Sports Gun Global Market Report 2024

The global sports gun market has grown strongly in recent years. It will grow from $2.33 billion in 2023 to $2.48 billion in 2024 at a compound annual growth rate (CAGR) of 6.4%. The growth observed in the historical period can be attributed to several contributing factors, including the influence of cultural heritage and military practices, emphasis on safety and reliability in firearms, the impact of global conflicts on firearms development, evolution within the sports industry related to shooting sports, and an increase in participation rates in shooting sports activities.

The global sports gun market is expected to see strong growth in the next few years. It will grow to $3.15 billion in 2028 at a compound annual growth rate (CAGR) of 6.2%. Anticipated growth in the forecast period can be attributed to several key factors, notably the increased engagement and outreach efforts aimed at the youth demographic, growing concerns about environmental sustainability, shifts in cultural and recreational preferences, the adoption of modular designs for firearms, and a heightened focus on training and skill development in shooting sports. Moreover, major trends expected in this period encompass innovative marketing and branding strategies, a trend towards customization and personalization of firearms, the rise of competitive shooting events, emphasis on modularity and versatility in firearm designs, as well as ongoing innovation in materials used for manufacturing firearms.

The global surge in participation in shooting sports is poised to drive the growth of the sports gun market. Shooting sports, characterized by precision, control, and speed in aiming at targets with pistols and rifles, have witnessed an increasing interest globally. This heightened interest is expected to translate into growing demand for sports guns utilized in these sports. Notably, in September 2022, an article published by the Council To Advance Hunting And The Shooting Sport highlighted that 20 million Americans, constituting 6.7% of the U.S. population aged 6 and over, engaged in target shooting with weapons in 2020. Moreover, over 30 million Americans aged 6 and over participated in hunting or target shooting at least once in 2021. This global uptick in participation is a significant driver propelling the growth of the sports gun market.

The growing demand for sports competition events is anticipated to be a catalyst for the expansion of the sports gun market in the foreseeable future. Sports competition events, structured contests where individuals or teams compete to determine the best performance or team in a particular sport, drive the need for specialized sports guns. These firearms are designed to meet the unique requirements and rules of each shooting discipline. In August 2023, World Athletics reported a 36.7% increase in expenditure on sports events, reaching $72 million for hosting four world athletics events. Notably, competition and events accounted for 58% of total spending. This escalating demand for sports competition events is a key factor propelling the sports gun market.

Technological advancements are emerging as a prominent trend in the sports gun market, with major companies leveraging advanced technologies to maintain their market position. For instance, in January 2022, Beretta, an Italy-based firearms manufacturing company, introduced the A400 Xcel Sporting with Beretta's Steelium barrel technology. This firearm features the ultrafast BLINK gas operating technology, utilizing a cross-tube gas piston for 36% faster cycling compared to competitors. The A400 Xcel Sporting also incorporates ergonomic checkering on the forend for a secure grip and instinctive pointing, along with a revised firing cap allowing the insertion of aftermarket weights for improved gun balance. Additionally, the firearm includes a larger grip and Beretta's Kick-Off recoil reduction system, enhancing stability, comfort, and control for faster target acquisition.

Major players in the sports gun market are adopting a strategic partnership approach as part of their business strategy, with a focus on manufacturing a diverse range of air rifles and pistols for international athletes. Strategic partnerships involve companies collaborating to leverage each other's strengths and resources for mutual benefits and success. In a notable example from March 2021, World Shooting Para Sport, an international committee for the Paralympics based in Germany, announced a partnership with Carl Walther GmbH, a German firearms and sports equipment manufacturing company. This collaboration aims to manufacture rifles and pistols for international athletes, contributing to the distribution of high-quality competition firearms to new and expanding competitors within the World Shooting Para Sport membership. Sponsored by Gladiator Promotional Products, this partnership is slated to continue until 2024 and encompasses major events such as the World Championships in 2022 and 2023.

In a significant business move in February 2021, Beretta Holding, an Italy-based industrial group specializing in products for sporting and hunting activities, successfully acquired Holland & Holland Ltd. for an undisclosed amount. This strategic acquisition played a pivotal role in expanding Beretta's footprint in the United Kingdom and bolstering the group's international presence. Holland & Holland, a UK-based manufacturer renowned for its sporting guns, provides shotguns and rifles to customers worldwide.

Major companies operating in the sports gun market report are German Sports Guns GmbH, American Outdoor Brands Corporation, J.G. Anschütz GmbH & Co. KG, Crosman Corporation, Sturm Ruger & Company Inc., Browning Arms Company, Beretta Holding S.A., Howa Machinery Ltd., Colt's Manufacturing Company LLC, Carl Walther GmbH S, Olympic Arms Inc., Herstal SA Ltd., Remington Arms Company LLC, Creedmoor Sports Inc., BRS Outdoor Sports Holdings LLC, Smith & Wesson Brands Inc., L&O Holding GmbH & Co. KG, Glock Inc., Savage Arms Inc., FN America LLC, Kimber Mfg Inc., Taurus International Manufacturing Inc., Kel Tec CNC Industries Inc., SCCY Industries LLC, Springfield Inc., Maverick Arms Inc., Diamondback Firearms LLC, Century International Arms, Hi-Point Firearms, Radical Firearms LLC, Mossberg & Sons Inc.

North America was the largest region in the sports gun market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the sports gun market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the sports gun market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Different types of sports guns include pistols, revolvers, rifles, machine guns, shotguns, carbines, and other variations. Pistols, specifically handheld cannons fired from one hand, are frequently used in sports events to signal the start of a game. These guns are distributed through channels like gun stores, sports goods stores, online platforms, and other distribution networks. Manufacturing materials commonly used include steel, aluminum, polymer, and other similar materials. They are categorized by caliber types such as 0.38 caliber, 0.38 special, 12 gauge, and 9 mm. Sports guns find applications in various fields including training, demonstrations, and recreational sports. They are utilized for shooting practice and participate in sports activities.

This report provides sports gun market statistics, including sports gun industry global market size, regional shares, competitors with a sports gun market share, detailed sports gun market segments, market trends and opportunities, and any further data you may need to thrive in the sports gun industry. This sports gun market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The sports gun market consists of sales of stun guns, teaser guns, blasters, peashooters, and more. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


This product will be delivered within 3-5 business days.