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Household and Air Fresheners Fragrance Market: Trends, Opportunities and Competitive Analysis 2023-2028

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    Report

  • 150 Pages
  • April 2023
  • Region: Global
  • Lucintel
  • ID: 5782379
The future of the global household and air fresheners’ fragrance market looks promising with opportunities in the hypermarket or supermarket, retail store or general store, pharmacy, and online markets. The global household and air fresheners fragrance market is expected to reach an estimated $4 billion by 2028 with CAGR of 4% from 2023 to 2028. The major drivers for this market are increasing concern towards indoor air quality and changing lifestyle and spending habits of the consumer.

Household and Air Fresheners Fragrance Market by Segment

The study includes a forecast for the global household and air fresheners fragrance market by product type, distribution channel, and region, as follows:

Household and Air Fresheners Fragrance Market by Product Type [Value ($B) Shipment Analysis from 2017 to 2028]:

  • Aerosol Air Fresheners
  • Electric Air Fresheners
  • Gel Air Fresheners
  • Candle Air Fresheners
  • Others

Household and Air Fresheners Fragrance Market by Distribution Channel [Value ($B) Shipment Analysis from 2017 to 2028]:

  • Hypermarkets or Supermarkets
  • Retail Stores or General Stores
  • Pharmacies
  • Online Markets
  • Others

Household and Air Fresheners Fragrance Market by Region [Value ($B) Shipment Analysis from 2017 to 2028]:

  • North America
  • Europe
  • Asia Pacific
  • The Rest of the World

List of Household and Air Fresheners Fragrance Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies household and air fresheners fragrance companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the household and air fresheners fragrance companies profiled in this report include.
  • Reckitt Benckiser
  • Johnson & Son
  • Procter and Gamble
  • Jarden
  • Church and Dwight

Household and Air Fresheners Fragrance Market Insights

  • The analysts forecast that aerosol sprays will remain the largest segment over the forecast period due to its ease of use, portability, recyclability, safety & strength, and greater aesthetic appeal of the product.
  • Hypermarkets or supermarkets is expected to remain the largest segment as it provides it large consumer base with a diverse collection of air freshener brands and products, thus making them a popular destination for customers who looking to buy air fresheners.
  • North America is expected to witness the highest growth due to growing disposable income among population and increasing awareness towards sanitation and hygiene in the region.

Features of the Household and Air Fresheners Fragrance Market

  • Market Size Estimates: Household and air fresheners fragrance market size estimation in terms of value ($B)
  • Trend and Forecast Analysis: Market trends (2017-2022) and forecast (2023-2028) by various segments and regions.
  • Segmentation Analysis: Household and air fresheners fragrance market size by various segments, such as by product type, distribution channel, and region
  • Regional Analysis: Household and air freshener’s fragrance market breakdown by North America, Europe, Asia Pacific, and the Rest of the World.
  • Growth Opportunities: Analysis on growth opportunities in different by product type, distribution channel, and regions for the household and air fresheners fragrance market.
  • Strategic Analysis: This includes M&A, new product development, and competitive landscape for the household and air fresheners’ fragrance market.
  • Analysis of competitive intensity of the industry based on Porter’s Five Forces model.

FAQs

Q.1. What is the household and air fresheners’ fragrance market size?
Answer: The global household and air fresheners fragrance market is expected to reach an estimated $4 billion by 2028.
Q.2. What is the growth forecast for household and air fresheners fragrance market?
Answer: The global household and air fresheners fragrance market is expected to grow with a CAGR of 4% from 2023 to 2028.
Q.3. What are the major drivers influencing the growth of the household and air fresheners fragrance market?
Answer: The major drivers for this market are increasing concern towards indoor air quality and changing lifestyle and spending habits of the consumer.
Q.4. What are the major segments for household and air fresheners fragrance market?
Answer: The future of the household and air fresheners fragrance market looks promising with opportunities in the hypermarket or supermarket, retail store or general store, pharmacy, and online markets.
Q.5. Who are the key household and air fresheners fragrance companies?
Answer: Some of the key household and air fresheners fragrance companies are as follows:
  • Reckitt Benckiser
  • Johnson & Son
  • Procter and Gamble
  • Jarden
  • Church and Dwight
Q.6. Which household and air fresheners fragrance segment will be the largest in future?
Answer: The analysts forecast that aerosol sprays will remain the largest segment over the forecast period due to its ease of use, portability, recyclability, safety & strength, and greater aesthetic appeal of the product.
Q.7. In household and air fresheners fragrance market, which region is expected to be the largest in next 5 years?
Answer: North America is expected to witness the highest growth due to growing disposable income among population and increasing awareness towards sanitation and hygiene in the region.
Q.8. Do we receive customization in this report?
Answer: Yes, the analyst provides 10% Customization Without any Additional Cost.

This report answers the following 11 key questions:

Q.1. What are some of the most promising, high-growth opportunities for the household and air fresheners fragrance market by product type (aerosol air fresheners, electric air fresheners, gel air fresheners, candle air fresheners, and others), distribution channel (hypermarkets or supermarkets, retail stores or general stores, pharmacies, online markets, and others), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
Q.2. Which segments will grow at a faster pace and why?
Q.3. Which region will grow at a faster pace and why?
Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
Q.5. What are the business risks and competitive threats in this market?
Q.6. What are the emerging trends in this market and the reasons behind them?
Q.7. What are some of the changing demands of customers in the market?
Q.8. What are the new developments in the market? Which companies are leading these developments?
Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?


