The winter tire market size has grown strongly in recent years. It will grow from $24.68 billion in 2024 to $26.13 billion in 2025 at a compound annual growth rate (CAGR) of 5.9%. The growth in the historic period can be attributed to seasonal demand, government regulations, safety concerns, automotive industry growth, consumer awareness, insurance premium reductions.
The winter tire market size is expected to see strong growth in the next few years. It will grow to $33.45 billion in 2029 at a compound annual growth rate (CAGR) of 6.4%. The growth in the forecast period can be attributed to climate change impact, regulatory support, rising disposable income, winter tourism, global expansion of winter conditions, public awareness programs. Major trends in the forecast period include adoption of studdles tires, advancements in tire technology, sustainability and eco-friendly materials, online tire sales and e-commerce growth, performance-oriented winter tires.
The anticipated growth in the automobile industry is set to drive the expansion of the winter tires market. The automotive sector encompasses activities related to the design, manufacturing, wholesale, retailing, and maintenance of motor vehicles. Winter tires, crucial for optimal traction in extremely cold and challenging conditions such as icy, snowy, or slushy roads, employ a softer rubber that enhances flexibility, allowing the tire to adapt to the road and deliver superior performance in frigid temperatures. The imposition of mandates in cold-climate countries to use winter tires, driven by safety concerns and a focus on fuel efficiency, is contributing to an increased demand for these specialized tires. For example, in November 2022, the Society of Motor Manufacturers and Traders (SMMT) reported a 7.4% rise in the UK's car production to 69,524 units compared to the previous year, underscoring the pivotal role of the automotive industry in propelling the winter tires market.
The rising incidence of icy road accidents is anticipated to drive the growth of the winter tires market in the future. Icy road accidents refer to traffic collisions that happen on roads covered with ice or snow, typically resulting from drivers losing control of their vehicles due to slippery conditions. Winter tires are specifically designed to enhance traction and handling in cold and icy weather, featuring a softer rubber compound and deeper tread grooves compared to all-season tires, which improves their grip on the road. For example, in September 2024, a report published by The Federal Highway Administration, a division of the U.S. Department of Transportation, revealed that each year, over 1,300 fatalities and more than 116,800 injuries occur in car accidents on slushy, snowy, or icy roads. Additionally, approximately 900 individuals die, and nearly 76,000 are injured each year in crashes during snowfall or sleet. Consequently, the increasing number of icy road accidents is contributing to the growth of the winter tires market.
Product innovation is becoming a significant trend in the winter tires market. Leading companies in this sector are concentrating on creating innovative products to enhance their market presence. For example, in June 2024, Apollo Tyres, an India-based tire manufacturer, introduced the Vredestein Wintrac Pro+, a premium winter tire tailored for ultra-high-performance vehicles and SUVs, including the latest electric vehicles that prioritize performance. This new tire features an advanced tread compound that improves grip, traction, and braking on snow, slush, and ice, while also reducing rolling resistance for enhanced fuel efficiency or increased driving range. It retains the Wintrac Pro’s exceptional wet grip and industry-leading durability. To boost performance on snowy surfaces, the Wintrac Pro+ employs a specially formulated blend of next-generation polymers and resins, which allows the tread blocks to remain flexible even in extremely cold conditions.
Technological innovation, particularly in the form of Multiple Sipe Technologies, is another focal point for major companies in the winter tires market, aiming to gain a competitive edge. Multiple Sipe Technologies are integrated into tire design to enhance traction and handling in wet and icy conditions. Continental AG, a prominent automotive parts manufacturer, exemplified this approach by launching the Conti Scandinavia HD3 Tire in April 2023. This all-season tire boasts a unique tread pattern with two-stage 3D siping technology, providing exceptional grip on snow and ice while improving wet performance. The tire's retreadable nature further enhances its cost-effectiveness for fleets.
In January 2023, Bridgestone, a tire manufacturer based in Japan, announced a collaboration with Automobili Lamborghini S.p.A. This partnership aims to develop a custom all-terrain tire with Run-Flat Technology for the Lamborghini Huracán Sterrato, providing high performance on both on-road and off-road surfaces while enhancing safety and driving versatility. Automobili Lamborghini S.p.A. is an Italian manufacturer of luxury sports cars and SUVs.
