The global health & beauty industry was valued at $475 billion in 2022. It is forecast to grow at a value CAGR of 4.7% during 2022-27 to reach $598 billion in 2027. In 2022, the Asia-Pacific health & beauty industry was valued at $187.8 billion and made up the largest value share of the global market, with 39.5%. The region's sales are projected to yield a value CAGR of 4.7% during 2022-27. The largest health & beauty sector in the region was skincare, with a value share of 39%. Based on the relative performance of countries on multiple metrics, Vietnam, Indonesia, China, and India were shortlisted as high-potential countries due to their large health & beauty market sizes, projected high-value growth rates, and rising per capita value growth levels. Of these four high-potential countries, China was the largest market in the region in 2022, with value sales of $85.5 billion. According to the latest available brand-level data (2022), the top five companies in the Asia-Pacific health & beauty industry-namely Procter & Gamble, Unilever, L'Oréal S.A., Shiseido Company, and Kao Corporation-together accounted for 30.8% of the sector's overall sales in 2022. Flexible packaging was the most used pack material in the Asia-Pacific health & beauty industry in 2022, accounting for a volume share of 60.2%.
This report brings together multiple data sources to provide a comprehensive overview of the Asia-Pacific health & beauty industry, analyzing data from 26 countries in the region. It includes analysis on the following:
This report brings together multiple data sources to provide a comprehensive overview of the Asia-Pacific health & beauty industry, analyzing data from 26 countries in the region. It includes analysis on the following:
- Market Environment: Includes industry size, market size, and growth analysis by sector.
- High-Potential Countries' Analysis: Indicates changing value shares of health & beauty products by sector, across high-potential countries in the Asia-Pacific region. It also provides risk-reward analysis of four countries in the Asia-Pacific region, based on market assessment, economic development, sociodemographic factors, governance indicators, and technological infrastructure.
- Country Deep Dive: Provides the overview, demographic analysis (except for Vietnam), and key trends across high-potential countries.
- Success Stories: This section features some of the most compelling health & beauty manufacturers, brands, products, and marketing campaigns in the Asia-Pacific region. It also provides a better understanding of how certain manufacturers achieved success in the sector, and insights.
- Competitive Environment: Provides an overview of leading companies in the Asia-Pacific region, besides analyzing the penetration of private label in the region.
- Distribution Analysis: Provides analysis on the leading distribution channels in the Asia-Pacific health & beauty industry in 2022. It covers six distribution channels: hypermarkets & supermarkets; convenience stores; health & beauty stores; e-retailers; 'dollar stores”, variety stores & general merchandise retailers; and others - parapharmacies/drugstores, cash & carries and warehouse clubs, vending machines, and other retail channels.
- Packaging Analysis*: The report provides percentage share (2022) and growth analysis (during 2017-27) for various pack materials, pack types, closures, and primary outer types based on volume sales (by pack units) of health & beauty.
- Challenges and Outlook: Provides the challenges and outlook pertaining to the Asia-Pacific health & beauty industry.
Scope
- This report provides an overview of current health & beauty industry scenario regarding the future outlook in terms of ingredients, product claims, labeling, distribution, and packaging. The analysis also covers regional overview highlighting industry size, growth drivers, latest developments, and future inhibitors for the regions
Reasons to Buy
- Manufacturers and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region
- The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis, that can help companies gain insight into the country specific nuances
- The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
- To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates
Table of Contents
- Executive Summary
- Part 1: Market Environment
- Market Size Analysis - Asia-Pacific Compared with Other Regions
- Value and Volume Growth Analysis by Region
- Asia-Pacific Market Growth Analysis by Country
- Asia-Pacific Market Growth Analysis by Sector
- Part 2: High-Potential Countries’ Analysis
- Methodology - Identifying High-Potential Countries
- Top Four High-Potential Countries in Asia-Pacific
- Overview of High-Potential Countries in Asia-Pacific
- Growth Contribution Analysis by Country (1/5)
- Growth Contribution Analysis by Country (2/5)
- Growth Contribution Analysis by Country (3/5)
- Growth Contribution Analysis by Country (4/5)
- Growth Contribution Analysis by Country (5/5)
- Value Share Analysis of Health & Beauty Sectors
- Change in Value Consumption Levels by Country and Sector
- Per Capita Consumption Analysis
- Per Capita Expenditure Analysis
- Part 3: Country Deep Dive
- Overview of the Vietnamese Health & Beauty Industry
- Key Trends in the Vietnamese Health & Beauty Industry
