The converted paper products market size is expected to see strong growth in the next few years. It will grow to $915.96 billion in 2030 at a compound annual growth rate (CAGR) of 7.6%. The growth in the forecast period can be attributed to increasing investments in sustainable packaging solutions, rising demand for recyclable paper products, expansion of paper-based food packaging, growing regulatory pressure on plastic usage, increasing focus on circular paper economy. Major trends in the forecast period include increasing adoption of recyclable paper-based packaging, rising demand for coated and treated paper products, growing use of sustainable food packaging materials, expansion of sanitary and hygiene paper products, enhanced focus on lightweight paper conversions.
Increasing demand for online shopping is expected to drive the growth of the converted paper products manufacturing market. E-commerce allows manufacturers to reach a wider geographic customer base, expanding their market presence and boosting product sales. For instance, in August 2024, the U.S. Census Bureau reported that U.S. retail e-commerce sales totaled $282.3 billion in the second quarter of 2024, representing a 5.3% increase (±0.7) from the first quarter of 2023. Therefore, the rising demand for online shopping is propelling the growth of the converted paper products market.
The growing popularity of food delivery services is another key driver for the market. Food delivery services involve transporting meals from restaurants, stores, or independent delivery companies to customers’ locations. Converted paper products, such as corrugated boxes, paper bags, and cartons, are essential for maintaining food freshness and temperature during transit. For example, in September 2023, Bloomberg Second Measure reported that combined sales of major meal delivery services increased by 6% year-on-year. Consequently, the expansion of food delivery services is supporting demand for converted paper packaging solutions.
Sustainability trends are shaping product innovation in the market, with companies focusing on environmentally friendly packaging. One such example is the development of paper outer bags, which replace traditional plastic packaging and enhance recyclability. In October 2023, Walkers, a UK-based snack company, launched paper outer bags for its Baked crisps range. This initiative aims to reduce virgin plastic usage by 180 tonnes annually while providing a packaging option that can be widely recycled in home recycling bins. Such efforts reflect the industry’s commitment to sustainable and eco-friendly packaging solutions.
Major companies operating in the converted paper products market are WestRock Company, International Paper Company, Kimberly Clark Corporation, Essity AB, Georgia-Pacific LLC, Smurfit Kappa Group PLC, Stora Enso Oyj, Oji Holdings Corporation, UPM-Kymmene Corporation, DS Smith plc, Graphic Packaging Holding Company, Mondi Group, Nippon Paper Industries Co. Ltd., Packaging Corporation of America, Sonoco Products Company, Domtar Corporation, Cascades Inc., Ahlstrom-Munksjö Oyj, Metsä Group, Burgo Group S.p.A., SCA Group, Clearwater Paper Corporation, Svenska Cellulosa AB, Cenveo Corporation, Kruger Inc., Wausau Paper Corp., Daio Paper Corporation, Delta Paper Mills Limited, Evergreen Packaging LLC, Finch Paper LLC, Glatfelter Corporation, Hokuetsu Corporation, Huhtamaki Oyj, KapStone Paper and Packaging Corporation, Long Chen Paper Co. Ltd.
Asia-Pacific was the largest region in the converted paper products market in 2025. North America was the second largest region in the converted paper products market. The regions covered in the converted paper products market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the converted paper products market report are China, India, Japan, Australia, Indonesia, South Korea, Bangladesh, Thailand, Vietnam, Malaysia, Singapore, Philippines, Hong Kong, Taiwan, New Zealand, UK, Germany, France, Italy, Spain, Austria, Belgium, Denmark, Finland, Ireland, Netherlands, Norway, Portugal, Sweden, Switzerland, Russia, Czech Republic, Poland, Romania, Ukraine, USA, Canada, Mexico, Brazil, Chile, Argentina, Colombia, Peru, Saudi Arabia, Israel, Iran, Turkey, UAE, Egypt, Nigeria, South Africa.
