Tomatoes Global Market Report 2024

The tomatoes market size has grown strongly in recent years. It will grow from $174.7 billion in 2023 to $186.46 billion in 2024 at a compound annual growth rate (CAGR) of 6.7%. The growth observed in the historic period can be credited to several factors. These include consumer demand aligning with dietary trends, the influence of supply chain dynamics, government policies and regulations affecting the market, climate and environmental factors impacting production, and the impact of research and development initiatives. These elements collectively contributed to the growth and evolution of the tomato industry during the historic period.

The tomatoes market size is expected to see strong growth in the next few years. It will grow to $233.13 billion in 2028 at a compound annual growth rate (CAGR) of 5.7%. Anticipated growth in the forecast period is linked to several key factors. These include the rising influence of health and wellness trends, the adoption of sustainable agriculture practices, the impact of trade and globalization on markets, the necessity for climate change adaptation in production, and the changing preferences of consumers in the tomato industry. Major trends expected in this period encompass the globalization of tomato supply chains, the integration of technology into supply chain management practices, the increasing emphasis on food safety standards, the expansion of products derived from tomatoes, and strategies aimed at enhancing resilience to climate change within the industry. These trends are anticipated to shape and drive the growth trajectory of the tomato market in the forecasted period.

The upward trajectory of tomato production is poised to be a significant driver for the expansion of the tomatoes market. Tomatoes, characterized by their large, round, edible, pulpy nature, are consumed both raw and cooked, offering antioxidant protection against cancer. The surge in tomato production not only caters to the increasing demand for tomatoes in various food products but also acts as a catalyst for market growth. Illustratively, in January 2022, the Food and Agriculture Organization, an international organization based in Canada, reported a 1.08% rise in global tomato production, reaching 186.821 million metric tons in 2021 from 184.786 million metric tons in 2020, cultivated across 5,051,983 hectares. This underscores the pivotal role of growing tomato production in propelling the tomatoes market forward.

Anticipated growth in the tomatoes market is also attributed to government initiatives aimed at fostering sustainability and addressing challenges faced by tomato farmers. Government initiatives encompass actions, projects, or policies implemented to achieve specific goals and desired outcomes in various societal sectors. Governments are actively working to enhance tomato production sustainability, increase yields, and support tomato farmers, thereby contributing to market expansion. A noteworthy example is the Consumer Affairs Ministry, a government department in India responsible for implementing consumer protection laws and standards, launching a grand challenge in June 2023. This challenge seeks innovative, modular, and cost-effective solutions for the development of technologies across various stages of tomato production, from pre-production to storage. The goal is to reduce losses and enhance value addition comprehensively. Consequently, government initiatives play a pivotal role in driving the growth of the tomatoes market.

Product innovation stands out as a prominent trend in the tomatoes market, with major companies strategically focusing on the development of innovative products to fortify their market positions. An illustrative example is Hm.Clause, Inc., a sustainable agriculture firm based in the United States that specializes in breeding, production, and sales of vegetable seeds. In October 2022, the company introduced a Tomato Brown Rugose Fruit Virus (ToBRFV) resistant tomato variety. This uniquely crafted variety boasts high agronomical values and effective IR (intermediate resistance) that provides value to growers. It offers enhanced prophylactic measures to prevent contamination, detect the virus, and control its further spread, contributing to the evolution of innovative solutions in the tomatoes market.

Major companies in the tomatoes market are directing their efforts towards strategic investments as a means to expand their operations and ensure long-term success. A strategic investment, characterized by its focus on long-term benefits, is exemplified by Delifood Agroindustries Sarl, an Africa-based food company. In March 2023, the company announced a CFA4 billion (Euro 61,000, $62,000) investment to establish a tomato processing plant in Douala, Africa. This substantial investment, totaling 4 billion FCFA ($0.006), is earmarked for the development of an industrial complex dedicated to the production, processing, and marketing of canned tomatoes. The initial phase of the project, set to commence imminently, aims to produce 5,400 tons of canned tomatoes, with the potential to create 150 jobs, thereby exemplifying a strategic approach to market expansion in the tomatoes industry.

In December 2022, Plant Agricultural Systems, a US-based company specializing in infrastructure provision and localized fresh produce, completed the acquisition of MightyVine. The financial details of this acquisition were not publicly disclosed. This strategic move aimed to combine resources to enhance the production of high-quality tomatoes and bolster innovative and efficient solutions within the industry. MightyVine, the acquired company, is a US-based producer of glasshouse tomatoes known for providing fresh and nutritious tomato products. The acquisition is expected to leverage the strengths of both entities to further improve the quality and innovation in tomato production.

Major companies operating in the tomatoes market report are Houwelings International BV, Ontario Processing Vegetable Growers, Casalasco Società Agricola S.p.A., Tomato Growers Supply Company, Magic Sun Ltd., Sahyadri Farms Post Harvest Care Ltd., Pacific Rim Produce, Gebroeders Duijvestijn Tomaten, Mucci Int'l Mrktg Inc., R&L Holt Ltd., West Coast Tomato LLC, Royal Pride Holland BV, The Morning Star Company, COFCO Tunhe Tomato Co. Ltd., Xinjiang Chalkis Company Ltd., Ingomar Packing Co., Conagra Brands Inc., Los Gatos Tomatos, Haohan Group Ltd., Campbell Soup Company, Olam International Ltd., Neil Jones Food Company, Stanislaus Food Products Co. Inc., Consorzio Interregionale Ortofrutticoli S.c.a.r.l., Sugal & Damani group, Pacific Coast Producers, Kagome Co. Ltd., Conservas Vegetales de Extremadura, Tat Gida Sanayi A.S., Del Monte Foods Inc., Xinjiang Guannong Tomato Products Co. Ltd., Mutti S.p.A..

Asia-Pacific was the largest region in the tomatoes market in 2023. Asia-Pacific is expected to be the fastest-growing region in the tomatoes market report during the forecast period. The regions covered in the tomatoes market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the tomatoes market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

There are various types of tomatoes available, including cherry tomatoes, grape tomatoes, roma tomatoes, beefsteak tomatoes, heirloom tomatoes, tomatoes on the vine, green tomatoes, and others. Cherry tomatoes are relatively small, comparable in size to a large cherry or a small walnut. They are commonly used as garnishes in both hot and cold dishes. Cherry tomatoes are available in conventional and organic categories, distributed through various channels, including direct and indirect avenues, to end-users such as the food service industry and household or retail sectors.

The tomatoes market research report is one of a series of new reports that provides tomatoes market statistics, including tomatoes industry global market size, regional shares, competitors with a tomatoes market share, detailed tomatoes market segments, market trends, and opportunities, and any further data you may need to thrive in the tomatoes industry. This tomatoes market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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