Major companies operating in the winter tire market include Bridgestone Corporation, Apollo Tyres Limited, Continental AG, Cheng Shin Rubber Industry Co. Ltd., Goodyear Tire and Rubber Company, Hankook Tire & Technology Co. Ltd., Kumho Tire Co. Inc., Madras Rubber Factory Ltd., Maxxis International GmbH, Compagnie Générale des Établissements Michelin SCA, Nankang Rubber Tire Corp. Ltd., Nexen Tire Corporation, Nokian Tyres plc, Pirelli & C. S.p.A, Sailun Group Co. Ltd., Shandong Linglong Tire Co. Ltd., Sumitomo Rubber Industries Ltd., Toyo Tire Corporation, Triangle Group Ltd., Yokohama Rubber Company Limited, Zhongce Rubber Group Co. Ltd., CEAT Limited, Cooper Tire & Rubber Co., Giti Tire Pte Ltd., Vredestein Tyres, Westlake Tyres, Xingyuan Tire Group Co. Ltd., ZC Rubber Group Co. Ltd., Zhejiang Double Arrow Rubber Co. Ltd.
Europe was the largest region in the winter tire market in 2024. The regions covered in the winter tire market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the winter tire market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
Winter tires, commonly known as snow tires, are specially designed tires constructed to enhance vehicle stability in colder climates and on challenging road conditions with snow and ice.
The primary types of winter tires are studded and stud-less. Studded tires are equipped with small metal studs embedded in the tread area to provide enhanced grip on ice and snow, ensuring control and performance on slippery surfaces. Winter tires come in various rim sizes, including 12''-17'', 18''-21'', and >22'', catering to passenger vehicles, light commercial vehicles, and heavy commercial vehicles. These tires are available through sales channels such as original equipment manufacturers and the aftermarket.
The winter tires market research report is one of a series of new reports that provides winter tires market statistics, including winter tires industry global market size, regional shares, competitors with a winter tires market share, detailed winter tires market segments, market trends and opportunities, and any further data you may need to thrive in the winter tires industry. This winter tires market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The winter tires market consists of sales of snowflake tires and peaked mountain tires. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
This product will be delivered within 3-5 business days.
The winter tire market size is expected to see strong growth in the next few years. It will grow to $33.45 billion in 2029 at a compound annual growth rate (CAGR) of 6.4%. The growth in the forecast period can be attributed to climate change impact, regulatory support, rising disposable income, winter tourism, global expansion of winter conditions, public awareness programs. Major trends in the forecast period include adoption of studdles tires, advancements in tire technology, sustainability and eco-friendly materials, online tire sales and e-commerce growth, performance-oriented winter tires.
The anticipated growth in the automobile industry is set to drive the expansion of the winter tires market. The automotive sector encompasses activities related to the design, manufacturing, wholesale, retailing, and maintenance of motor vehicles. Winter tires, crucial for optimal traction in extremely cold and challenging conditions such as icy, snowy, or slushy roads, employ a softer rubber that enhances flexibility, allowing the tire to adapt to the road and deliver superior performance in frigid temperatures. The imposition of mandates in cold-climate countries to use winter tires, driven by safety concerns and a focus on fuel efficiency, is contributing to an increased demand for these specialized tires. For example, in November 2022, the Society of Motor Manufacturers and Traders (SMMT) reported a 7.4% rise in the UK's car production to 69,524 units compared to the previous year, underscoring the pivotal role of the automotive industry in propelling the winter tires market.
The rising incidence of icy road accidents is anticipated to drive the growth of the winter tires market in the future. Icy road accidents refer to traffic collisions that happen on roads covered with ice or snow, typically resulting from drivers losing control of their vehicles due to slippery conditions. Winter tires are specifically designed to enhance traction and handling in cold and icy weather, featuring a softer rubber compound and deeper tread grooves compared to all-season tires, which improves their grip on the road. For example, in September 2024, a report published by The Federal Highway Administration, a division of the U.S. Department of Transportation, revealed that each year, over 1,300 fatalities and more than 116,800 injuries occur in car accidents on slushy, snowy, or icy roads. Additionally, approximately 900 individuals die, and nearly 76,000 are injured each year in crashes during snowfall or sleet. Consequently, the increasing number of icy road accidents is contributing to the growth of the winter tires market.
