracker, pasta, and tortilla market report include Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the cookie, cracker, pasta, and tortilla market report are Australia, China, India, Indonesia, Japan, South Korea, Bangladesh, Thailand, Vietnam, Malaysia, Singapore, Philippines, Hong Kong, New Zealand, USA, Canada, Mexico, Brazil, Chile, Argentina, Colombia, Peru, France, Germany, UK, Austria, Belgium, Denmark, Finland, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, Russia, Czech Republic, Poland, Romania, Ukraine, Saudi Arabia, Israel, Iran, Turkey, UAE, Egypt, Nigeria, South Africa.
The cookie, cracker, pasta, and tortilla market consists of sales of sandwich cookies, bar cookies, pressed cookies, sandwich crackers, graham crackers, cream crackers, dry macaroni, dry noodles, dry Spaghetti, cake mixes, cookie dough, frozen doughs, tortilla chips, frozen tortilla, taco shells, and other cookie, cracker, pasta, and tortilla products. The establishments in this industry may package the dry pasta they produce with other ingredients. The companies package and distribute their products through various distribution channels to both individual customers and commercial establishments. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
This product will be delivered within 3-5 business days.
The cookie, cracker, pasta, and tortilla market size has grown strongly in recent years. It will grow from $283.26 billion in 2024 to $300.07 billion in 2025 at a compound annual growth rate (CAGR) of 5.9%. The growth in the historic period can be attributed to the demand for convenient and ready-to-eat snacks and meal, industrialization and mass production, global food trade, marketing and branding, consumer preferences for flavor variety:.
The cookie, cracker, pasta, and tortilla market size is expected to see strong growth in the next few years. It will grow to $377.04 billion in 2029 at a compound annual growth rate (CAGR) of 5.9%. The growth in the forecast period can be attributed to health and wellness trends, sustainability and ethical sourcing, clean label and natural ingredients, digital marketing and e-commerce, innovation in packaging. Major trends in the forecast period include plant-based and alternative ingredients, functional foods, international and ethnic flavors, artisan and craft products, convenient and on-the-go snacks.
The growth of the cookie, cracker, pasta, and tortilla markets is supported by the expected stable economic expansion in both developed and developing countries. For instance, in November 2024, the European Commission, a governing body based in Belgium, reported that France's GDP growth reached 1.1% year-on-year in 2024, with an anticipated rise to 1.4% in 2025. Additionally, the recovery of commodity prices, following a significant decline in the past, is expected to further drive the market's growth. Developed economies are projected to experience steady growth throughout the forecast period. Furthermore, emerging markets are expected to grow at a slightly faster pace compared to developed economies during this period. This stable economic growth is likely to encourage investments in end-user markets, thereby boosting the overall market during the forecast period.
The rising demand for processed food products is expected to be a driving force behind the growth of the cookie, cracker, pasta, and tortilla market in the foreseeable future. Processed food products encompass items that have undergone various stages of preparation and transformation before reaching the hands of consumers. These processed food offerings contribute to the growth of the cookie, cracker, and pasta market by delivering convenience, innovation, and a wide array of food products that cater to the increasing demand for cookies and related items, which serve as a convenient and delectable snack option. For example, in 2022, as reported by the United States Department of Agriculture, a US-based government agency, the total exports of processed food products amounted to $34.91 billion in 2021 and subsequently increased to $38.17 billion in 2022. Hence, the surging demand for processed food products plays a pivotal role in propelling the growth of the cookie, cracker, pasta, and tortilla market.
Many companies engaged in the production of cookies, crackers, pasta, and tortillas have adopted Near-Infrared (NIR) analyzer technology to facilitate moisture analysis of their products. NIR analysis is a spectroscopic method that capitalizes on a portion of the electromagnetic spectrum characterized by wavelengths ranging from 700 nm to 2500 nm. Variations in the properties of flour, including protein quality, protein quantity, moisture content, enzymatic activity, color, and physical characteristics, can arise from different sources of procurement. Through the use of Near-Infrared spectroscopy (NIR), this method enables the estimation and control of moisture levels in flour, ensuring they align with the desired thresholds set by an operator. Implementing an NIR moisture analyzer not only contributes to energy conservation but also enhances product quality. One widely adopted solution for monitoring moisture content during the production process is MoistTech Corp.
