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China Prepaid Cards Market Report by Card Type, Purpose, Vertical, and Region 2024-2032

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    Report

  • 138 Pages
  • April 2024
  • Region: China
  • IMARC Group
  • ID: 5820505
The China prepaid cards market size reached US$ 388.7 Billion in 2023. Looking forward, the market is projected to reach US$ 720.2 Billion by 2032, exhibiting a growth rate (CAGR) of 7.09% during 2023-2032.

Prepaid card is an alternative method of payment, where fund is directly connected to a card without the need for it to be linked to a bank account. It is available to people regardless of their credit rating, income, status or holding of a bank account. Prepaid cards are a substitute to traditional bank accounts, and are widely used in retailer stores, e-commerce and other platforms.

In China, prepaid cards are widely used across various industry verticals such as corporate institutions, retailers, governments and financial institutions. Currently factors such as increasing awareness, surge in the number of internet users and booming e-commerce industry are driving the growth of the market. Prepaid cards also work as a tax saving tool for employees. In addition to this, large numbers of internet users, ease of access to prepaid cards and the booming e-commerce industry have also significantly impacted the prepaid cards market in recent years in the country.

Prepaid/stored value cards have become an integral part of the payment market in China and can be used to pay for almost everything. Moreover, increase in awareness and convenience of these cards enhance the adoption of prepaid cards in the region. Growth in unbanked and underbanked population and emergence of new applications are expected to present lucrative opportunities for the market players in the coming years.

This report provides a deep insight into the China prepaid cards market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the China prepaid cards market in any manner.

Key Market Segmentation

This report provides an analysis of the key trends in each sub-segment of the China prepaid cards market report, along with forecasts at the country and regional level from 2024-2032. The report has categorized the market based on card type, purpose, and vertical.

Breakup by Card Type:

  • Closed Loop Cards
  • Open Loop Cards

Breakup by Purpose:

  • Payroll/Incentive Cards
  • Gift Cards
  • Travel Cards
  • General Purpose Reloadable (GPR) Cards
  • Others
Breakup by Vertical:
  • Retail
  • Corporate/Organization
  • Government
  • Others
Breakup by Region:
  • Guangdong
  • Jiangsu
  • Shandong
  • Zhejiang
  • Others

Competitive Landscape

The report has also examined the competitive landscape of the market and provides the profiles of the key players operating in the industry.

Key Questions Answered in This Report

  • How has the China prepaid cards market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the China prepaid cards market?
  • What is the breakup of the China prepaid cards market based on the card type?
  • What is the breakup of the China prepaid cards market based on the purpose?
  • What is the breakup of the China prepaid cards market based on the vertical?
  • What is the breakup of the China prepaid cards market based on the region?
  • What are the various stages in the value chain of the China prepaid cards industry?
  • What are the key driving factors and challenges in the China prepaid cards industry?
  • What is the structure of the China prepaid cards industry and who are the key players?
  • What is the degree of competition in the China prepaid cards industry?

