Gin Market Report 2026

The gin market size has grown steadily in recent years. It will grow from $13.9 billion in 2025 to $14.43 billion in 2026 at a compound annual growth rate (CAGR) of 3.8%. The growth in the historic period can be attributed to expansion of global alcoholic beverage consumption, growth of cocktail culture in urban markets, increasing disposable incomes, rising popularity of juniper-based spirits, expansion of hospitality and nightlife venues.

The gin market size is expected to see steady growth in the next few years. It will grow to $17.18 billion in 2030 at a compound annual growth rate (CAGR) of 4.5%. The growth in the forecast period can be attributed to growing demand for premium and luxury spirits, increasing experimentation with botanical flavors, expansion of home consumption trends, rising focus on sustainable distillation practices, growth of emerging gin markets. Major trends in the forecast period include increasing demand for craft and artisanal gin, rising popularity of flavored and botanical-infused variants, growing premiumization across gin categories, expansion of on-trade cocktail culture, enhanced focus on brand storytelling and packaging.

The increased health consciousness is expected to drive the growth of the gin market going forward. Health consciousness refers to the awareness and active consideration of one’s physical well-being, often involving mindful lifestyle choices and a focus on maintaining good health. Gin offers lower-calorie and botanical-infused options for health-conscious and wellness-oriented consumers. For example, in July 2023, the Office for National Statistics, a UK-based government department, reported that between May and June 2023, 86.5% of adults in Great Britain made lifestyle changes to address environmental issues. Therefore, rising health consciousness is supporting the expansion of the gin market.

Major companies are concentrating on developing distinct gin variants, such as crafted gin, to gain a competitive advantage. Crafted gin refers to a meticulously produced and artisanal variation of gin, often characterized by small-batch production. For instance, in July 2023, Radico Khaitan Limited, an India-based manufacturer of Indian-made foreign liquor, introduced ''Happiness in a Bottle,'' a premium crafted gin collection featuring three variants: Joy of Juniper, Joy of Pink, and Joy of Citrus. Each variant offers a unique character and flavor experience, with the introduction of Joy of Pink marking Radico Khaitan's entry into the pink gin category market.

In September 2023, William Grant & Sons, a UK-based spirits firm, acquired Silent Pool for an undisclosed amount. This strategic move aims to broaden William Grant & Son's gin portfolio and leverage Silent Pool's handcrafted appeal for a wider market presence. Silent Pool, based in the UK, is a distiller of premium gin, vodka, and other spirits, offering distillery tours and a bar.

Major companies operating in the gin market are Diageo Plc, Suntory Holdings Limited, Pernod Ricard SA, Bacardi Limited, The Roku Gin Company LLC, Davide Campari-Milano N.V., William Grant & Sons Limited, Sazerac Company Inc, Ginebra San Miguel S.A., Radico Khaitan Ltd, Lucas Bols N.V., New Amsterdam Spirits, Boudier Gabriel Ets SA, Suffolk Distillery Ltd, Southwestern Distillery Ltd, Langtons Gin Ltd, The Sustainable Spirit Co, Gordon's Distillery Company Limited, Tanqueray Gin Limited, Beefeater Gin Limited, Bombay Sapphire Limited.

Europe was the largest region in the gin market in 2025. Asia-Pacific is expected to be the fastest-growing region in the global gin market during the forecast period. The regions covered in the gin market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the gin market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Italy, Spain, Canada.

The gin market consists of sales of navy strength, genever, aged, and new western gins. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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