Behavioral Biometrics Market Report 2025

The behavioral biometrics market size has grown exponentially in recent years. It will grow from $2.4 billion in 2024 to $2.92 billion in 2025 at a compound annual growth rate (CAGR) of 21.9%. The growth in the historic period can be attributed to rising adoption of behavioral biometrics in mobile devices, growing concerns over data breaches and identity theft, increasing demand for continuous authentication, growing adoption of behavioral biometrics in enterprise applications.

The behavioral biometrics market size is expected to see exponential growth in the next few years. It will grow to $6.99 billion in 2029 at a compound annual growth rate (CAGR) of 24.4%. The growth in the forecast period can be attributed to increasing adoption of behavioral biometrics in emerging markets, increasing demand for continuous authentication, growing adoption of behavioral biometrics in new applications, growing government mandates for behavioral biometrics. Major trends in the forecast period include advancements in artificial intelligence and machine learning, continuous authentication, multi-modal biometrics, IoT security.

The rising incidence of data breaches is expected to propel the growth of the behavioral biometrics market. Data breaches involve unauthorized hacking and security violations that result in the theft of sensitive information from computer systems without the owner's consent. Behavioral biometrics helps prevent unauthorized access by analyzing behavioral patterns to secure company employee databases. For example, in November 2023, the Australian Department of Defence reported that the Australian Cyber Security Centre received over 94,000 cybercrime reports during the financial year 2022-2023, marking a 23% increase compared to the previous year. As a result, increasing concerns over cybersecurity and data breaches are driving the demand for behavioral biometrics solutions.

The expanding e-commerce industry is expected to fuel the growth of the behavioral biometrics market. E-commerce involves the buying and selling of goods and services via the internet or other electronic networks, and with its growth, there is an increasing need for enhanced security solutions. Behavioral biometrics helps address security challenges in online transactions, improves user experience, and bolsters trust in e-commerce platforms. For example, in November 2023, the U.S. Census Bureau of the Department of Commerce reported that U.S. retail e-commerce sales for the third quarter of 2023 reached an estimated $1.82 trillion, marking a 1.5% increase from the second quarter. Thus, the rapid growth of e-commerce is driving the demand for behavioral biometrics solutions.

Major players in the behavioral biometrics market are embracing a strategic partnership approach to extend advanced fraud detection capabilities to financial institutions in Australia and New Zealand. Strategic partnerships involve leveraging complementary strengths and resources to achieve mutual benefits. An exemplar is the collaboration between BioCatch, an Israel-based behavioral biometrics company, and Indue, an Australia-based financial products company. Through this partnership established in October 2022, BioCatch's cutting-edge technology is made available to Indue's network of financial institutions, retailers, and non-profit organizations. The collaboration empowers users within Indue's ecosystem with enhanced protection against fraud attacks and cybercrime, fostering a secure and trustworthy digital experience for customers.

Leading companies in the behavioral biometrics market are leveraging strategic partnerships to deliver innovative cognitive AI and behavioral biometrics solutions. These collaborations harness the strengths and resources of each partner for mutual success. An example is the partnership between Brillio, a US-based digital transformation solutions provider, and Neener Analytics, a US-based behavioral biometric solutions provider. Formed in October 2023, this collaboration focuses on developing advanced cognitive AI and behavioral biometrics solutions tailored for financial services organizations. The aim is to enhance decision-making, mitigate risks, and optimize lending strategies, aligning with evolving market trends. Brillio's expertise enables predictive insights into consumer behavior and creditworthiness, allowing financial institutions to improve targeted marketing, assess risks, and proactively detect fraud.

In May 2022, LexisNexis Risk Solutions, a U.S.-based global data and analytics company, acquired BehavioSec for an undisclosed sum. The acquisition aims to bolster LexisNexis Risk Solutions' fraud detection capabilities by integrating advanced behavioral biometrics, offering continuous authentication to ensure a seamless user experience. This strategic move expands their market presence and enhances identity verification solutions. BehavioSec, a U.S.-based company specializing in behavioral biometrics, focuses on analyzing distinct user behaviors such as typing patterns and mouse movements for authentication purposes.

Major companies operating in the behavioral biometrics market are BioCatch Ltd., Microsoft Corporation, NuData Security Inc., LexisNexis Corporation, Ping Identity Holding Corporation, Fair Isaac and Company, Prove Identity Inc., ThreatMark sro, Plurilock Security Solutions Inc., Callsign Technologies LLC, SecureAuth Corporation, International Business Machines Corporation, XTN Cognitive Security, One Identity LLC, TypingDNA, Nethone Sp. z o.o., Unbotify Ltd., BehavioSec Inc., EZMCOM Inc., NEC Corporation, Nuance Communications Inc., Samsung SDS, SecuredTouch Inc., AimBrain Solutions Ltd., AuthenWare Corp., Fst Biometrics, UnifyID Inc., Zighra Inc., Crossmatch Technologies Inc., EyeVerify Inc., FacePhi Biometria S.A.

North America was the largest region in the behavioral biometrics market share in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the behavioral biometrics market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the behavioral biometrics market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Behavioral biometrics is a field of research focused on analyzing and uniquely identifying patterns in human behavior. It involves studying a user's digital, physical, and cognitive behaviors to distinguish between legitimate consumer behavior and potential cybercriminal activity.

The primary types of behavioral biometrics include keystroke dynamics, gait analysis, signature analysis, and voice recognition. Keystroke dynamics, for instance, involves analyzing how quickly a user types on a keyboard, identifying patterns, rhythms, and speeds in their typing behavior. Behavioral biometrics encompasses both software and services, deployed through various models such as cloud-based and on-premises solutions. Applications of behavioral biometrics include identity proofing, continuous authentication, risk and compliance management, as well as fraud detection and prevention. These applications find utility across various sectors such as banking, financial services, insurance, retail, e-commerce, healthcare, government and defense, telecommunications, among others.

The behavioral biometrics market research report is one of a series of new reports that provides behavioral biometrics market statistics, including behavioral biometrics industry global market size, regional shares, competitors with a behavioral biometrics market share, detailed behavioral biometrics market segments, market trends and opportunities, and any further data you may need to thrive in the behavioral biometrics industry. This behavioral biometrics market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The behavioral biometrics market consists of revenues earned by entities by providing professional and managed services. The market value includes the value of related goods sold by the service provider or included within the service offering. The behavioral biometrics market also includes sales of cloud-based and on-premise software. Values in this market are factory gate values that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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