Table of Contents

1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 China Prepaid Cards Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Breakup by Card Type
5.5 Market Breakup by Purpose
5.6 Market Breakup by Vertical
5.7 Market Breakup by Region
5.8 Market Forecast
5.9 SWOT Analysis
5.9.1 Overview
5.9.2 Strengths
5.9.3 Weaknesses
5.9.4 Opportunities
5.9.5 Threats
5.10 Value Chain Analysis
5.11 Porters Five Forces Analysis
5.11.1 Overview
5.11.2 Bargaining Power of Buyers
5.11.3 Bargaining Power of Suppliers
5.11.4 Degree of Competition
5.11.5 Threat of New Entrants
5.11.6 Threat of Substitutes
5.12 Key Success and Risk Factors
6 Market Breakup by Card Type
6.1 Closed Loop Cards
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Open Loop Cards
6.2.1 Market Trends
6.2.2 Market Forecast
7 Market Breakup by Purpose
7.1 Payroll/Incentive Cards
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Gift Cards
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Travel Cards
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 General Purpose Reloadable (GPR) Cards
7.4.1 Market Trends
7.4.2 Market Forecast
7.5 Others
7.5.1 Market Trends
7.5.2 Market Forecast
8 Market Breakup by Vertical
8.1 Retail
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Corporate/Organization
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Government
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Others
8.4.1 Market Trends
8.4.2 Market Forecast
9 Market Breakup by Region
9.1 Guangdong
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Jiangsu
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Shandong
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Zhejiang
9.4.1 Market Trends
9.4.2 Market Forecast
9.5 Others
9.5.1 Market Trends
9.5.2 Market Forecast
10 Competitive Landscape
10.1 Market Structure
10.2 Key Players
10.3 Profiles of Key Players
10.3.1 All in Pay
10.3.2 Bailian (Lianhua OK)
10.3.3 Bank of China
10.3.4 Bank of Communications
10.3.5 BoC ExpressPay
10.3.6 Carrefour
10.3.7 China UnionPay
10.3.8 China UnionPay Merchant Services (CUMS)
10.3.9 CNPC
10.3.10 Sherble Department Store
10.3.11 Sinopec
10.3.12 SmartPass
10.3.13 Sodexo China
10.3.14 Walmart
10.3.15 Wumei Shopping Mall
10.3.16 Yacol
10.3.17 Yin-Ying-Tong (Easy Bonus Card)
List of Figures
Figure 1: China: Prepaid Cards Market: Major Drivers and Challenges
Figure 2: China: Prepaid Cards Market: Value Trends (in Billion US$), 2018-2023
Figure 3: China: Prepaid Cards Market: Breakup by Card Type (in %), 2023
Figure 4: China: Prepaid Cards Market: Breakup by Purpose (in %), 2023
Figure 5: China: Prepaid Cards Market: Breakup by Vertical (in %), 2023
Figure 6: China: Prepaid Cards Market: Breakup by Region (in %), 2023
Figure 7: China: Prepaid Cards Market Forecast: Value Trends (in Billion US$), 2024-2032
Figure 8: China: Prepaid Cards Industry: SWOT Analysis
Figure 9: China: Prepaid Cards Industry: Value Chain Analysis
Figure 10: China: Prepaid Cards Industry: Porter’s Five Forces Analysis
Figure 11: China: Prepaid Cards Market (Closed Loop Cards): Value Trends (in Billion US$), 2018 & 2023
Figure 12: China: Prepaid Cards Market Forecast (Closed Loop Cards): Value Trends (in Billion US$), 2024-2032
Figure 13: China: Prepaid Cards Market (Open Loop Cards): Value Trends (in Billion US$), 2018 & 2023
Figure 14: China: Prepaid Cards Market Forecast (Open Loop Cards): Value Trends (in Billion US$), 2024-2032
Figure 15: China: Prepaid Cards Market (Payroll/Incentive Cards): Value Trends (in Billion US$), 2018 & 2023
Figure 16: China: Prepaid Cards Market Forecast (Payroll/Incentive Cards): Value Trends (in Billion US$), 2024-2032
Figure 17: China: Prepaid Cards Market (Gift Cards): Value Trends (in Billion US$), 2018 & 2023
Figure 18: China: Prepaid Cards Market Forecast (Gift Cards): Value Trends (in Billion US$), 2024-2032
Figure 19: China: Prepaid Cards Market (Travel Cards): Value Trends (in Billion US$), 2018 & 2023
Figure 20: China: Prepaid Cards Market Forecast (Travel Cards): Value Trends (in Billion US$), 2024-2032
Figure 21: China: Prepaid Cards Market (General Purpose Reloadable (GPR) Cards): Value Trends (in Billion US$), 2018 & 2023
Figure 22: China: Prepaid Cards Market Forecast (General Purpose Reloadable (GPR) Cards): Value Trends (in Billion US$), 2024-2032
Figure 23: China: Prepaid Cards Market (Other Purpose Cards): Value Trends (in Billion US$), 2018 & 2023
Figure 24: China: Prepaid Cards Market Forecast (Other Purpose Cards): Value Trends (in Billion US$), 2024-2032
Figure 25: China: Prepaid Cards Market (Retail): Value Trends (in Billion US$), 2018 & 2023
Figure 26: China: Prepaid Cards Market Forecast (Retail): Value Trends (in Billion US$), 2024-2032
Figure 27: China: Prepaid Cards Market (Corporate/Organization): Value Trends (in Billion US$), 2018 & 2023
Figure 28: China: Prepaid Cards Market Forecast (Corporate/Organization): Value Trends (in Billion US$), 2024-2032
Figure 29: China: Prepaid Cards Market (Government): Value Trends (in Billion US$), 2018 & 2023
Figure 30: China: Prepaid Cards Market Forecast (Government): Value Trends (in Billion US$), 2024-2032
Figure 31: China: Prepaid Cards Market (Others): Value Trends (in Billion US$), 2018 & 2023
Figure 32: China: Prepaid Cards Market Forecast (Others): Value Trends (in Billion US$), 2024-2032
Figure 33: Guangdong: Prepaid Cards Market: Value Trends (in Billion US$), 2018 & 2023
Figure 34: Guangdong: Prepaid Cards Market Forecast: Value Trends (in Billion US$), 2024-2032
Figure 35: Jiangsu: Prepaid Cards Market: Value Trends (in Billion US$), 2018 & 2023
Figure 36: Jiangsu: Prepaid Cards Market Forecast: Value Trends (in Billion US$), 2024-2032
Figure 37: Shandong: Prepaid Cards Market: Value Trends (in Billion US$), 2018 & 2023
Figure 38: Shandong: Prepaid Cards Market Forecast: Value Trends (in Billion US$), 2024-2032
Figure 39: Zhejiang: Prepaid Cards Market: Value Trends (in Billion US$), 2018 & 2023
Figure 40: Zhejiang: Prepaid Cards Market Forecast: Value Trends (in Billion US$), 2024-2032
Figure 41: Others: Prepaid Cards Market: Value Trends (in Billion US$), 2018 & 2023
Figure 42: Others: Prepaid Cards Market Forecast: Value Trends (in Billion US$), 2024-2032
List of Tables
Table 1: China: Prepaid Cards Market: Key Industry Highlights, 2023 and 2032
Table 2: China: Prepaid Cards Market Forecast: Breakup by Card Type (in Billion US$), 2024-2032
Table 3: China: Prepaid Cards Market Forecast: Breakup by Purpose (in Billion US$), 2024-2032
Table 4: China: Prepaid Cards Market Forecast: Breakup by Vertical (in Billion US$), 2024-2032
Table 5: China: Prepaid Cards Market Forecast: Breakup by Region (in Billion US$), 2024-2032
Table 6: China: Prepaid Cards Market: Competitive Structure
Table 7: China: Prepaid Cards Market: Key Players

Methodology

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Table Information