Malaysia Used Smartphone Market Outlook to 2026F

The report provides a comprehensive analysis of the potential of the Used Smartphone Industry in Malaysia. The report covers an overview and genesis of the industry, market size on the basis of revenue generated.

Its market segmentation includes by distribution channel, by type of marketing channel, by source of lead generation, by sourcing medium, by type of sales, by brand of smartphones, by age of smartphones, by price of used smartphones, by purchase across major cities, by type of network, by battery capacity, by operating system and by screen size; growth enablers and drivers, challenges and bottlenecks; regulatory framework; industry analysis, competitive landscape including competition scenario, and market shares of major players. The report concludes with future market projections of each segmentation and analyst recommendations.

Market Overview:

According to publisher estimates,the Malaysia Used Smartphone Market- which grew at a CAGR of 12.8% in the period of 2016-2021 - is expected to grow at a CAGR of 14.9% in the forecasted period of 2022F-2026F, owing to increasing smartphone and internet penetration along with digital transformation due to the adoption of 5G network, high proportion of low- to mid-income consumers and rising prices of new smartphones.

The Malaysian government’s initiatives have provided stimulus to boost the economy by going digital in multiple aspects of life.

Since there is an increase in the popularity of used smartphones, the prices of the handsets have been gradually increasing.

Around 20.0% of Malaysia’s total population sold their phone after using it in 2021.

Key Trends by Market Segment:

• By Distribution Channels: Unorganized Distribution channel contributes the majority of the revenue in the Malaysia Used Smartphone Market. In 2021, about 20% of the country’s total population sold their smartphones after using but there was no systematic and organized distribution channelthat was followed
• By Age of Smartphones: Majority of the used smartphone population prefer to buy a second-hand phone that is only 1-year old or less. Buying a smartphone at an early life enables a second hand user to get the maximum benefits from it. The wear and tear would be less, battery life would be good and they would be able to use the smartphone for longer time before it breaks down

Competitive Landscape

Future Outlook

The Malaysia Used Smartphone Market is projected to show a growth of CAGR 14.9% in the forecasted period of 2022F-2026F, owing to the increasing smartphone and internet penetration along with digital transformation due to the adoption of 5G network, high proportion of low- to mid-income consumers and rising prices of new smartphones.

 

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• TAM/SAM/SOM Analysis
• Customer Cohort Analysis
• Marketing Initiatives
• White Space Opportunity Analysis
• Interactive Data Visualizations
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