The market for converted paper products consists of sales of kraft bags, corrugated paperboard, and linerboard. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Converted Paper Products Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses converted paper products market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for converted paper products? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The converted paper products market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Type: Paperboard Container; Sanitary Paper Product; Stationery Products; Paper Bag and Coated and Treated Paper; Other Converted Paper Products2) By Raw Material: Wood and Agro Residue; Waste and Recycled Paper
3) By End-Use: Packaging and Wrapping; Food Service; Printing; Other End Users
Subsegments:
1) By Paperboard Container: Folding Cartons; Rigid Boxes; Corrugated Boxes; Paperboard Cups and Trays; Paperboard Containers for Food Packaging2) By Sanitary Paper Product: Toilet Paper; Paper Towels; Facial Tissues; Napkins; Wipes
3) By Stationery Products: Notebooks and Writing Pads; Envelopes; Paper Sheets and Pads; Paper Cards; Post-It Notes
4) By Paper Bag and Coated and Treated Paper: Kraft Paper Bags; Shopping Bags; Stand-Up Pouches; Grocery Bags; Retail Paper Bags; Coated Paper for Printing and Writing; Specialty Coated Paper; Food Packaging Paper; Water-Resistant Paper; Barrier Coated Paper
5) By Other Converted Paper Products: Paper-Based Food Packaging; Paper Straws; Paper-Based Films and Laminates; Paper Labels; Paper Cups and Plates
Companies Mentioned: WestRock Company; International Paper Company; Kimberly Clark Corporation; Essity AB; Georgia-Pacific LLC; Smurfit Kappa Group PLC; Stora Enso Oyj; Oji Holdings Corporation; UPM-Kymmene Corporation; DS Smith plc; Graphic Packaging Holding Company; Mondi Group; Nippon Paper Industries Co. Ltd.; Packaging Corporation of America; Sonoco Products Company; Domtar Corporation; Cascades Inc.; Ahlstrom-Munksjö Oyj; Metsä Group; Burgo Group S.p.a.; SCA Group; Clearwater Paper Corporation; Svenska Cellulosa AB; Cenveo Corporation; Kruger Inc.; Wausau Paper Corp.; Daio Paper Corporation; Delta Paper Mills Limited; Evergreen Packaging LLC; Finch Paper LLC; Glatfelter Corporation; Hokuetsu Corporation; Huhtamaki Oyj; KapStone Paper and Packaging Corporation; Long Chen Paper Co. Ltd.
Countries: China; India; Japan; Australia; Indonesia; South Korea; Bangladesh; Thailand; Vietnam; Malaysia; Singapore; Philippines; Hong Kong; Taiwan; New Zealand; UK; Germany; France; Italy; Spain; Austria; Belgium; Denmark; Finland; Ireland; Netherlands; Norway; Portugal; Sweden; Switzerland; Russia; Czech Republic; Poland; Romania; Ukraine; USA; Canada; Mexico; Brazil; Chile; Argentina; Colombia; Peru; Saudi Arabia; Israel; Iran; Turkey; UAE; Egypt; Nigeria; South Africa.
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Converted Paper Products market report include:- WestRock Company
- International Paper Company
- Kimberly Clark Corporation
- Essity AB
- Georgia-Pacific LLC
- Smurfit Kappa Group PLC
- Stora Enso Oyj
- Oji Holdings Corporation
- UPM-Kymmene Corporation
- DS Smith plc
- Graphic Packaging Holding Company
- Mondi Group
- Nippon Paper Industries Co. Ltd.
- Packaging Corporation of America
- Sonoco Products Company
- Domtar Corporation
- Cascades Inc.
- Ahlstrom-Munksjö Oyj
- Metsä Group
- Burgo Group S.p.A.
- SCA Group
- Clearwater Paper Corporation
- Svenska Cellulosa AB
- Cenveo Corporation
- Kruger Inc.
- Wausau Paper Corp.
- Daio Paper Corporation
- Delta Paper Mills Limited
- Evergreen Packaging LLC
- Finch Paper LLC
- Glatfelter Corporation
- Hokuetsu Corporation
- Huhtamaki Oyj
- KapStone Paper and Packaging Corporation
- Long Chen Paper Co. Ltd.
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 683.43 Billion |
| Forecasted Market Value ( USD | $ 915.96 Billion |
| Compound Annual Growth Rate | 7.6% |
| Regions Covered | Global |
| No. of Companies Mentioned | 36 |