Product innovation is becoming a significant trend in the winter tires market. Leading companies in this sector are concentrating on creating innovative products to enhance their market presence. For example, in June 2024, Apollo Tyres, an India-based tire manufacturer, introduced the Vredestein Wintrac Pro+, a premium winter tire tailored for ultra-high-performance vehicles and SUVs, including the latest electric vehicles that prioritize performance. This new tire features an advanced tread compound that improves grip, traction, and braking on snow, slush, and ice, while also reducing rolling resistance for enhanced fuel efficiency or increased driving range. It retains the Wintrac Pro’s exceptional wet grip and industry-leading durability. To boost performance on snowy surfaces, the Wintrac Pro+ employs a specially formulated blend of next-generation polymers and resins, which allows the tread blocks to remain flexible even in extremely cold conditions.
Technological innovation, particularly in the form of Multiple Sipe Technologies, is another focal point for major companies in the winter tires market, aiming to gain a competitive edge. Multiple Sipe Technologies are integrated into tire design to enhance traction and handling in wet and icy conditions. Continental AG, a prominent automotive parts manufacturer, exemplified this approach by launching the Conti Scandinavia HD3 Tire in April 2023. This all-season tire boasts a unique tread pattern with two-stage 3D siping technology, providing exceptional grip on snow and ice while improving wet performance. The tire's retreadable nature further enhances its cost-effectiveness for fleets.
In January 2023, Bridgestone, a tire manufacturer based in Japan, announced a collaboration with Automobili Lamborghini S.p.A. This partnership aims to develop a custom all-terrain tire with Run-Flat Technology for the Lamborghini Huracán Sterrato, providing high performance on both on-road and off-road surfaces while enhancing safety and driving versatility. Automobili Lamborghini S.p.A. is an Italian manufacturer of luxury sports cars and SUVs.
Major companies operating in the winter tire market include Bridgestone Corporation, Apollo Tyres Limited, Continental AG, Cheng Shin Rubber Industry Co. Ltd., Goodyear Tire and Rubber Company, Hankook Tire & Technology Co. Ltd., Kumho Tire Co. Inc., Madras Rubber Factory Ltd., Maxxis International GmbH, Compagnie Générale des Établissements Michelin SCA, Nankang Rubber Tire Corp. Ltd., Nexen Tire Corporation, Nokian Tyres plc, Pirelli & C. S.p.A, Sailun Group Co. Ltd., Shandong Linglong Tire Co. Ltd., Sumitomo Rubber Industries Ltd., Toyo Tire Corporation, Triangle Group Ltd., Yokohama Rubber Company Limited, Zhongce Rubber Group Co. Ltd., CEAT Limited, Cooper Tire & Rubber Co., Giti Tire Pte Ltd., Vredestein Tyres, Westlake Tyres, Xingyuan Tire Group Co. Ltd., ZC Rubber Group Co. Ltd., Zhejiang Double Arrow Rubber Co. Ltd.
Europe was the largest region in the winter tire market in 2024. The regions covered in the winter tire market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the winter tire market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
Winter tires, commonly known as snow tires, are specially designed tires constructed to enhance vehicle stability in colder climates and on challenging road conditions with snow and ice.
The primary types of winter tires are studded and stud-less. Studded tires are equipped with small metal studs embedded in the tread area to provide enhanced grip on ice and snow, ensuring control and performance on slippery surfaces. Winter tires come in various rim sizes, including 12''-17'', 18''-21'', and >22'', catering to passenger vehicles, light commercial vehicles, and heavy commercial vehicles. These tires are available through sales channels such as original equipment manufacturers and the aftermarket.
The winter tires market research report is one of a series of new reports that provides winter tires market statistics, including winter tires industry global market size, regional shares, competitors with a winter tires market share, detailed winter tires market segments, market trends and opportunities, and any further data you may need to thrive in the winter tires industry. This winter tires market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The winter tires market consists of sales of snowflake tires and peaked mountain tires. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
This product will be delivered within 3-5 business days.
