Dog Food Market Report 2025

The dog food market size has grown strongly in recent years. It will grow from $39.75 billion in 2024 to $42.96 billion in 2025 at a compound annual growth rate (CAGR) of 8.1%. The growth in the historic period can be attributed to traditional pet ownership, limited product varieties, veterinary recommendations, limited health and specialty products, brand loyalty, limited online presence.

The dog food market size is expected to see strong growth in the next few years. It will grow to $58.87 billion in 2029 at a compound annual growth rate (CAGR) of 8.2%. The growth in the forecast period can be attributed to humanization of pets, focus on health and wellness, product diversification, e-commerce expansion, sustainability concerns. Major trends in the forecast period include technology integration, premiumization and health focus, e-commerce and direct-to-consumer channels, personalization and customization, sustainability and ethical sourcing.

The rise in dog adoption is anticipated to drive growth in the dog food market moving forward. Dog adoption refers to acquiring a dog from a shelter or charity. The trend of treating pets more like family members is becoming increasingly popular, leading to higher dog ownership and greater emphasis on providing nutritious food for pets. For example, in March 2024, UK Pet Food, a UK-based manufacturers' association, estimated that 17.2 million households, or 60% of the total, own one of the 36 million pets in the UK. With a total of 28.7 million households in the UK, this suggests that 38% of households adopted a new pet between 2020 and 2023. Thus, the growing rate of dog adoption is fueling the growth of the dog food market.

The increasing expenditure on pets is expected to further drive growth in the dog food market. Pet expenditure refers to the funds spent by individuals or households on their pets' care, health, and maintenance. Rising pet spending leads to the development of dog food that targets specific health issues such as joint problems, digestive concerns, or weight management. For instance, in March 2024, the World Animal Foundation, a US-based organization dedicated to animal welfare, reported that U.S. citizens spent $147 billion on their pets in 2023, up from $136.8 billion in 2022 and nearly $124 billion in 2021, with projections to reach $150.6 billion by 2024. Consequently, the growing expenditure on pets is driving the growth of the dog food market.

Product innovations have emerged as a prominent trend gaining popularity in the dog food market. Major companies in this market are actively embracing new technologies and introducing innovative products to enhance their market positions. An illustrative example is the product innovation by Jolly Pets, a U.S.-based pet products company. In March 2023, Jolly Pets launched Fill’n Treat, its first all-natural consumable pet treat. The treat is created using three natural ingredients: roasted peanuts, palm oil, and powdered pumpkin powder, specifically in the Peanutty Stuffer flavor. What sets this treat apart is its design to fit inside a dog toy. Moreover, Fill'n Treat distinguishes itself by being free from gluten, preservatives, added sugars, salt, high fructose corn syrup, xylitol, and artificial flavors and colors. This product innovation reflects a commitment to providing pet owners with high-quality, natural, and innovative options in the dog food market.

Major companies in the dog food market are actively developing new products, including vegan dog food, to gain a competitive edge in the market. Vegan dog food is a type of pet food specifically formulated to meet the nutritional needs of dogs without including any animal-derived ingredients. An example of this trend is demonstrated by Omni, a U.S.-based dog food company. In September 2023, Omni launched a complete dog food product with the aim of mimicking the texture and flavor of meat-based foods. The product provides dogs with a juicy and fibrous plant-based alternative to conventional meat-based pet feeds. To enhance its health benefits, the collection includes options made with beef and chicken, which are paired with vegetables. Omni's Complete Dog Food is designed to offer a plant-based substitute for traditional meat-based pet feeds, presenting a higher protein and lower fat content. Developed by veterinarians and scientists, the product caters to dogs of all ages, reflecting a commitment to providing diverse and nutritionally balanced options in the evolving dog food market.

In December 2023, Assisi Pet Care Group, a UK-based producer of premium and natural pet foods, acquired Burns Pet Nutrition for an undisclosed sum. This acquisition supports Assisi's strategy to broaden its footprint in the European pet care market while enhancing its product range focused on animal health and wellbeing. Burns Pet Nutrition is a UK-based firm that specializes in creating dry and wet food for dogs and cats.

Major companies operating in the dog food market include Nestle SA, Mars Inc., General Mills Inc., Colgate-Palmolive Company, The J.M. Smucker Company, H&H Group, Diamond Pet Foods, Blue Buffalo Pet Products Inc., Unicharm PetCare Corporation, Affinity Petcare SA, Freshpet Inc., Merrick Pet Care, Champion Petfoods USA Inc., WellPet LLC, Real Pet Food Company Pty. Ltd., Nature's Variety, Fromm Family Foods LLC, Nutro Products Inc., Rollover Pet Food Limited, Dick Van Patten's Natural Balance Pet Foods, Evanger's Dog & Cat Food Company Inc., Boulder Dog Food Company, Canidae LLC, Solid Gold Pet LLC, Dave's Pet Food, Party Animal Inc., PetGuard Holdings LLC, JustFoodForDogs, Annamaet Pet Foods Inc., Beaphar Pet Healthcare Products.

North America was the largest region in the dog food market in 2024. Asia-Pacific is expected to be the fastest-growing region in the global dog food market report during the forecast period. The regions covered in the dog food market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the dog food market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Dog food is nourishment designed for canines, whether domestic or wild, ensuring that essential nutrients are readily available and easily absorbed by the digestive system.

Dog food comes in various types, including kibble, treats and chews, dehydrated food, freeze-dried food, freeze-dried raw, wet food, frozen, raw food, and powder. Kibble, a coarsely ground meal or grain used as animal feed, consists of dried meat, grains, and vegetables shaped into small pellet-sized pieces. It comes in different nature types such as organic, monoprotein, and conventional, with sources ranging from animal-derived to plant-derived and insect-derived. This variety caters to the nutritional needs of puppies, adults, and senior pets. Dog food is distributed through supermarkets, hypermarkets, specialty stores, online platforms, and other channels.

The dog food market research report is one of a series of new reports that provides dog food market statistics, including dog food industry global market size, regional shares, competitors with a dog food market share, detailed dog food market segments, market trends and opportunities, and any further data you may need to thrive in the dog food industry. This dog food market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The dog food market consists of sales of different types of dog food such as semi-cooked, raw food, and wet food. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

This product will be delivered within 3-5 business days.