Secondary School Market Report 2025

The secondary school market size has grown strongly in recent years. It will grow from $449.06 billion in 2024 to $489.78 billion in 2025 at a compound annual growth rate (CAGR) of 9.1%. The growth in the historic period can be attributed to population growth and demographics, economic development, government education policies, parental aspirations for education, globalization and competition.

The secondary school market size is expected to see strong growth in the next few years. It will grow to $660.55 billion in 2029 at a compound annual growth rate (CAGR) of 7.8%. The growth in the forecast period can be attributed to personalized learning approaches, STEM education emphasis, global citizenship education, workforce skill development, inclusive education practices. Major trends in the forecast period include public-private partnerships (PPPs), technology-enhanced learning, technological integration, digital learning integration, project-based learning.

The growing demand for educational services is anticipated to drive the expansion of the secondary school market in the future. Educational services encompass offerings from various public or private institutions aimed at training or providing instruction in different subjects to students or individuals. These services are delivered by establishments such as primary schools, elementary schools, secondary schools, and colleges. Consequently, the rising demand for educational services is fueling the growth of the secondary school market. For example, in February 2023, the Australian Bureau of Statistics, an autonomous constitutional agency in Australia responsible for data collection and analysis, reported that 4,042,512 students were enrolled in schools in Australia in 2022, marking an increase of 11,795 students (0.3%) from 2021. The rising student enrollment is expected to influence the demand for educational services, thereby propelling the secondary school market.

The rise in education spending is expected to further drive the growth of the secondary school market in the upcoming years. Education is a structured and regulated process for acquiring knowledge, skills, beliefs, and habits within formal institutions like schools and universities, using various methods such as teaching, training, research, or practical experience. Enhanced investment in education contributes to the academic quality, infrastructure, and innovative programs of secondary schools by creating a supportive learning environment and improving overall student performance. For instance, in March 2022, Industry Dive, a US-based online business-to-business news organization, reported that the United States government allocated $76.4 billion to the Department of Education, representing the largest increase in federal education funding in a decade. Therefore, the growth in education spending is driving the secondary school market.

Leading companies in the secondary school market are concentrating on technological innovations such as digital learning technology to boost student engagement and tailor educational experiences. Digital learning technology refers to tools and platforms that facilitate education through digital means, thereby enhancing engagement and accessibility. This includes online courses, educational software, and virtual classrooms that support personalized learning experiences. For example, in May 2024, Classplus, an EdTech start-up based in India, launched the Polaris School of Technology (PST), which offers an industry-relevant curriculum combined with extensive hands-on experience and mentorship to address the skills gap in tech education. The initiative aims to produce job-ready graduates and foster diversity in the tech sector through entrepreneurial support and scholarships.

Key players in the secondary school market are also focusing on advanced solutions like sophisticated teaching platforms to better serve their existing consumers. An advanced teaching platform is a complex, technology-driven system that provides educators with tools and resources to enhance the learning and teaching experience. For instance, in March 2022, Extramarks Education, an education technology company based in India, launched The Teaching App. This innovative platform offers school instructors, private teachers, home tutors, and coaching staff across the country the benefits of an immersive live classroom teaching experience. The Teaching App serves as a comprehensive solution for all teaching needs, equipping instructors and home tutors with revolutionary tools to build, organize, and track their entire live curriculum on a single platform while simplifying tedious manual documentation tasks. The app allows educators to design, assign, and customize exams, as well as access over a million questions from the Extramarks database. Additionally, it enables notification personalization, making the overall educational process dynamic, engaging, and enjoyable.

In May 2022, Inspired Schools, a UK-based co-educational international private school, acquired Eleva Global Schools, a Brazil-based educational institution offering secondary education, for an undisclosed amount. This acquisition expands Inspired Schools' market reach in Brazil, aligning with its dedication to excellence and innovation in education.

Major companies operating in the secondary school market include University of Pennsylvania, Stanford University, University of Michigan, KinderCare Learning Centers LLC, Harvard University, University of California, Yale University, TAL Education Group, New Oriental Education & Technology Group Inc., The Texas A&M University System, Bright Horizons Family Solutions Limited, Learning Care Group Inc., Adtalem Global Education Inc., Adtalem Global Education Inc., Goodstart Early Learning Ltd., Grand Canyon Education Inc., Primrose Schools Franchising SPE LLC, Perdoceo Education Corporation, Cornell University, GSX Techedu Inc., Mulpha International Bhd, Hailiang Education Group, Walla Walla Public Schools, Little Green Rascals Organic Nurseries Ltd., Tallahassee Classical School LLC, Nobel Learning Communities Inc., Copthall School, Massachusetts Institute of Technology, Columbia University.

Asia-Pacific was the largest region in the elementary and secondary school market in 2024. The regions covered in the secondary school market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the secondary school market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

A secondary school, also known as a high school or an intermediate school between primary and college or university, usually offers general, technical, and vocational courses. It enables students to develop independent learning abilities, set and achieve goals, and participate more broadly in society.

The primary type of expenditures for secondary school are public and private. Public secondary schools offer free education in a state, province, or nation, with various ownerships such as government, local body, and others, having fee structures for low-income, medium-income, and high-income categories.

The secondary school market research report is one of a series of new reports that provides secondary school market statistics, including secondary school industry global market size, regional shares, competitors with a secondary school market share, detailed secondary school market segments, market trends and opportunities, and any further data you may need to thrive in the secondary school industry. This secondary school market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The secondary school market includes revenues from school establishments by offering secondary school education to students. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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