The global K12 education market is anticipated to reach $103.5 Billion by 2031, growing from $525.7 Billion in 2021 at a CAGR of 17.7% from 2022 to 2031.
Online education is being preferred more frequently in K-12 institutions. The demand for online courses has grown as schools are exploring new ways to meet students' learning requirements. Online and hybrid courses are opportunities for schools with limited curricular options, schedule issues, or trouble finding highly competent professors.
In order to assist in the education of children, more than 90% of nations and governments have adopted some kind of remote or e-learning platform, according to research released by the United Nations Children's Emergency Fund (UNICEF). Due to these circumstances, the K12 education sector witnessed significant expansion in the last few years. Another major factor anticipated to drive the growth of the K12 education market includes the rise in the use of cloud computing technology in K12 education. Cloud computing consists of Internet-based solutions. Due to this adaptability, students can access homework assignments, and other resources stored in the cloud from any location where they have access to the Internet.
The incapacity of e-learning platforms to foster social connections between students and instructors is one of their key drawbacks. According to a study by AMR, students who engage with their peers more frequently on online learning platforms are likely to be more satisfied with their learning outcomes. This is in contrast to students who communicate with their peers less frequently or not at all. According to estimates, this situation would lead to an imbalance in the rate at which e-learning platforms are adopted, which is expected to limit the market expansion.
With the growth in the scope of e-learning platforms, learners are being offered a variety of courses and content to choose from. E-learning content can be tailored to satisfy the need of a particularly small group of individuals or even a single one. This flexibility offers a new array of opportunities for learners to teach themselves skills that are not accessible easily in the conventional way of order. As per an internal survey conducted by Duolingo, the most popular language learned through its app is English. This suggests a new scope for opportunities for a more personalized learning experience and potential for further growth during the forecast period.
The COVID-19 pandemic impacted all industries across the globe and the education sector was no other exception. Schools, universities, and other learning facilities were stopped during the COVID-19 pandemic to prevent the coronavirus from spreading. Schools and colleges adopted online learning for continuing education. Though, students from rural areas of developing and underdeveloped countries were unable to afford the gadgets required for online learning. Stable internet connection in these rural areas was also a concern for some of them. Therefore, the COVID-19 pandemic had a significant impact on the K12 education market.
The key players for K12 education analysis in this report include IBM Corporation, Adobe, Microsoft Corporation, Samsung, D2L Corporation, Oracle Corporation, Pearson Media Company, Knewton, Cengage Group, and Smart Technologies.
Online education is being preferred more frequently in K-12 institutions. The demand for online courses has grown as schools are exploring new ways to meet students' learning requirements. Online and hybrid courses are opportunities for schools with limited curricular options, schedule issues, or trouble finding highly competent professors.
In order to assist in the education of children, more than 90% of nations and governments have adopted some kind of remote or e-learning platform, according to research released by the United Nations Children's Emergency Fund (UNICEF). Due to these circumstances, the K12 education sector witnessed significant expansion in the last few years. Another major factor anticipated to drive the growth of the K12 education market includes the rise in the use of cloud computing technology in K12 education. Cloud computing consists of Internet-based solutions. Due to this adaptability, students can access homework assignments, and other resources stored in the cloud from any location where they have access to the Internet.
The incapacity of e-learning platforms to foster social connections between students and instructors is one of their key drawbacks. According to a study by AMR, students who engage with their peers more frequently on online learning platforms are likely to be more satisfied with their learning outcomes. This is in contrast to students who communicate with their peers less frequently or not at all. According to estimates, this situation would lead to an imbalance in the rate at which e-learning platforms are adopted, which is expected to limit the market expansion.
With the growth in the scope of e-learning platforms, learners are being offered a variety of courses and content to choose from. E-learning content can be tailored to satisfy the need of a particularly small group of individuals or even a single one. This flexibility offers a new array of opportunities for learners to teach themselves skills that are not accessible easily in the conventional way of order. As per an internal survey conducted by Duolingo, the most popular language learned through its app is English. This suggests a new scope for opportunities for a more personalized learning experience and potential for further growth during the forecast period.
The COVID-19 pandemic impacted all industries across the globe and the education sector was no other exception. Schools, universities, and other learning facilities were stopped during the COVID-19 pandemic to prevent the coronavirus from spreading. Schools and colleges adopted online learning for continuing education. Though, students from rural areas of developing and underdeveloped countries were unable to afford the gadgets required for online learning. Stable internet connection in these rural areas was also a concern for some of them. Therefore, the COVID-19 pandemic had a significant impact on the K12 education market.
The key players for K12 education analysis in this report include IBM Corporation, Adobe, Microsoft Corporation, Samsung, D2L Corporation, Oracle Corporation, Pearson Media Company, Knewton, Cengage Group, and Smart Technologies.
Key Benefits For Stakeholders
- This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the k12 education market analysis from 2021 to 2031 to identify the prevailing k12 education market opportunities.
- The market research is offered along with information related to key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the k12 education market segmentation assists to determine the prevailing market opportunities.
- Major countries in each region are mapped according to their revenue contribution to the global market.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report includes the analysis of the regional as well as global k12 education market trends, key players, market segments, application areas, and market growth strategies.
Key Market Segments
By Type
- Public
- Private
By Deployment Mode
- Cloud
- On-Premise
By Application
- High School
- Middle School
- Pre-Primary School and Primary School
By Spend Analysis
- Hardware
- Software
- Others
By Region
- North America
- U.S.
- Canada
- Mexico
- Europe
- Germany
- France
- UK
- Italy
- Spain
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- South Korea
- Australia
- Rest of Asia-Pacific
- LAMEA
- Brazil
- Saudi Arabia
- UAE
- South Africa
- Rest of LAMEA
Key Market Players
- International Business Machines Corporation
- Adobe Systems Inc.
