Hair Care Stores Market Report 2026

The hair care stores market size has grown strongly in recent years. It will grow from $176.01 billion in 2025 to $188.44 billion in 2026 at a compound annual growth rate (CAGR) of 7.1%. The growth in the historic period can be attributed to growing awareness of hair care hygiene, rising disposable income, urbanization and lifestyle changes, popularity of professional salon services, influence of celebrity endorsements.

The hair care stores market size is expected to see strong growth in the next few years. It will grow to $253.45 billion in 2030 at a compound annual growth rate (CAGR) of 7.7%. The growth in the forecast period can be attributed to increasing adoption of natural and organic hair products, growth of e-commerce and online retail channels, technological innovations in hair care treatments, rising demand for personalized hair care solutions, expansion of specialty hair care stores in emerging markets. Major trends in the forecast period include rising demand for natural and organic hair care products, increasing popularity of personalized hair care solutions, growth of online hair care retail platforms, expansion of salon-based exclusive hair care services, surge in diy hair coloring and styling kits.

The rising incidence of hair and scalp issues is driving the growth of the hair care stores market in the future. Hair and scalp problems encompass a variety of conditions that can affect the health and appearance of both hair and scalp. The extensive range of products and services offered in hair care shops is designed to promote healthy hair and scalp. These offerings include shampoos, conditioners, hair oils, and treatments specifically targeting issues like dandruff, hair loss, and dryness. As a result, the increase in hair and scalp problems enhances the demand for hair care stores and their products. For instance, in January 2024, Treatment Rooms London, a hair transplantation clinic based in England, reported that approximately 6.5 million men and 8 million women in the UK are currently facing hair loss. The most common cause is androgenic alopecia, or male and female pattern hair loss, which affects 85% of men and 40% of women by the age of 50. Thus, the rising prevalence of hair and scalp issues is fueling the growth of the hair care stores market.

The expansion of e-commerce is projected to boost the growth of the hair care stores market in the coming years. E-commerce refers to the buying and selling of goods and services over the Internet, which includes online retail, electronic payments, and digital transactions. Hair care stores operating on e-commerce platforms enable consumers to conveniently purchase a variety of hair care products online. For example, in August 2023, The Census Bureau, a principal agency in the US, estimated that the U.S. retail e-commerce sales for the second quarter of 2023, adjusted for seasonal variations but not for price changes, amounted to $277.6 billion, reflecting a 2.1 percent (±0.9%) increase from the first quarter of 2023. Therefore, the growth of e-commerce is contributing to the expansion of the hair care stores market.

Major players in the hair care stores market are focusing on innovating hair styling tools with the incorporation of technology, such as heated comb technology. This technology involves a comb-shaped element equipped with a heating mechanism. SharkNinja Inc. launched the Shark SmoothStyle and Shark SpeedStyle in August 2023, with the Shark SmoothStyle featuring heated comb technology for straightening and smoothing hair without causing damage or frizz. Additionally, the Shark SpeedStyle, touted as the market's lightest digital hair dryer, is designed for quick hair drying and styling. These innovations showcase the industry's commitment to incorporating technology into hair care products.

Major companies operating in the hair care stores market are Sally Beauty Holdings Inc, Ulta Beauty Inc, Superdrug Stores plc, Boots UK Limited, Sephora, A S Watson Group, Guardian Health and Beauty, Planet Beauty, Trade Secrets, Beauty Brands, CosmoProf, SalonCentric, Madison Reed, Regis Corporation, Great Clips, Supercuts, Ratner Companies LC, Fantastic Sams, Sport Clips, First Choice Haircutters, SmartStyle, MasterCuts, HairMasters, Cost Cutters, BoRics, Magicuts, Style America, Holiday Hair, Hairhouse Warehouse, Rickys NYC.

North America was the largest region in the hair care stores market in 2025. Asia-Pacific is expected to be the fastest-growing region in the hair care stores market report during the forecast period. The regions covered in the hair care stores market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the hair care stores market report are Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain.

The hair care stores market includes revenues earned by entities by providing temporary hair colors, sem-permanent dyes, and permanent dyes. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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