Food Glazing Agents Market Report 2025

The food glazing agents market size has grown strongly in recent years. It will grow from $4.81 billion in 2024 to $5.19 billion in 2025 at a compound annual growth rate (CAGR) of 7.8%. The growth in the historic period can be attributed to food preservation needs, increased bakery and confectionery production, shift in consumer preferences, globalization of food trade, regulatory compliance.

The food glazing agents market size is expected to see strong growth in the next few years. It will grow to $6.95 billion in 2029 at a compound annual growth rate (CAGR) of 7.6%. The growth in the forecast period can be attributed to growth in organic and natural foods, rising demand for plant-based products, innovation in sugar alternatives, expansion of premium chocolate market, sustainability and eco-friendly practices. Major trends in the forecast period include innovation in natural glazing ingredients, technological advancements, transparent and glossy finishes, advancements in sprayable glazing technologies, collaborations for product innovation.

An increase in the consumption of bakery and confectionery products is projected to drive growth in the food glazing agents market. Bakery goods, which include items made from flour such as bread, cookies, cakes, pastries, and pies, along with confectionery products - sweet foods and treats - are gaining popularity as consumer preferences shift toward gourmet offerings and evolving eating habits. Glazing agents are commonly utilized to seal the surface of baked goods, providing a glossy finish when products are not fully coated with icing, while also acting as a barrier between high-moisture bakery items and low-moisture icing. For instance, in January 2022, the United States Department of Agriculture (USDA) reported that retail sales of baked goods (both packaged and unpackaged) in China reached $34 billion in 2022, representing 9% of global retail sales. This figure is expected to rise to $53 billion by 2025, marking a 53% increase from current levels. Cakes alone accounted for 41% of total baked goods retail sales in China, with an annual value of $14 billion. Therefore, the rising consumption of bakery and confectionery items is driving the growth of the food glazing agents market.

The rising demand for convenience food is anticipated to drive the growth of the food glazing agents market in the coming years. Convenience food encompasses pre-packaged or processed food items that are quick and easy to prepare, requiring minimal cooking or effort, and are often designed for on-the-go or time-saving consumption. As consumers increasingly gravitate toward ready-to-eat and ready-to-cook options due to their busy lifestyles, food glazing agents are essential in enhancing the visual appeal, extending shelf life, and providing a smooth texture to these convenience products. The protective coating provided by glazing agents complements the packaging and processing of convenience foods, thus improving their marketability and acceptance. For example, in 2023, the U.S. Department of Agriculture reported that Canada's convenience food market grew to 12.23 billion CAD in 2023, up from 11.66 billion CAD in 2021, while Europe's market increased to 2.22 billion EUR from 2.09 billion EUR. This growth is fueled by busy lifestyles, the pandemic's influence, and the expansion of online grocery services. The market is poised for further expansion as consumer demand for convenient meal options continues to rise. Hence, the increasing demand for convenience food is propelling the growth of the food glazing agents market.

Product innovations are emerging as a significant trend in the food glazing agents market. Leading companies in the industry are focusing on developing innovative products that feature attributes such as organic ingredients, customized glazing agents, and anti-sticking agents to maintain their market position. For example, in March 2023, Norevo GmbH, a Germany-based company specializing in premium natural ingredients and specialty products for the food, beverage, and nutraceutical sectors, introduced a cost-effective glazing agent with remarkable capabilities. Norevo Quick Gloss DF is an innovative glazing agent designed for chocolate-coated products that provides stable gloss results, requires a low dosage, and dries quickly, making it suitable for soft chocolate and compound surfaces. This versatile, declaration-friendly solution enhances product appearance and improves production efficiency, effectively addressing the glossing challenges faced by confectioners with pan-coated items. Additionally, confectionery coatings made with rapeseed and sunflower oil benefit from the formulation's extended shelf life. The newly patented CAPOL formulation, based on sunflower oil, features a customized anti-oxidization system for long-term stability, along with impressive gloss appeal and excellent anti-sticking properties.