- Microsoft Corporation
- Samsung Electronics Co Ltd
- D2L corporation
- Oracle Corporation
- pearson media company
- Cengage Group
- smart technologies
- BLACKBOARD MEDIA PRIVATE LIMITED
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Table of Contents
CHAPTER 1: INTRODUCTION
CHAPTER 2: EXECUTIVE SUMMARY
CHAPTER 3: MARKET OVERVIEW
CHAPTER 4: K12 EDUCATION MARKET, BY TYPE
CHAPTER 5: K12 EDUCATION MARKET, BY DEPLOYMENT MODE
CHAPTER 6: K12 EDUCATION MARKET, BY APPLICATION
CHAPTER 7: K12 EDUCATION MARKET, BY SPEND ANALYSIS
CHAPTER 8: K12 EDUCATION MARKET, BY REGION
CHAPTER 9: COMPETITIVE LANDSCAPE
CHAPTER 10: COMPANY PROFILES
List of Tables
List of Figures
Executive Summary
According to the report titled, “K12 Education Market," the k12 education market was valued at $103.52 billion in 2021, and is estimated to reach $525.7 billion by 2031, growing at a CAGR of 17.7% from 2022 to 2031.The K-12 education system strives to give students a fundamental elementary education from kindergarten through the 12th grade. The adoption of this approach has become mandatory in numerous countries across the globe. There has been an increase in the use of online learning in K-12 institutions. As schools look for ways to suit students' learning needs, the demand for online courses has increased. Schools with few curricular options, scheduling issues, or difficulty finding highly qualified professors have options with online and blended courses.
Key factors driving the growth of the K12 education market include the rise in the use of cloud computing technology in K12 education. Cloud computing consists of Internet-based. Due to this adaptability, students can access homework assignments, and other resources stored in the cloud from any location where they have access to the Internet. Dropbox and Google Drive are two popular instances of cloud computing sharing devices. Cloud computing is popular in remote learning programs, but it is also a very appealing alternative in K12 education. When using cloud computing, students can store files, collaborate, and digitally communicate with a variety of programs. These are the key factors that are driving the global K12 education market.
Flipped classrooms are quickly gaining popularity, especially in math classes at middle and high schools. The term flipped classroom refers to a learning approach that reorganizes how time is spent in and outside of the classroom to transfer responsibility for learning from teachers to students. Students frequently attend classes after listening to podcasts, watching video lectures, working with peers on project-based learning goals, or engaging in other types of remote learning. In class, students begin working in groups to solve issues or complete challenges that are meant to help them comprehend the material better. Flipped classrooms are advantageous to students in many ways, including improved engagement, the capacity to study at their own pace, and more purposeful homework. Instead, then being a source of information, the teacher in a flipped classroom serves as a facilitator of learning. In addition, teachers might use important class time to respond to queries or extend their explanations of challenging subjects. This provides a lot of teachers with the required time to conduct individualized education. All these factors also offer growth opportunities to the key players operating in the market.
The K12 education market is segmented into type, deployment mode, application, spend analysis, and region. On the basis of type, the market is categorized into public and private. On the basis of deployment mode, the market is categorized into cloud and on-premise. On the basis of application, it is categorized into high school, middle school, and pre-primary school and primary school. On the basis of spend analysis, it is categorized into hardware, software, and others. Region wise, it is analyzed across North America (the U.S., Canada, and Mexico), Europe (the UK, Germany, France, Italy, Spain, and the rest of Europe), Asia-Pacific (China, India, Japan, Australia, and rest of Asia-Pacific), and LAMEA (Brazil, Saudi Arabia, UAE, South Africa, and rest of LAMEA).
The key players profiled in the study include McGraw-Hill Education, Pearson Education Inc., Cengage Learning India Pvt. Ltd., K12 Inc., Blackboard Inc., Tata Class Edge, Educomp Solutions, Next Education India Pvt. Ltd., Adobe Systems, and TAL Education Group. The players in the market have been actively engaged in the adoption of various strategies such as acquisition, product launch, and expansion to remain competitive and gain an advantage over the competitors in the market. For instance, in May 2021, Camp K12, an ed-tech business establishing a global online school for 21st-century skills, announced the debut of Hatch Kids, its own Metaverse and AR/VR creation platform for young learners. Initially developed by Camp K12 using its own programming classes, the Hatch Kids platform is now available to all organizations free of charge. In addition, free AR/VR curriculum modules are also available for teachers to use in-person or online workshops after Camp K12 noticed a significant demand from educators and students.
Key Market Insights
- Based on type, the private sub-segment emerged as the global leader in 2021 and the public sub-segment is anticipated to be the fastest-growing during the forecast period
- Based on deployment type, the on-premise sub-segment emerged as the global leader in 2021 and the cloud sub-segment is anticipated to be the fastest-growing during the forecast period
- Based on application, the high school sub-segment emerged as the global leader in 2021 and the middle school sub-segment is anticipated to be the fastest-growing during the forecast period
- Based on spend analysis, the hardware sub-segment emerged as the global leader in 2021 and the software school sub-segment is anticipated to be the fastest-growing during the forecast period
- Based on application, the commercial sub-segment emerged as the global leader in 2021 and the residential sub-segment is anticipated to be the fastest-growing during the forecast period
- Based on region, the North America market registered the highest market share in 2021 and is projected to maintain its position during the forecast period
Companies Mentioned
- International Business Machines Corporation
- Adobe Systems Inc.
- Microsoft Corporation
- Samsung Electronics Co Ltd
- D2L corporation
- Oracle Corporation
- pearson media company
- Cengage Group
- smart technologies
- BLACKBOARD MEDIA PRIVATE LIMITED
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
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