Japan Media Market Summary, Competitive Analysis and Forecast to 2027

Media in Japan industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2017-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

The media industry consists of the advertising, broadcasting & cable TV, publishing, and movies & entertainment markets.
The Japanese media industry had total revenues of $107.6 billion in 2021, representing a compound annual growth rate (CAGR) of -1% between 2016 and 2021.
The Advertising segment accounted for industry's the largest proportion in 2021, with total revenues of $59.9 billion, equivalent to 55.6% of the industry's overall value.
In 2021, the slow rollout of vaccines and new COVID-19 infections, capital expenditure also fell unexpectedly. Domestic demand stood at 1.1% of GDP while net exports shaved off 0.2 point.

Scope

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the media market in Japan
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the media market in Japan
Leading company profiles reveal details of key media market players’ global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Japan media market with five year forecasts by both value and volume

Reasons to Buy

What was the size of the Japan media market by value in 2022?
What will be the size of the Japan media market in 2027?
What factors are affecting the strength of competition in the Japan media market?
How has the market performed over the last five years?
Who are the top competitors in Japan's media market?

1 Executive Summary

1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape

2 Market Overview

2.1. Market definition
2.2. Market analysis

3 Market Data

3.1. Market value

4 Market Segmentation

4.1. Category segmentation
4.2. Geography segmentation

5 Market Outlook

5.1. Market value forecast

6 Five Forces Analysis

6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry

7 Competitive Landscape

7.1. Who are the leading players?
7.2. How is technology being used in the leading players’ strategies?
7.3. Which companies offer substitutes to the main industry?
7.4. How has COVID-19 affected this industry's segments in 2020?

8 Company Profiles

8.1. Dentsu Group Inc.
8.2. NHK Spring Co Ltd
8.3. Nippon Television Holdings Inc
8.4. Hakuhodo DY Holdings Inc
8.5. Fuji Media Holdings Inc
8.6. The Walt Disney Company

9 Macroeconomic Indicators

9.1. Country data

10 Appendix

10.1. Methodology
10.2. Industry associations
10.3. Related Research
10.4. About the Publisher

List of Tables

Table 1: Japan media industry value: $ billion, 2017-22(e)
Table 2: Japan media industry category segmentation: % share, by value, 2017-2022(e)
Table 3: Japan media industry category segmentation: $ billion, 2017-2022
Table 4: Japan media industry geography segmentation: $ billion, 2022(e)
Table 5: Japan media industry value forecast: $ billion, 2022-27
Table 6: Dentsu Group Inc.: key facts
Table 7: Dentsu Group Inc.: Annual Financial Ratios
Table 8: Dentsu Group Inc.: Key Employees
Table 9: Dentsu Group Inc.: Key Employees Continued
Table 10: NHK Spring Co Ltd: key facts
Table 11: NHK Spring Co Ltd: Annual Financial Ratios
Table 12: NHK Spring Co Ltd: Key Employees
Table 13: NHK Spring Co Ltd: Key Employees Continued
Table 14: Nippon Television Holdings Inc: key facts
Table 15: Nippon Television Holdings Inc: Annual Financial Ratios
Table 16: Nippon Television Holdings Inc: Key Employees
Table 17: Hakuhodo DY Holdings Inc: key facts
Table 18: Hakuhodo DY Holdings Inc: Annual Financial Ratios
Table 19: Hakuhodo DY Holdings Inc: Key Employees
Table 20: Fuji Media Holdings Inc: key facts
Table 21: Fuji Media Holdings Inc: Annual Financial Ratios
Table 22: Fuji Media Holdings Inc: Key Employees
Table 23: The Walt Disney Company: key facts
Table 24: The Walt Disney Company: Annual Financial Ratios
Table 25: The Walt Disney Company: Key Employees
Table 26: The Walt Disney Company: Key Employees Continued
Table 27: Japan size of population (million), 2018-22
Table 28: Japan gdp (constant 2005 prices, $ billion), 2018-22
Table 29: Japan gdp (current prices, $ billion), 2018-22
Table 30: Japan inflation, 2018-22
Table 31: Japan consumer price index (absolute), 2018-22
Table 32: Japan exchange rate, 2017-21

List of Figures

Figure 1: Japan media industry value: $ billion, 2017-22(e)
Figure 2: Japan media industry category segmentation: $ billion, 2017-2022
Figure 3: Japan media industry geography segmentation: % share, by value, 2022(e)
Figure 4: Japan media industry value forecast: $ billion, 2022-27
Figure 5: Forces driving competition in the media industry in Japan, 2022
Figure 6: Drivers of buyer power in the media industry in Japan, 2022
Figure 7: Drivers of supplier power in the media industry in Japan, 2022
Figure 8: Factors influencing the likelihood of new entrants in the media industry in Japan, 2022
Figure 9: Factors influencing the threat of substitutes in the media industry in Japan, 2022
Figure 10: Drivers of degree of rivalry in the media industry in Japan, 2022

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

Dentsu Group Inc.
NHK Spring Co Ltd
Nippon Television Holdings Inc
Hakuhodo DY Holdings Inc
Fuji Media Holdings Inc
The Walt Disney Company

Table Information

Report Attribute	Details
No. of Pages	59
Published	February 2023
Forecast Period	2021 - 2026
Estimated Market Value ( USD ) in 2021	$ 107.64 Billion
Forecasted Market Value ( USD ) by 2026	$ 113.48 Billion
Compound Annual Growth Rate	1.0%
Regions Covered	Japan

License	Format	Properties	Price
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Key Highlights

Scope

Reasons to Buy

Table of Contents

Companies Mentioned (Partial List)

Table Information

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