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Table of Contents

1. Executive Summary
2. Global Household and Air Fresheners Fragrance Market: Market Dynamics
2.1: Introduction, Background, and Classifications
2.2: Supply Chain
2.3: Industry Drivers and Challenges
3. Market Trends and Forecast Analysis from 2017 to 2028
3.1: Macroeconomic Trends (2017-2022) and Forecast (2023-2028)
3.2: Global Household and Air Fresheners Fragrance Market Trends (2017-2022) and Forecast (2023-2028)
3.3: Global Household and Air Fresheners Fragrance Market by Product Type
3.3.1: Aerosol Air Fresheners
3.3.2: Electric Air Fresheners
3.3.3: Gel Air Fresheners
3.3.4: Candle Air Fresheners
3.3.5: Others
3.4: Global Household and Air Fresheners Fragrance Market by Distribution Channel
3.4.1: Hypermarkets or Supermarkets
3.4.2: Retail Stores or General Stores
3.4.3: Pharmacies
3.4.4: Online Markets
3.4.5: Others
4. Market Trends and Forecast Analysis by Region from 2017 to 2028
4.1: Global Household and Air Fresheners Fragrance Market by Region
4.2: North American Household and Air Fresheners Fragrance Market
4.2.1: North American Household and Air Fresheners Fragrance Market by Product Type: Aerosol Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Candle Air Fresheners, and Others
4.2.2: North American Household and Air Fresheners Fragrance Market by Distribution Channel: Hypermarkets Or Supermarkets, Retail Stores Or General Stores, Pharmacies, Online Markets, and Others
4.3: European Household and Air Fresheners Fragrance Market
4.3.1: European Household and Air Fresheners Fragrance Market by Product Type: Aerosol Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Candle Air Fresheners, and Others
4.3.2: European Household and Air Fresheners Fragrance Market by Distribution Channel: Hypermarkets Or Supermarkets, Retail Stores Or General Stores, Pharmacies, Online Markets, and Others
4.4: APAC Household and Air Fresheners Fragrance Market
4.4.1: APAC Household and Air Fresheners Fragrance Market by Product Type: Aerosol Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Candle Air Fresheners, and Others
4.4.2: APAC Household and Air Fresheners Fragrance Market by Distribution Channel: : Hypermarkets Or Supermarkets, Retail Stores Or General Stores, Pharmacies, Online Markets, and Others l
4.5: ROW Household and Air Fresheners Fragrance Market
4.5.1: ROW Household and Air Fresheners Fragrance Market by Product Type: Aerosol Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Candle Air Fresheners, and Others
4.5.2: ROW Household and Air Fresheners Fragrance Market by Distribution Channel: Hypermarkets Or Supermarkets, Retail Stores Or General Stores, Pharmacies, Online Markets, and Others
5. Competitor Analysis
5.1: Product Portfolio Analysis
5.2: Operational Integration
5.3: Porter’s Five Forces Analysis
6. Growth Opportunities and Strategic Analysis
6.1: Growth Opportunity Analysis
6.1.1: Growth Opportunities for the Global Household and Air Fresheners Fragrance Market by Product Type
6.1.2: Growth Opportunities for the Global Household and Air Fresheners Fragrance Market by Distribution Channel
6.1.3: Growth Opportunities for the Global Household and Air Fresheners Fragrance Market by Region
6.2: Emerging Trends in the Global Household and Air Fresheners Fragrance Market
6.3: Strategic Analysis
6.3.1: New Product Development
6.3.2: Capacity Expansion of the Global Household and Air Fresheners Fragrance Market
6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Household and Air Fresheners Fragrance Market
6.3.4: Certification and Licensing
7. Company Profiles of Leading Players
7.1: Reckitt Benckiser
7.2: Johnson & Son
7.3: Procter and Gamble
7.4: Jarden
7.5: Church and Dwight

Companies Mentioned

  • Reckitt Benckiser
  • Johnson & Son
  • Procter and Gamble
  • Jarden
  • Church and Dwight

Methodology

The analyst has been in the business of market research and management consulting since 2000 and has published over 600 market intelligence reports in various markets/applications and served over 1,000 clients worldwide. Each study is a culmination of four months of full-time effort performed by the analyst team. The analysts used the following sources for the creation and completion of this valuable report:

  • In-depth interviews of the major players in the market
  • Detailed secondary research from competitors’ financial statements and published data
  • Extensive searches of published works, market, and database information pertaining to industry news, company press releases, and customer intentions
  • A compilation of the experiences, judgments, and insights of professionals, who have analyzed and tracked the market over the years.

Extensive research and interviews are conducted in the supply chain of the market to estimate market share, market size, trends, drivers, challenges and forecasts.

Thus, the analyst compiles vast amounts of data from numerous sources, validates the integrity of that data, and performs a comprehensive analysis. The analyst then organizes the data, its findings, and insights into a concise report designed to support the strategic decision-making process.

 

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