Prominent companies within the cookie, cracker, pasta, and tortilla market are directing their efforts towards product innovations, particularly the creation of HFSS-free (High in Fat, Sugar, or Salt) products, in response to consumer demands and in a bid to enhance their brand image. These HFSS-free products encompass eight distinct categories, including biscuits, desserts, and chocolate drinks, and are marketed under recognizable brands like BelVita, Cadbury Drinking Chocolate, and Maynards Bassetts. Notably, in August 2022, Mondelez International Inc., a renowned US-based food company, unveiled a total of eight HFSS-free products spanning the categories of biscuits, desserts, and chocolate drinks. These products distinguish themselves by their reduced sugar, saturated fat, and salt content, reliance on natural ingredients, suitability for individuals with dietary constraints, as well as their convenience and affordability. Furthermore, they cater to consumers who are actively seeking healthier and more sustainable snacking options.
Major companies operating in the cookie, cracker, pasta, and tortilla market include PepsiCo Inc., Mondelez International Inc., Kellogg Co, Bimbo Bakeries USA, Domino's Pizza, Olam International Ltd., The Campbell Soup Company, General Mills Inc., Nestle S.A., Yamazaki Baking Co. Ltd., GRUMA, S.A.B. de C.V, Tyson Foods Inc., El Mirasol, Mi Rancho, Easy Foods Incorporated, TH Foods company pvt ltd., RW Garcia Company, Jubilant FoodWorks Ltd., Yamazaki Baking Co. Ltd., Conagra Brands Inc., JBS S.A., Hormel Foods Corporation, The Kraft Heinz Company., The Hershey Company, The J.M. Smucker Company, Mosaic Company, The Schwan Food Company, The Hain Celestial Group Inc., The Clorox Company, J.R. Simplot Company, Watkins Incorporated.
A cookie is a small, flat, and sweet baked snack typically composed of ingredients like flour, sugar, oil, fat, and other optional components. On the other hand, a cracker is a type of biscuit made from flour, water, salt, baking soda, and other optional elements. Dry pasta is a food product manufactured in a factory using finely ground semolina flour and water through an extrusion process. Prepared dough and flour mix refers to a ready-made dry blend consisting of flour, starches, flavors, and functional ingredients designed for the production of bakery products. Tortillas are thin, flat, unleavened bread made from cornmeal or wheat flour, commonly used in Mexican cuisine for wrapping.
The primary categories of cookie, cracker, pasta, and tortilla products include cookies and crackers, dry pasta, dough and flour mixes, and tortillas. Dry pasta is manufactured by creating a paste from finely ground semolina flour and water, typically without eggs, which is then molded and cut into the various familiar noodle shapes. These products serve various end-users, including meals, intermediate products, and others, and are distributed through different channels such as supermarkets, hypermarkets, convenience stores, e-commerce, and more.
The cookie, cracker, pasta, and tortilla market research report is one of a series of new reports that provides cookie, cracker, pasta, and tortilla market statistics, including cookie, cracker, pasta, and tortilla market industry global market size, regional shares, competitors with cookie, cracker, pasta, and tortilla market share, detailed cookie, cracker, pasta, and tortilla market segments, market trends and opportunities, and any further data you may need to thrive in the cookie, cracker, pasta, and tortilla market industry. This cookie, cracker, pasta, and tortilla market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
Asia-Pacific was the largest region in the cookie, cracker, pasta, and tortilla market in 2024. Western Europe was the second-largest region in the cookie, cracker, pasta, and tortilla market. The regions covered in the cookie, cracker, pasta, and tortilla market report include Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the cookie, cracker, pasta, and tortilla market report are Australia, China, India, Indonesia, Japan, South Korea, Bangladesh, Thailand, Vietnam, Malaysia, Singapore, Philippines, Hong Kong, New Zealand, USA, Canada, Mexico, Brazil, Chile, Argentina, Colombia, Peru, France, Germany, UK, Austria, Belgium, Denmark, Finland, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, Russia, Czech Republic, Poland, Romania, Ukraine, Saudi Arabia, Israel, Iran, Turkey, UAE, Egypt, Nigeria, South Africa.