Table of Contents
1. Executive Summary2. Winter Tire Market Characteristics3. Winter Tire Market Trends and Strategies4. Winter Tire Market - Macro Economic Scenario Including the Impact of Interest Rates, Inflation, Geopolitics, and the Recovery from COVID-19 on the Market32. Global Winter Tire Market Competitive Benchmarking and Dashboard33. Key Mergers and Acquisitions in the Winter Tire Market34. Recent Developments in the Winter Tire Market
5. Global Winter Tire Growth Analysis and Strategic Analysis Framework
6. Winter Tire Market Segmentation
7. Winter Tire Market Regional and Country Analysis
8. Asia-Pacific Winter Tire Market
9. China Winter Tire Market
10. India Winter Tire Market
11. Japan Winter Tire Market
12. Australia Winter Tire Market
13. Indonesia Winter Tire Market
14. South Korea Winter Tire Market
15. Western Europe Winter Tire Market
16. UK Winter Tire Market
17. Germany Winter Tire Market
18. France Winter Tire Market
19. Italy Winter Tire Market
20. Spain Winter Tire Market
21. Eastern Europe Winter Tire Market
22. Russia Winter Tire Market
23. North America Winter Tire Market
24. USA Winter Tire Market
25. Canada Winter Tire Market
26. South America Winter Tire Market
27. Brazil Winter Tire Market
28. Middle East Winter Tire Market
29. Africa Winter Tire Market
30. Winter Tire Market Competitive Landscape and Company Profiles
31. Winter Tire Market Other Major and Innovative Companies
35. Winter Tire Market High Potential Countries, Segments and Strategies
36. Appendix
Executive Summary
Winter Tire Global Market Report 2025 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses on winter tire market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for winter tire ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The winter tire market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- the market characteristics section of the report defines and explains the market.
- the market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- the forecasts are made after considering the major factors currently impacting the market. These include:
- the forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.
- Market segmentations break down the market into sub markets.
- the regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
- the competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- the trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope
Markets Covered:
1) by Product Type: Studded; Stud-Less2) by Rim Size: 12'- 17'; 18'-21'; >22'
3) by Vehicle Type: Passenger Vehicles; Light Commercial Vehicles; Heavy Commercial Vehicles
4) by Sales Channel: Original Equipment Manufacturers; Aftermarket
Subsegments:
1) by Studded: Metal Studded Tires; Ceramic Studded Tires2) by Stud-Less: All-Weather Winter Tires; Performance Winter Tires; Touring Winter Tires
Key Companies Mentioned: Bridgestone Corporation; Apollo Tyres Limited; Continental AG; Cheng Shin Rubber Industry Co. Ltd.; Goodyear Tire and Rubber Company
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: PDF, Word and Excel Data Dashboard.
Companies Mentioned
Some of the major companies featured in this Winter Tire market report include:- Bridgestone Corporation
- Apollo Tyres Limited
- Continental AG
- Cheng Shin Rubber Industry Co. Ltd.
- Goodyear Tire and Rubber Company
- Hankook Tire & Technology Co. Ltd.
- Kumho Tire Co. Inc.
- Madras Rubber Factory Ltd.
- Maxxis International GmbH
- Compagnie Générale des Établissements Michelin SCA
- Nankang Rubber Tire Corp. Ltd.
- Nexen Tire Corporation
- Nokian Tyres plc
- Pirelli & C. S.p.A
- Sailun Group Co. Ltd.
- Shandong Linglong Tire Co. Ltd.
- Sumitomo Rubber Industries Ltd.
- Toyo Tire Corporation
- Triangle Group Ltd.
- Yokohama Rubber Company Limited
- Zhongce Rubber Group Co. Ltd.
- CEAT Limited
- Cooper Tire & Rubber Co.
- Giti Tire Pte Ltd.
- Vredestein Tyres
- Westlake Tyres
- Xingyuan Tire Group Co. Ltd.
- ZC Rubber Group Co. Ltd.
- Zhejiang Double Arrow Rubber Co. Ltd.
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 200 |
| Published | February 2025 |
| Forecast Period | 2025 - 2029 |
| Estimated Market Value ( USD | $ 26.13 Billion |
| Forecasted Market Value ( USD | $ 33.45 Billion |
| Compound Annual Growth Rate | 6.4% |
| Regions Covered | Global |
| No. of Companies Mentioned | 30 |
