Bleaching Clay Global Market Report 2024

The global bleaching clay market has grown strongly in recent years. It will grow from $1.44 billion in 2023 to $1.53 billion in 2024 at a compound annual growth rate (CAGR) of 6.3%. The growth observed in the historic period can be attributed to several key factors. Firstly, the expansion of the petrochemical industry played a significant role in driving the demand for bleaching clay. Additionally, the growth of the cosmetics industry contributed to the increased use of bleaching clay in various formulations. Water treatment applications also played a crucial role, as the adsorbent properties of bleaching clay were utilized for the purification of liquids. The development of sustainable practices across industries further propelled the demand for bleaching clay, as it is often used in processes aimed at refining and purifying various substances. The globalization of the food industry, with an emphasis on quality and purity standards, also contributed to the growth of bleaching clay applications in the food and beverage sector. These combined factors led to the overall growth of the bleaching clay market in the historic period.

The global bleaching clay market is expected to see strong growth in the next few years. It will grow to $1.96 billion in 2028 at a compound annual growth rate (CAGR) of 6.3%. The anticipated growth in the forecast period can be attributed to several key factors. Firstly, the increasing demand for oleochemicals is expected to drive the demand for bleaching clay, given its applications in refining and purifying oils derived from natural sources. Stringent quality standards across industries, including food, cosmetics, and bio-based lubricants, are likely to contribute to the adoption of bleaching clay for its purification capabilities. The rise in health consciousness among consumers is expected to influence industries to prioritize clean label products, further driving the demand for high-quality, purified ingredients facilitated by bleaching clay. The bio-based lubricants industry is expected to contribute to the demand for bleaching clay as a part of sustainable and eco-friendly product formulations. Major trends in the forecast period include technological innovations in oil refining processes, strategic collaborations and partnerships within the industry, a heightened focus on sustainable and eco-friendly products, advancements in clay activation processes, and increased research and development efforts for specialty applications. These trends are anticipated to shape the landscape of the bleaching clay market in the coming years.

The increasing demand for refined vegetable oil is expected to propel the bleaching clay market. Refined vegetable oil refers to vegetable oil that has been degummed, deacidified, decolored, and deodorized. Bleaching clay, primarily made of montmorillonite, is used to bleach vegetable oils as an adsorbent clay which eliminates impurities that negatively affect the appearance and functionality of these triacylglycerol-based materials to achieve the high-quality oil standards necessary for edible applications. For instance, in March 2022, according to an article published by the International Olive Oil Council, a Spain-based intergovernmental association of states that produce olives or manufacture olive-derived products like olive oil, consumption of oil is expected to exceed 3.2 million tons in 2021/22. Global consumption of olive oil is expected to reach 3,214,500 tons in the 2021/22 crop year, a 2.9% increase over the 2020/21 crop year. Thus, increasing demand for refined vegetable oil drives the bleaching clay market.

The anticipated surge in biofuel demand is poised to be a significant catalyst for the growth of the bleaching clay market. Biofuels, derived from organic materials like plants and animal waste, are gaining prominence as a renewable energy source. Bleaching clay plays a crucial role in biofuel production, where it is utilized to eliminate impurities and colorants from biodiesel, thereby enhancing the quality and stability of the final fuel product. Notably, the International Energy Agency (IEA) forecasts a substantial 28% growth in global biofuel demand, equating to 41 billion liters, over the period 2021-2026, underscoring the pivotal role of biofuels in propelling the bleaching clay market.

Product innovation emerges as a pivotal trend in the dynamic bleaching clay market. Major industry players are actively engaged in the development of innovative products to gain a competitive edge. For instance, Clariant, a Switzerland-based specialty chemicals company, introduced DESVOCANT, a revolutionary line of mineral-based clay adsorbents designed to mitigate the potential exposure to volatile organic compounds (VOCs). Utilizing the naturally occurring clay mineral bentonite, DESVOCANT adsorbents offer a granular and non-toxic solution, contributing to enhanced safety throughout the product distribution chain. This emphasis on product innovation positions companies at the forefront of addressing health risks associated with VOCs.

Major players in the bleaching clay market are strategically launching novel solutions, such as bleaching powders, to provide versatile and advanced solutions. Bleaching powder, also known as calcium hypochlorite, is a chemical compound addressing diverse applications. Alfaparf Milano, an Italy-based professional brand for hair, introduced three new bleaching powders in November 2022. These include BB Bleach with Bond System protection technology, ensuring safe and effective results. The range offers versatility with distinct powders catering to preventive measures against unwanted shades, freehand techniques, and uniform applications. The introduction of sachet packaging further accentuates environmental benefits, emphasizing a commitment to sustainability over traditional packaging methods.

In October 2022, Clariant AG, a Switzerland-based multinational specialty chemicals company, successfully acquired BASF SE for a notable sum of $60 million. This strategic move aims to bolster Clariant AG's technological capabilities in markets pertaining to the purification of edible oils and renewable fuels utilizing activated bleaching clay. Additionally, the acquisition seeks to expand the company's footprint in the North American market. BASF SE, a Germany-based multinational chemical company specializing in manufacturing bleaching clay, aligns with Clariant AG's strategic vision for growth and technological advancement.

Major companies operating in the bleaching clay market report are Taiko Group of Companies., Clariant AG, Ashapura Perfoclay Limited, Oil-Dri Corporation of America, Musim Mas Holdings Pte Ltd, EP Minerals LLC, HRP Industries Inc., Refoil Earth Private Limited, The W Clay Industries Sdn. Bhd., Korvi Activated Earth, Sinoma Attapulgite Clay Co Ltd., Kemira Oyj, Indian Clay & Mineral Co., Manek Active Clay Private Limited, Minerals Technologies Inc., Phoenix Chemicals Pvt. Ltd., BASF SE, AMC (UK) Ltd., Arkema S.A., E.I. du Pont de Nemours and Company, 20 Microns Limited, AMCOL International Corporation, Gujarat Clay Mills Private Limited, Kutch Minerals, S&B Industrial Minerals S.A., Southern Clay Products Inc., Geohellas S.A., Ashwin Chemicals, and Alfa Chemical Corp.

Asia-Pacific was the largest region in the bleaching clay market share in 2023. North America was the second-largest region in the bleaching clay market analysis. The regions covered in the bleaching clay market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the bleaching clay market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The primary types of bleaching clay include activated bauxite, activated clays, and fuller's earth. Activated bauxite is a potent adsorbent utilized for purifying or refining hydrocarbons. In its natural state, bauxite is relatively inactive, but through heat treatment, it becomes activated bauxite. In the petroleum industry, activated bauxite serves as a drying agent for gases and organic liquids. Thermally activated bauxite is employed to refine lubricant oils and waxes. Bleaching clay is utilized in diverse applications, including industrial oil, mineral oil and waxes, vegetable oil, and animal fats. Various end-user industries, including food and beverage, cosmetics and personal care, chemicals, benefit from the applications of bleaching clay.

This report provides bleaching clay market statistics, including bleaching clay industry global market size, regional shares, competitors with a bleaching clay market share, detailed bleaching clay market segments, market trends and opportunities, and any further data you may need to thrive in the bleaching clay industry. This bleaching clay market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The bleaching clay market consists of sales of natural and activated bleaching clays. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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