Online on-demand Home Services Market Report 2026

The online on-demand home services market size has grown rapidly in recent years. It will grow from $5.92 billion in 2025 to $6.79 billion in 2026 at a compound annual growth rate (CAGR) of 14.8%. The growth in the historic period can be attributed to growing internet penetration, rising awareness of online service platforms, increasing urban lifestyle convenience needs, growth of mobile app based service solutions, expansion of digital service ecosystems.

The online on-demand home services market size is expected to see rapid growth in the next few years. It will grow to $11.78 billion in 2030 at a compound annual growth rate (CAGR) of 14.8%. The growth in the forecast period can be attributed to increasing demand for on demand household support, rising smart home adoption, expansion of digital service platforms, growing reliance on quick household solutions, increasing investment in online service infrastructure. Major trends in the forecast period include growing demand for instant home service accessibility, increasing consumer reliance on digital service platforms, rising expansion of organized online home service providers, growing preference for convenience based household solutions, increasing integration of real time service booking systems.

The rapid increase in smartphone usage is expected to support the growth of the online on-demand home services market going forward. A smartphone is a portable electronic device that connects to cellular networks and provides access to a wide range of digital services. Smartphones have become an integral part of daily life, offering users convenient access to numerous applications and services, which in turn is contributing to the expansion of online on-demand home services. For instance, in February 2024, Uswitch, a UK-based online comparison and switching service provider, reported that nearly 98% of UK adults aged 16-24 owned a smartphone. Additionally, by 2025, the UK population is projected to reach 68.3 million, with around 95%, or approximately 65 million people, expected to be smartphone users. Therefore, the increasing adoption of smartphones is driving the growth of the online on-demand home services market.

Major companies operating in the online on-demand home services market are concentrating on developing innovative products, such as digital real estate demand generation platforms, to strengthen customer acquisition, enhance service matchmaking efficiency, and support data-driven demand forecasting for emerging real estate assets. Digital real estate demand generation platforms are technology-enabled solutions that leverage data analytics, digital marketing, and automation tools to identify, stimulate, and manage demand for real estate assets across online channels. For example, in March 2023, Homebase, a US-based technology company, introduced the Homebase app to simplify online on-demand home services. The app is designed to help businesses effectively manage hourly workforces by streamlining scheduling, time tracking, and payroll. By offering a user-friendly platform, Homebase allows employers to coordinate teams, monitor work hours, and improve overall workforce management. This solution aims to boost operational efficiency, reduce administrative workload, and enhance employee satisfaction, particularly in industries that depend heavily on hourly workers.

In October 2023, Airtasker, an Australia-based services marketplace, acquired Oneflare for $9.8 million. This acquisition was aimed at strengthening Airtasker’s market presence and expanding its range of home services offerings. Through the integration of Oneflare’s customer base and operational expertise, Airtasker seeks to broaden its reach and enhance service delivery for consumers. Oneflare is an Australia-based company that specializes in connecting users with qualified professionals for household and business services.

Major companies operating in the online on-demand home services market report are Angi Inc., TaskRabbit Inc., Helpling GmbH, Handy Technologies Inc., Urban Company Technologies Pvt. Ltd., Thumbtack Inc., HomeAdvisor Inc., Porch.com Inc., ServiceWhale Inc., Zaarly Inc., Hello Alfred Inc., Airtasker Pty Ltd., AskforTask Inc., LawnStarter Inc., Lawn Love Inc., Plowz & Mowz Inc., Paintzen Inc., TaskEasy Inc., ServiceMaster Company LLC, Fixico B.V.

North America was the largest region in the online-on-demand home services market in 2025. The regions covered in the online on-demand home services market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the online on-demand home services market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The online on-demand home services market includes revenues earned by entities by providing beauty services, home cleaning and repair, tailor services, pet services, dry cleaning services, and laundry services facilitated through the internet. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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