'United Kingdom (UK) Sports Broadcasting Media (Television and Telecommunications) Landscape' Report provides an overview of the television and telecommunications market in relation to sports broadcasting in the United Kingdom today, with top-level data and detailed forecasts of key indicators up to 2027. The report analyses the television, SVOD, mobile handset and residential fixed-line broadband sectors, as well as a review of major sports media rights.
Pay-TV household penetration in the UK was 67.9% in 2022. Pay-TV household penetration will increase to 72.2% in 2027, driven by the revamping of program content by pay-TV providers, and fiber network expansions making IPTV more accessible.
The net SVOD subscriber additions in 2022 reached pre-pandemic levels, following the Covid-19 period, which boosted consumer demand for SVOD services during lockdowns.
4G was the leading mobile technology with a 78.0% share of total mobile subscriptions in 2022. However, 4G's share is expected to decline to 27.1% of total mobile subscriptions by 2027, due to subscribers' migration to 5G services.
DSL lines accounted for a majority 69.5% of the residential fixed broadband lines in 2022. However, its share of residential fixed broadband lines will decline to 35.0% in 2027, as consumers migrate to fiber, due to the growing demand for high-speed internet services, and the availability of fiber to many more premises across the country.
Key Highlights
IPTV, which will witness the most significant increase in subscriptions from 3.9 million in 2022 to 7.3 million in 2027, will benefit from the expansion of fixed broadband infrastructure in the UK, which supports the delivery of high quality IPTV services. Also, IPTV will be bundled together with fixed broadband and/or mobile services to drive subscriber growth.Pay-TV household penetration in the UK was 67.9% in 2022. Pay-TV household penetration will increase to 72.2% in 2027, driven by the revamping of program content by pay-TV providers, and fiber network expansions making IPTV more accessible.
The net SVOD subscriber additions in 2022 reached pre-pandemic levels, following the Covid-19 period, which boosted consumer demand for SVOD services during lockdowns.
4G was the leading mobile technology with a 78.0% share of total mobile subscriptions in 2022. However, 4G's share is expected to decline to 27.1% of total mobile subscriptions by 2027, due to subscribers' migration to 5G services.
DSL lines accounted for a majority 69.5% of the residential fixed broadband lines in 2022. However, its share of residential fixed broadband lines will decline to 35.0% in 2027, as consumers migrate to fiber, due to the growing demand for high-speed internet services, and the availability of fiber to many more premises across the country.
Scope
- Satellite will be the leading pay-TV technology in the UK throughout the forecast period, with the number of subscriptions increasing from 12.0 million in 2022 to 12.6 million by 2027
- The UK had an estimated 43.6 million subscription video-on-demand (SVOD) accounts at the end of 2022, an increase of 3.2 million or 7.9% from 2021
- Total mobile subscriptions in the UK reached an estimated 99.3 million in 2022. Over the next five years, total mobile subscriptions will grow at a CAGR of 1.5% with mobile network operators adding a combined 7.6 million subscriptions and bringing the country's total mobile subscriptions to 106.9 million in 2027
- Total fixed broadband lines in the UK will increase from 28.2 million in 2022 to 30.3 million by the end of 2027, as telcos leverage their fiber network expansion endeavors to attract new subscribers, as well as cross-sell and upsell fixed-mobile convergence (FMC) plans
Reasons to Buy
- This Sports Broadcasting Media Report offers a thorough, forward-looking analysis of the United Kingdom television and telecommunications markets, and service providers in a concise format to help executives build proactive and profitable growth strategies
- Accompanying the publisher's Forecast products, the report examines the assumptions and drivers behind ongoing and upcoming trends in the United Kingdom pay-TV, SVOD, mobile handset and residential fixed broadband markets, including the evolution of service provider market shares
- With 24 charts and tables, the report is designed for an executive-level audience, boasting presentation quality.
Table of Contents
- Population and household context
- Television services market
- SVOD services market
- Mobile services market: Handsets
- Fixed broadband services market: Residential
- Competitive landscape
- Data tables
- Contact the Publisher
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Amazon Prime Video
- BBC
- BT Sport
- DAZN
- Eurosport
- ITV
- Netflix
- Sky Sports
- Viaplay