The increasing trend of ready-to-eat food consumption is anticipated to drive the growth of the food glazing agents market in the future. Ready-to-eat meals are pre-prepared or cooked and require little to no additional cooking or processing before consumption. Food glazing agents are applied to the surface of these meals to provide a shiny appearance and/or a protective coating that can extend shelf life. For example, a survey titled "The Ready Meals 2020 Snapshot," conducted in March 2020 by Eating Better, a UK-based alliance focused on promoting healthy and sustainable eating patterns, found that among 2,803 ready meals available in 11 major UK supermarkets, 88% of adults in the UK consume ready meals or ready-to-cook foods. Additionally, two out of every five people eat ready-to-eat meals weekly. The ready-meal market is substantial, with a market value of £3.9 billion ($4.75 billion). Thus, the growing trend of ready-to-eat food consumption is driving the expansion of this market.

In May 2023, Koninklijke DSM N.V., a prominent Netherlands-based company in the health, nutrition, and biosciences sector, joined forces with Firmenich SA to establish Dsm-Firmenich AG. DSM, recognized for its science-driven approach, contributes specialized knowledge in nutrition, health, and materials. Concurrently, Firmenich, a Switzerland-based industry leader in fragrances and flavors, excels in crafting sensory experiences through perfumery and taste solutions. The merger is strategically designed to harness the synergies between DSM and Firmenich, combining their respective strengths in nutrition, health, taste, and perfumery. The objective is to catalyze innovation, promote sustainability, and foster positive global impact.

Major companies operating in the food glazing agents market are Mantrose-Haeuser Co. Inc., Capol GmbH, Strahl & Pitsch Inc., Masterol Foods Pty. Ltd., The British Wax Refining Company Ltd., Stearinerie Dubois, Poth Hille & Co. Ltd., Koster Keunen Inc., BJ AGRICOM Pvt. Ltd., Avatar Corporation, Archer Daniels Midland Company, Colorcon Inc., Freudenberg Chemical Specialities SE & Co. KG, Macphie Ltd., Puratos Group NV, Döhler Group SE, Agrana Beteiligungs AG, Ningbo J&S Botanics Inc., Kerry Group PLC, Royal Zeelandia Group BV, Wuhu Deli Foods Co. Ltd., Carnaúba do Brasil, Zeelandia International BV, Parker Ingredients LLC, Stroever GmbH & Co. KG, DuPont de Nemours Inc., Cargill Inc., Sensient Technologies Corporation, Bowman Ingredients Ltd., Kancor Ingredients Limited.

Asia-Pacific was the largest region in the food glazing agents market share in 2024. The regions covered in the food glazing agents market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the food glazing agents market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

A food glazing agent serves as a food additive crafted from either natural or artificial materials, designed to create a consistent waxy layer that safeguards surfaces against water loss. This agent is strategically applied to the external layer of a food product, imparting a glossy appearance while providing a protective coating.

The key ingredient types found in food glazing agents encompass stearic acid, carnauba wax, candelilla wax, shellac, paraffin wax, and various others. Stearic acid, characterized by an 18-carbon backbone and a saturated long-chain fatty acid structure, is employed as a coating agent on the food's surface. Its functions include polishing, preserving freshness, and preventing water evaporation. These food glazing agents serve multiple purposes, including acting as coating agents, surface finishing agents, firming agents, film agents, and more. Their application extends across various sectors such as bakery, confectionery, processed meat, poultry and fish, fruits and vegetables, functional foods, and other food categories. Through these agents, food products not only achieve an enhanced visual appeal but also benefit from extended freshness and protection against moisture loss.

The food glazing agents market research report is one of a series of new reports that provides food glazing agents market statistics, including food glazing agents industry global market size, regional shares, competitors with a food glazing agents market share, detailed food glazing agents market segments, market trends and opportunities, and any further data you may need to thrive in the food glazing agents industry. This food glazing agents market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The food glazing agents market consists of sales of naturally derived food glazing agents including beeswax, montane and lanolin wax. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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