- Overview of the Indonesian Health & Beauty Industry
- Indonesia: Market Size Analysis of Top 10 Cities
- Indonesia: Market Size Analysis of Top 10 Cities by Sector
- Key Trends in the Indonesian Health & Beauty Industry
- Overview of the Chinese Health & Beauty Industry
- China: Market Size Analysis of Top 10 Cities
- China: Market Size Analysis of Top 10 Cities by Sector
- Key Trends in the Chinese Health & Beauty Industry
- Overview of the Indian Health & Beauty Industry
- India: Market Size Analysis of Top 10 Cities
- India: Market Size Analysis of Top 10 Cities by Sector
- Key Trends in the Indian Health & Beauty Industry
- Part 4: Success Stories
- About Success Stories
- Case Study: Farm Stay - Daily Lip Sleeping Mask Red Propolis
- Case Study: Ayswe Hydrate & Glow Face Oil
- Case Study: Founder’s Formula Post-Workout Australian Clay Detox Mask
- Part 5: Competitive Environment
- Leading Companies’ Shares in the Asia-Pacific Health & Beauty Industry
- Brand Share Analysis of Top Five Companies
- Leading Companies in the Asia-Pacific Health & Beauty Industry
- Leading Brands in the Asia-Pacific Health & Beauty Industry
- Private Label Penetration in the Asia-Pacific Health & Beauty Industry
- Part 6: Distribution Analysis
- Leading Distribution Channels by Country
- Leading Distribution Channels by Sector
- Part 7: Packaging Analysis
- Growth Analysis - by Key Pack Material and Pack Type
- Growth Analysis - by Closure Type and Primary Outer Type
- Part 8: Challenges and Outlook
- Key Challenges in the Asia-Pacific Health & Beauty Industry
- Outlook for the Asia-Pacific Health & Beauty Industry
- Part 9: Select Industry Metrics
- Asia-Pacific Patent Filings
- Global Patent Filings
- Asia-Pacific Job Analytics by Company
- Asia-Pacific Job Analytics by Theme
- Appendix
- Definitions
- About the Publisher
- Annual value growth analysis by region, 2022-27
- Annual volume growth analysis by region, 2022-27
- Volume growth analysis of countries compared with regional average growth
- Country value size and CAGR analysis grid based on regional average
- Value and volume growth analysis by sector in Asia-Pacific, 2022-27
- Country-level contribution to growth of feminine hygiene in Asia-Pacific, 2022-27
- Country-level contribution to growth of fragrances in Asia-Pacific, 2022-27
- Country-level contribution to growth of haircare in Asia-Pacific, 2022-27
- Country-level contribution to growth of make-up in Asia-Pacific, 2022-27
- Country-level contribution to growth of male toiletries in Asia-Pacific, 2022-27
- Country-level contribution to growth of oral hygiene in Asia-Pacific, 2022-27
- Country-level contribution to growth of personal hygiene in Asia-Pacific, 2022-27
- Country-level contribution to growth of skincare in Asia-Pacific, 2022-27
- Country-level contribution to growth of suncare in Asia-Pacific, 2022-27
- Per capita consumption by sector in Asia-Pacific by country, 2022
- Per capita expenditure by sector in Asia-Pacific by country, 2022
- Vietnam: Sector share
- Indonesia: Sector share
- Indonesia: Demographic analysis
- Indonesia: Volume analysis of top 10 cities (%), 2017-22
- China: Sector share
- China: Demographic analysis
- China: Volume analysis of top 10 cities (%), 2017-22
- India: Sector share
- India: Volume analysis of top 10 cities (%), 2017-22
- Leading companies in Asia-Pacific health & beauty industry by value % share, 2022
- Leading companies in Asia-Pacific health & beauty industry by value sales ($ million), 2022
- Leading brands (and private label) in Asia-Pacific health & beauty industry by value sales ($ million), 2022
- Key pack material volume (units) share, 2022
- Unit volume growth by pack material, 2017-27
- Key pack type volume (units) share, 2022
- Unit volume growth by pack type, 2017-27
- Key closure type volume (units) share, 2022
- Unit volume growth by closure type, 2017-27
- Key primary outer type volume (units) share, 2022
- Unit volume growth by primary outer type, 2017-27
- Total health & beauty patent filings, Asia-Pacific, 2022
- Health & beauty industry patent filings by leading companies, Asia-Pacific, 2022
- Total job postings in Asia-Pacific health & beauty industry by company, 2022
- Job postings in Asia-Pacific health & beauty industry by theme, 2022
- Regional comparison: Market size, growth, and per capita analysis, 2022-27
- Overview of high-potential countries in Asia-Pacific
- Value shares of health & beauty sectors, by country, 2022
- Change in consumption of sectors within health & beauty industry (value terms), by country, 2022-27
- Indonesia: Volume analysis of top 10 cities (%), 2017-22
- Indonesia: Volume analysis of top 10 cities by sector (%), 2022
- China: Volume analysis of top 10 cities (%), 2017-22
- China: Volume analysis of top 10 cities by sector (%), 2022
- India: Volume analysis of top 10 cities (%), 2017-22
- India: Volume analysis of top 10 cities by sector (%), 2022
- Top five companies’ shares by brand (in value terms) in health & beauty industry, 2022
- Private label penetration (in value terms) in health & beauty industry, 2022
- Leading distribution channels in Asia-Pacific by country, 2022
- Leading distribution channels in Asia-Pacific by sector, 2022
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Procter & Gamble
- Unilever
- L’Oréal
- Shiseido Company
- Kao Corporation
