Mobility as a Service Market Report 2025

The mobility as a service market size has grown rapidly in recent years. It will grow from $205.7 billion in 2024 to $237.21 billion in 2025 at a compound annual growth rate (CAGR) of 15.3%. The growth in the historic period can be attributed to rise of smartphone adoption, environmental sustainability goals, government initiatives for smart cities, integration of public and private transportation, economic and operational efficiency, demographic shifts and changing lifestyles, expansion of micromobility options, consumer demand for seamless travel.

The mobility as a service market size is expected to see exponential growth in the next few years. It will grow to $494.76 billion in 2029 at a compound annual growth rate (CAGR) of 20.2%. The growth in the forecast period can be attributed to advancements in autonomous vehicles, integration with smart infrastructure, increased focus on user-centric design, global growth of urban populations, digital identity and personalization, focus on health and safety, innovations in payment and subscription models, policy support for maas implementation. Major trends in the forecast period include digital ticketing and payments, real-time data and analytics, IoT and connectivity, in-app mobility services, cybersecurity measures, multiple transportation modes, last-mile connectivity solutions, partnerships and collaborations.

The increasing adoption of shared mobility worldwide is expected to drive the growth of the mobility as a service market. Shared mobility encompasses various ridesharing practices, including carpooling, vanpooling, bike sharing, and on-demand ride services, serving as alternatives to shuttles, private transit services, fixed-route bus and rail services, and paratransit. Mobility as a service facilitates shared mobility by integrating technology and applications. For example, in April 2023, the Department for Transport, a UK-based governmental ministerial department, reported that the number of private taxi hire vehicles reached 89,600, marking an 11% increase compared to March 2022. Therefore, the rising adoption of shared mobility is set to propel the mobility as a service market.

The enhancement of 4G/5G infrastructure and the increasing penetration of smartphones are expected to drive the growth of the mobility as a service market. 4G and 5G infrastructure refers to the network technology that supports the deployment and operation of fourth and fifth-generation mobile communication networks, respectively. A smartphone is a portable computing device that integrates mobile telephone and personal computing functions into a single unit. 4G and, more recently, 5G networks offer the high-speed, low-latency connectivity essential for mobility as a service (MaaS) operations, while smartphones serve as the primary interface for MaaS users, enabling them to access and utilize various platforms. For instance, in March 2024, 5G Americas, a US-based industry trade organization, reported that global 5G connections reached 1.76 billion by the end of 2023, representing a 66% year-over-year increase with an additional 700 million connections added. This growth trend is expected to accelerate, with forecasts predicting 7.9 billion 5G connections by 2028. Therefore, improvements in 4G/5G infrastructure and the widespread adoption of smartphones will boost demand for the mobility as a service market.

Technological innovation is a significant trend gaining traction in the mobility as a service market. Leading companies in this sector are focusing on developing advanced technologies, such as integrated mobility as a service, to maintain their competitive edge. Integrated mobility involves the collaboration of various mobility service providers to offer suitable transportation options at each stage of a journey. For example, in May 2024, HCL Technologies Limited, an India-based IT services firm, partnered with Cisco Systems, Inc., a US-based technology company, to launch Pervasive Wireless Mobility as a Service. This service combines HCLTech's expertise in managed network services with Cisco's Ultra-Reliable Wireless Backhaul (URWB) technology, resulting in a robust network infrastructure. It facilitates reliable connectivity for mission-critical applications, including vehicle connectivity in manufacturing, mobile worker support in mining, remote patient care in healthcare, real-time data access in retail, and fleet connectivity at transportation terminals.

Strategic partnerships and collaborations are a strategic approach for major companies entering the mobility as a service market. Such alliances with startups and mid-sized firms broaden product portfolios and geographical reach. An example is the collaboration between kia corporation and kakao mobility in April 2023, aiming to construct customer-centric mobility services leveraging vehicle operation data and software platforms, facilitating global expansion in logistics and transportation for people with mobility constraints.

In April 2024, uMob, a software company based in the Netherlands, acquired MaaS Global for an undisclosed sum. This acquisition represents a strategic move for uMob as it seeks to enhance its Mobility-as-a-Service (MaaS) platform by incorporating the technology and expertise that MaaS Global has developed over the past decade. MaaS Global, headquartered in Finland, is known for its Whim mobility app, which offers integrated transportation solutions.

Major companies operating in the mobility as a service market are Uber Technologies Inc., SkedGo Pty Ltd, Moovit Inc., Moovel Group GmbH, UbiGo Innovation AB, Citymapper Ltd., Communauto Inc., Lyft Inc., ANI Technologies Pvt Ltd., Avis Budget Group Inc., Beijing Xiaoju Technology Co. Ltd., Grab Holdings Inc., Hertz Global Holdings Inc., Europcar Mobility Group S A, Sixt SE, Didi Chuxing Technology Co. Ltd., Ola Cabs Technology Pvt. Ltd., BlaBlaCar SAS, Zipcar Inc., Car2Go North America LLC, DriveNow North America LLC, LimeBike Inc., Bird Rides Inc., Spin Inc., Jump Mobility Inc., Transit App Inc., MaaS Global Oy, Beeline Singapore Pte Ltd, Karhoo Technologies Ltd., Bolt Technology OU, Free2Move Services, Wunder Mobility GmbH.

Asia-Pacific was the largest region in the mobility as a service market in 2024. The regions covered in the mobility as a service market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the mobility as a service market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Mobility as a Service (MaaS) streamlines transportation options into a unified, on-demand service, amalgamating various modes of transit. It functions as a real-time platform allowing users to book and pay for multiple transportation options, such as taxis, car rentals, bike and car-sharing services, creating a comprehensive mobility solution tailored to individual needs.

The various types of Mobility as a Service, distinct services include ride-hailing, car sharing, micromobility, bus sharing, and train services exist, complemented by an array of solutions. These solutions encompass technology platforms, payment engines, navigation tools, telecom connectivity services, ticketing solutions, and insurance services. Ride-hailing, for instance, involves customers ordering rides via smartphone applications, facilitated by intermediary platforms connecting passengers with drivers. The utilization of MaaS extends across iOS, Android, and various applications serving personal and business requirements.

The mobility as a service market research report is one of a series of new reports that provides mobility as a service market statistics, including mobility as a service industry global market size, regional shares, competitors with a mobility as a service market share, detailed mobility as a service market segments, market trends and opportunities, and any further data you may need to thrive in the mobility as a service industry. This mobility as a service market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The mobility as a service market includes revenues earned by entities through car rental and shuttle services. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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