Dental Insurance Market Report 2025

The dental insurance market size has grown strongly in recent years. It will grow from $197.24 billion in 2024 to $214.02 billion in 2025 at a compound annual growth rate (CAGR) of 8.5%. The growth in the historic period can be attributed to increasing awareness of oral health, employer-sponsored dental benefits, rising dental care costs, government policies and regulations, shift in focus to preventive care.

The dental insurance market size is expected to see strong growth in the next few years. It will grow to $301.37 billion in 2029 at a compound annual growth rate (CAGR) of 8.9%. The growth in the forecast period can be attributed to population aging and dental care needs, expansion of dental networks, customization and flexibility in plans, integration with overall health coverage, digitalization and enhanced customer experience. Major trends in the forecast period include digital claims processing, inclusive coverage for orthodontics, wellness incentives and discounts, global expansion strategies, data analytics for risk management.

The rising prevalence of oral disorders is expected to significantly boost the dental insurance market in the coming years. Oral disorders include a range of issues such as tooth decay, periodontal disease, tooth loss, and oral cancer. Dental insurance provides coverage for medical expenses related to these conditions, encouraging more frequent dental check-ups and benefiting patients overall. For example, a March 2023 report by the British Dental Association revealed that 23.7% of 5-year-olds in England exhibited signs of tooth decay in 2022, an increase from 23.4% in the previous year, with a notable disparity between deprived (35.1%) and affluent areas (13.5%). As a result, the growing incidence of oral disorders is driving demand for dental insurance.

The growing aging population is expected to drive expansion within the dental insurance market. With the global population of individuals aged 60 and above projected to double by 2050 according to the World Health Organization in October 2022, the need for dental insurance among the elderly increases significantly. This demographic shift spurs the growth of the dental insurance sector.

Leading companies in the dental insurance market are focusing on innovative solutions, such as AI-powered dental insurance verification tools, to maintain their competitive edge. These tools automate and streamline the process of confirming patient insurance coverage, which reduces administrative workloads and minimizes errors. For example, in June 2024, Pearl, a US-based technology firm, launched Precheck, an AI-powered tool designed to simplify the insurance verification process for dental practices. Using natural language processing (NLP), Precheck compiles and synthesizes patient insurance data to provide comprehensive coverage information, enhancing accuracy and efficiency in dental operations. This tool is offered as an add-on to Pearl's clinical performance platform, Practice Intelligence, and aims to improve operational efficiency and patient care by delivering more reliable benefits data.

A guided dental plan finder is an online tool that helps consumers find the most suitable dental plans. DentalPlans.com introduced a guided dental plan finder in June 2023, providing personalized recommendations based on a brief questionnaire. This online tool simplifies the process of finding suitable dental plans, reducing costs and improving accessibility to oral healthcare.

In December 2022, CNP Assurances S.A, a France-based insurance corporation acquired Odonto Empresa for a deal value of $3.5 million (18 204 657 BRL). With the acquisition, CNP Assurances S.A. aims to accelerate its expansion in Brazil by using two distribution models: an exclusive long-term agreement with its long-standing Brazilian partner, Caixa Econômica Federal, and new growth drivers under an open model. Odonto Empresa is a Brazil-based dental insurance agency offering dental insurance plans and services.

Major companies operating in the dental insurance market include United HealthCare Service LLC, Cigna Corp., Kaiser Permanente Inc., Humana Inc., MetLife Services and Solutions LLC, Aetna Inc., Anthem Insurance Companies Inc., EmblemHealth Inc., Delta Dental Insurance Co., Ameritas Holding Company, Horizon Blue Cross Blue Shield of New Jersey, Dominion group of companies, Healthplex Inc., Guardian Life Insurance Company of America, Renaissance Holding Company, DentaQuest Inc., United Concordia Insurance Co., WellCare Health Plans Inc.

North America was the largest region in the dental insurance market in 2024. Asia-Pacific is expected to be the fastest-growing region in the global dental insurance market report during the forecast period. The regions covered in the dental insurance market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the dental insurance market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Dental insurance covers costs associated with dental treatments, preventive care, and oral health.

Dental insurance typically comes in three primary types such as major, basic, and preventive. Major dental insurance services primarily involve expense reimbursement for complex or extensive treatments aimed at addressing issues that could have been prevented with earlier preventive care. Coverage options within these types of plans encompass dental preferred provider organizations (DPPOs), dental health maintenance organizations (DHMOs), dental indemnity plans, and various others. These insurance services cater to individuals of different age groups, including seniors, adults, and minors, as well as corporate groups, providing diverse coverage options for dental care.

The dental insurance market research report is one of a series of new reports that provides dental insurance market statistics, including the dental insurance industry global market size, regional shares, competitors with a dental insurance market share, detailed dental insurance market segments, market trends and opportunities, and any further data you may need to thrive in the dental insurance industry. This dental insurance market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The dental insurance market consists of revenues earned by entities by providing expense coverage services for outpatient department (OPD) dental treatment, in-patient dental treatment, surgeries, and consultations. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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