The cookie, cracker, pasta, and tortilla market consists of sales of sandwich cookies, bar cookies, pressed cookies, sandwich crackers, graham crackers, cream crackers, dry macaroni, dry noodles, dry Spaghetti, cake mixes, cookie dough, frozen doughs, tortilla chips, frozen tortilla, taco shells, and other cookie, cracker, pasta, and tortilla products. The establishments in this industry may package the dry pasta they produce with other ingredients. The companies package and distribute their products through various distribution channels to both individual customers and commercial establishments. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
This product will be delivered within 3-5 business days.
Executive Summary
Cookie, Cracker, Pasta, and Tortilla Global Market Report 2025 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses on cookie, cracker, pasta, and tortilla market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for cookie, cracker, pasta, and tortilla ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The cookie, cracker, pasta, and tortilla market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include: the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope
Markets Covered:
1) By Type: Cookie and Cracker; Dry Pasta, Dough, and Flour Mixes; Tortilla2) By Distribution Channel: Supermarkets or Hypermarkets; Convenience Stores; E-Commerce; Other Distribution Channels
3) By End Use: Meals; Intermediate Products; Other End Users
Subsegments:
1) By Cookie and Cracker: Sweet Cookies; Savory Crackers; Sandwich Cookies; Biscuits; Gluten-Free Cookies and Crackers; Other Cookies and Crackers2) By Dry Pasta: Spaghetti; Macaroni; Penne; Fusilli; Lasagna; Other Dry Pasta
3) By Dough: Pizza Dough; Cookie Dough; Bread Dough; Pastry Dough; Other Dough
4) By Flour Mixes: Cake Mixes; Pancake Mixes; Muffin Mixes; Bread Mixes; Other Flour Mixes
5) By Tortilla: Corn Tortillas; Flour Tortillas; Wheat Tortillas; Gluten-Free Tortillas; Other Tortillas
Key Companies Mentioned: PepsiCo Inc.; Mondelez International Inc.; Kellogg Co; Bimbo Bakeries USA; Domino's Pizza
Countries: Australia; China; India; Indonesia; Japan; South Korea; Bangladesh; Thailand; Vietnam; Malaysia; Singapore; Philippines; Hong Kong; New Zealand; USA; Canada; Mexico; Brazil; Chile; Argentina; Colombia; Peru; France; Germany; UK; Austria; Belgium; Denmark; Finland; Ireland; Italy; Netherlands; Norway; Portugal; Spain; Sweden; Switzerland; Russia; Czech Republic; Poland; Romania; Ukraine; Saudi Arabia; Israel; Iran; Turkey; UAE; Egypt; Nigeria; South Africa
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: PDF, Word and Excel Data Dashboard.
Companies Mentioned
The major companies featured in this Cookie, Cracker, Pasta, and Tortilla market report include:- PepsiCo Inc.
- Mondelez International Inc.
- Kellogg Co
- Bimbo Bakeries USA
- Domino's Pizza
- Olam International Ltd.
- The Campbell Soup Company
- General Mills Inc.
- Nestle S.A.
- Yamazaki Baking Co. Ltd.
- GRUMA, S.A.B. de C.V
- Tyson Foods Inc.
- El Mirasol
- Mi Rancho
- Easy Foods Incorporated
- TH Foods company pvt ltd.
- RW Garcia Company
- Jubilant FoodWorks Ltd.
- Yamazaki Baking Co. Ltd.
- Conagra Brands Inc.
- JBS S.A.
- Hormel Foods Corporation
- The Kraft Heinz Company.
- The Hershey Company
- The J.M. Smucker Company
- Mosaic Company
- The Schwan Food Company
- The Hain Celestial Group Inc.
- The Clorox Company
- J.R. Simplot Company
- Watkins Incorporated
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 300 |
| Published | April 2025 |
| Forecast Period | 2025 - 2029 |
| Estimated Market Value ( USD | $ 300.07 Billion |
| Forecasted Market Value ( USD | $ 377.04 Billion |
| Compound Annual Growth Rate | 5.9% |
| Regions Covered | Global |
| No. of Companies Mentioned | 32 |
