Stand-up Pouches Market Report 2026

The stand-up pouches market size has grown rapidly in recent years. It will grow from $26.94 billion in 2025 to $29.81 billion in 2026 at a compound annual growth rate (CAGR) of 10.7%. The growth in the historic period can be attributed to growth in packaged food consumption, expansion of retail and e-commerce distribution, rising demand for extended shelf-life packaging, adoption of flexible packaging over rigid formats, improvements in pouch manufacturing technologies.

The stand-up pouches market size is expected to see rapid growth in the next few years. It will grow to $44.34 billion in 2030 at a compound annual growth rate (CAGR) of 10.4%. The growth in the forecast period can be attributed to growing use of recyclable and bioplastic pouches, rising demand from pet food and ready-to-eat segments, expansion of smart packaging features, increasing investments in sustainable packaging materials, higher demand for lightweight logistics-efficient packaging. Major trends in the forecast period include increasing adoption of sustainable flexible packaging, rising demand for high-barrier pouch materials, growing use of convenience-oriented packaging formats, expansion of aseptic and retort pouch applications, enhanced focus on lightweight packaging solutions.

The rising demand for packaged food and beverage products is driving the growth of the stand-up pouches market. Packaged foods and beverages are wrapped in permeable or impermeable materials to protect them from environmental contaminants and ensure hygiene. Stand-up pouches help keep these products fresh for longer periods, shielding them from moisture, UV rays, and other external factors, while also extending shelf life. For instance, in October 2024, according to the Department for Environment, Food and Rural Affairs (Defra), a UK-based government department, in 2023, the average weekly expenditure on all food and drink rose to $57.2 (£43.33) per person, marking a 5.4% increase from $54.3 (£41.11) in 2022. Therefore, the rising demand for packaged food and beverage products is driving the growth of the stand-up pouches market.

Major companies in the stand-up pouches market are focusing on innovations such as reusable pouches to address the rising demand for sustainable and circular packaging in e-commerce. Reusable pouches, made from recycled PET (rPET), are designed for durability and multiple uses, providing an eco-friendly alternative to single-use packaging by significantly reducing waste and carbon emissions. For instance, in July 2023, No-boxx, a UK-based packaging company and retail tech startup, launched reusable pouches made from rPET that can be reused over 20 times, cutting carbon emissions by up to 87% after just two uses. Consumers return the pouches after each delivery, promoting a circular economy, while a proprietary web application tracks the lifecycle of the pouches to enhance transparency and optimize returns. Partnerships with InPost Lockers enable convenient drop-off locations, supporting widespread adoption and sustainability in e-commerce packaging.

In April 2025, Amcor plc, a Switzerland-based provider of flexible and rigid packaging solutions for food, beverage, pharmaceutical, medical, home, and personal-care products, acquired Berry Global Group, Inc. for an undisclosed amount. Through this acquisition, Amcor aims to expand its global footprint and enhance its product portfolio by integrating flexible films, rigid containers, closures, and dispensing packaging, positioning itself as a global leader in consumer and healthcare packaging solutions. Berry Global Group, Inc., a US-based company, specializes in a wide range of stand-up pouches and related film technologies, strengthening Amcor’s capabilities in sustainable and versatile pouch solutions.

Major companies operating in the stand-up pouches market are Amcor PLC, Berry Global Inc., Mondi PLC, Sealed Air Corporation, Smurfit Kappa Group PLC, Coveris Advanced Coatings (Holdings) Limited, ProAmpac Intermediate Inc., Huhtamäki Oyj, Sonoco Products Company, Winpak Ltd., Clondalkin Group Holdings B.V., Uflex Limited, Bischof + Klein SE & Co. KG, Glenroy Inc., Constantia Flexibles International GmbH, InterFlex Group Inc., FLAIR Flexible Packaging Corporation, Hood Packaging Corporation, Swiss Pac USA, Goglio S.p.A., Schur Flexibles Holding GesmbH, Printpack Inc., Gualapack S.p.A., Bryce Corporation, American Packaging Corporation, Duropack Limited, Transcontinental Inc.

North America was the largest region in the stand-up pouches market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the stand-up pouches market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the stand-up pouches market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The stand-up pouches market consists of revenues earned by entities by providing excellent barrier control to protect against the elements, safeguarding products during transport, and providing extra protection against moisture, contaminants, and UV rays. The market value includes the value of related goods sold by the service provider or included within the service offering. The stand-up pouches market also includes sales of bottom gusset pouches, flat bottom pouches, retort pouches, and vacuum pouches which are used in packaging services. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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