Self-Adhesive Labels Market Report 2025

The self-adhesive labels market size has grown strongly in recent years. It will grow from $56.77 billion in 2024 to $60.4 billion in 2025 at a compound annual growth rate (CAGR) of 6.4%. The growth in the historic period can be attributed to urbanization and retail growth, logistics and supply chain requirements, customization and personalization, brand identity and marketing, consumer goods packaging.

The self-adhesive labels market size is expected to see strong growth in the next few years. It will grow to $83.44 billion in 2029 at a compound annual growth rate (CAGR) of 8.4%. The growth in the forecast period can be attributed to growing demand across industries, sustainability and eco-friendly labels, digitalization in label printing, supply chain and logistics optimization. Major trends in the forecast period include adhesive technology improvements, smart labels and track-and-trace solutions, brand differentiation and marketing, supply chain efficiency.

The growing consumption of packaged products is anticipated to drive the expansion of the self-adhesive labels market. Packaged products encompass consumer packaged goods that individuals use daily, such as food, beverages, cigarettes, cosmetics, and household items. The increase in dual-income households, longer working hours, and challenges in preparing home-cooked meals have led to a higher demand for packaged meals, especially ready-to-eat foods, snacks, and beverages. The primary function of product packaging is to protect the items within, ensuring their safety during transit from the manufacturing site to retailers and while on store shelves. For example, the Food Export Association of the Midwest USA, a US-based non-profit organization, predicts that retail sales of packaged foods in Japan will reach $235.9 billion by 2026, representing a 9.1% increase, or $19.6 billion, from 2022. Therefore, the rising consumption of packaged products is expected to boost the self-adhesive labels market.

The expanding pharmaceutical industry is anticipated to drive the growth of the self-adhesive labels market in the future. This sector encompasses the discovery, development, and production of drugs and medicines by both government and private organizations. Self-adhesive labels play a crucial role in the pharmaceutical industry by safeguarding products against counterfeiting, enabling product tracking and tracing, managing inventory, and facilitating product promotion. These labels are known for their durability, security, versatility, cost-effectiveness, and ease of application. For example, in August 2024, the Government of Canada reported that in 2022, domestic exports in the pharmaceutical sector increased to 12.79 from 10.71 in 2021, while imports rose to 30.21 from 26.63 during the same period. This indicates growth in both exports and imports, reflecting an expanding pharmaceutical trade sector. Consequently, the burgeoning pharmaceutical industry is propelling the growth of the self-adhesive labels market.

Key players in the self-adhesive label market are concentrating on developing innovative technological solutions, such as home compostability, to improve sustainability, lessen environmental impact, and address the increasing consumer demand for eco-friendly products. Home compostability refers to a material's ability to decompose into natural, non-toxic components through the composting process in a household setting, usually within a few months. For example, in May 2024, Goa Shipyard Limited (GSL), a company based in India, introduced a cost-effective home compostable produce label. This label aims to promote products that are not only biodegradable but also compostable at home, thereby reducing landfill waste and encouraging consumers to adopt sustainable practices.

Major players in the self-adhesive labels market are embracing a strategic partnership approach to gain access to new markets and technologies. Strategic partnerships involve companies leveraging each other's strengths and resources to achieve mutual benefits and success. For example, in May 2023, Mohawk Fine Papers Inc., a US-based manufacturer of fine papers, entered into a strategic partnership with Fedrigoni, an Italy-based manufacturing company. Through this collaboration, their objectives include expanding their reach and market share, developing new products and services, enhancing efficiency, reducing costs, and strengthening customer relationships. The partnership is designed to facilitate Fedrigoni's expansion in the US market, solidifying its position as a global leader in specialty papers for luxury packaging. Simultaneously, Mohawk aims to accelerate its commitment to developing high-performance, innovative, and sustainable solutions.

In September 2022, Schades, a paper roll manufacturing and distribution company based in Europe, acquired Hamilton Adhesive Labels Ltd. for an undisclosed sum. This acquisition is intended to bolster Schades' market position, enhance its product offerings, and foster innovation to better meet customer needs. Hamilton Adhesive Labels Ltd., located in Canada, specializes in the production of adhesive labels, offering custom labels for a variety of applications, including product labeling, packaging, shipping, and branding.

Major companies operating in the self-adhesive labels market are Avery Dennison Corporation, Multi-Color Corporation, Coveris Holdings S.A, Huhtamaki OYJ Company, Fuji Seal International Inc., H.B. Fuller Company, Consolidated Label Co, 3M Company, Mondi Group, Hally Labels Limited, Lintec Corporation, Dura-ID Solutions Limited, CS Labels Ltd., Tower Labels, Right Label Solutions Limited, Inland Label, Brady Corporation, Sato Holdings Corporation, Constantia Flexibles, Advanced Labels NW, WS Packaging Group Inc., Resource Label Group LLC, Label Tech Inc., Labelcraft Products Ltd., Label Impressions Inc., Label-Aid Systems Inc., Essentra PLC.

Asia-Pacific was the largest region in the self-adhesive market in 2024 and is expected to be the fastest-growing region in the forecast period. The regions covered in the self-adhesive labels market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the self-adhesive labels market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Self-adhesive labels are labels that employ a pressure-sensitive adhesive-coated face material, requiring only finger pressure to adhere to a substrate. They utilize an adhesive that remains tacky under normal conditions, comprising a composite-like material (film or paper), adhesive backing, and silicone-coated protective paper.

The primary types of adhesives used in self-adhesive labels include hot-melt, emulsion acrylic, and solvent-based. Hot-melt adhesives consist of thermoplastic polymer-based 100% solid compositions, solid at room temperature and activated upon heating above their softening point, typically between 50 and 160 degrees Celsius. Labels come in various forms such as permanent, removable, and repositionable, composed of a release liner, adhesive layer, and face stock. Printing technologies like flexography, digital printing, lithography, screen printing, gravure, letterpress, and offset are used for these labels. They find application across industries including food and beverages, pharmaceuticals, tracking, logistics and transport, home and personal care, consumer durables, among others.

The self-adhesive labels market research report is one of a series of new reports that provides self-adhesive labels market statistics, including self-adhesive labels industry global market size, regional shares, competitors with a self-adhesive labels market share, detailed self-adhesive labels market segments, market trends and opportunities, and any further data you may need to thrive in the self-adhesive labels industry. This self-adhesive labels market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The self-adhesive labels market consists of sales of three-layer label construction face material, pressure-sensitive adhesive, and a backing sheet treated with a release agent. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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