Packaged Sunflower Seeds Market Report 2025

The packaged sunflower seeds market size has grown strongly in recent years. It will grow from $1.33 billion in 2024 to $1.44 billion in 2025 at a compound annual growth rate (CAGR) of 8.2%. The growth in the historic period can be attributed to growing health consciousness, rising snacking culture, variety in flavors and formats, vegan and plant-based trends, convenience and portability, retail presence and shelf placement, sports and fitness culture.

The packaged sunflower seeds market size is expected to see strong growth in the next few years. It will grow to $1.94 billion in 2029 at a compound annual growth rate (CAGR) of 7.7%. The growth in the forecast period can be attributed to focus on sustainable packaging, expansion of flavor varieties, targeting diverse consumer demographics, influence of culinary trends, inclusion in meal kits and recipes, functional food attributes. Major trends in the forecast period include convenience and on-the-go snacking, incorporation of flavor trends, clean label and natural product, product positioning for different consumer segments, global cuisine influence, nut-free and allergen-free offerings.

The rising demand for convenience foods is expected to drive the growth of the packaged sunflower seeds market. Convenience foods are those that are nearly ready to eat at the time of purchase and can be quickly and easily prepared. The demand for such foods is increasing due to busy lifestyles, urbanization, and the need for quick meal solutions. Packaged sunflower seeds are popular as a convenient snack option because of their portability, nutritional value, and ease of consumption. For instance, in March 2024, the Bank of Ayudhya Public Company Limited, a Thailand-based commercial bank, reported that the domestic market for Thai-made ready-to-eat food is projected to grow by 3.0-4% annually from 2024 to 2026. In 2022, the ready-to-eat food industry saw a total domestic and export sales volume of 482.4 thousand tons, valued at USD 2 billion. Therefore, the increasing demand for convenience foods is boosting the growth of the packaged sunflower seeds market.

The rising trend of healthy eating is also expected to support the growth of the packaged sunflower seeds market. Healthy eating involves making conscious choices to include nutrient-rich, well-balanced meals that promote overall well-being. Packaged sunflower seeds are often incorporated into healthy diets due to their numerous health benefits, including being a good source of protein, fiber, and antioxidants when consumed in moderation. For example, in February 2023, a survey published by Great Green Wall, a US-based organization providing information on the Great Green Wall initiative, found that approximately 40% of Americans follow a diet, with 20% actively seeking out healthy foods and 60% making an effort to choose healthier options. Additionally, 68% of respondents stated that identifying healthy foods is easy. As a result, the growing trend of healthy eating is driving the expansion of the packaged sunflower seeds market.

Technological advancements are a key trend gaining traction in the packaged sunflower seeds market. Leading companies in the sector are developing innovative technologies, such as hybrid seed varieties, and employing blockchain and Internet of Things (IoT) technologies to streamline the procurement, processing, and distribution of packaged sunflower seeds. For example, in January 2023, MAS Seeds launched HelioSMART sunflower hybrids, which exhibit strong resistance to diseases like mildew, verticillium, and sclerotinia. These hybrids demonstrated up to a 12% yield increase compared to market averages, based on research conducted from 2019 to 2023. This highlights how breeders are improving both productivity and disease resistance in sunflower varieties, promoting sustainable agriculture and meeting market demand.

Leading companies in the packaged sunflower seeds market are introducing innovative products, such as roasted sunflower seeds, to satisfy consumer demand for high-quality sunflower seeds. Roasted sunflower seeds are derived from the sunflower plant and are roasted to enhance flavor and texture. For instance, in September 2022, Galil Brands, a US-based food company, launched Sunnys to cater to consumer preferences for premium sunflower seeds. Sunnys are jumbo sunflower seeds, roasted to perfection for a delicious taste. They are also gluten-free, vegan, non-GMO, keto-friendly, kosher, and contain no added preservatives.

In October 2022, Pacific Avenue Capital, a US-based investment firm, acquired SunOpta Inc. for an undisclosed sum. With this acquisition, Pacific Avenue Capital seeks to leverage the rising demand for healthy snacks, broaden its portfolio of food and beverage companies, and enhance SunOpta's profitability. SunOpta Inc. is a Canada-based company specializing in food and minerals.

Major companies operating in the packaged sunflower seeds market are DAVID Seeds, Nature's Harvest, Good Sense, Planters, BIGS, GANCEDO, Sunflower Food Company, Nutty Guys, 3D Nutrition, Snack Innovations, Suncoast Snacks, Seed Ranch Flavor Co., Munchies, The Seed Company, Harvest Snaps, Sunkist Growers, Inc., Blue Diamond Growers, Jolly Time Pop Corn, Kettle Brand, Wild Garden, Poppy's Popcorn, Snack Factory, Simply Sunflower Seeds, Happy Valley Farms, Nature's Garden, Oh! Nuts, Sunflower Snacks Co., The Nutty Fruit House, The Good Seed Company, Roasted Sunflower Co., Healthy Harvest.

Europe was the largest region in the packaged sunflower seeds market in 2024. Asia-Pacific is expected to be the fastest-growing region in the packaged sunflower seeds market report forecast region. The regions covered in the packaged sunflower seeds market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the packaged sunflower seeds market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Packaged sunflower seeds refer to seeds securely packed in diverse material bags to safeguard the cargo against mold, moisture, spoilage, and pests during transportation. These bags serve as protective shields against solar radiation and heat, crucial factors considering the high oil percentage and fiber content of sunflower seeds that may lead to self-heating during transit.

The primary categories of packaged sunflower seeds encompass plain, salted, ranch-flavored, BBQ-flavored, dill pickle-flavored, and other flavored variants. Plain sunflower seeds denote seeds without additional flavoring elements like sodium. These products undergo various packaging methods and distribution channels, including hypermarkets, supermarkets, convenience stores, online platforms, and other relevant applications.

The packaged sunflower seeds market research report is one of a series of new reports that provides packaged sunflower seeds market statistics, including packaged sunflower seeds industry global market size, regional shares, competitors with a packaged sunflower seeds market share, detailed packaged sunflower seeds market segments, market trends and opportunities, and any further data you may need to thrive in the packaged sunflower seeds industry. The packaged sunflower seeds market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The packaged sunflower seeds market consists of sales of linoleic, mid-oleic, and high-oleic. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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