Eastern Europe food industry was valued at $180.5 billion in 2022 and is forecast to record a CAGR of 4.3% during 2022-27, to reach $222.7 billion in 2027. In 2022, the meat sector accounted for the largest share of 28.6% of overall food value sales, followed by bakery & cereals with 18.8% value share. Oils & fats sector is expected to register the fastest value and volume growth over 2022-27 in the Eastern Europe food industry. The top five companies in the Eastern Europe food industry accounted for a combined value share of 1.3% in 2022. The industry was led by Mondelez International, which held the highest value share of 1.3%, followed by Unilever (1.1%), Nestlé (1%), Danone Group (0.9%), and Yildiz Holding (0.9%). Private labels held a 8.4% value share in the Eastern European food industry in 2022. In 2022, hypermarkets & supermarkets was the leading distribution channel in the Eastern European food industry, ahead of food and drinks specialists.
This report brings together multiple data sources to provide a comprehensive overview of the Eastern Europe food industry, analyzing data from 21 countries in the region. It includes analysis on the following:
The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis, that can help companies gain insight into the country specific nuances
The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
To gain competitive intelligence about leading brands in the industry in the region with information about their market share and growth rates
This report brings together multiple data sources to provide a comprehensive overview of the Eastern Europe food industry, analyzing data from 21 countries in the region. It includes analysis on the following:
- Market Environment: Includes sector size, market size, and growth analysis by sectors
- High-Potential Countries' Analysis: Indicates changing share of value consumption of various food products by sectors across high-potential countries in the Eastern European region. It also provides risk-reward analysis of four countries across the Eastern European region based on market assessment, economic development, sociodemographic factors, governance indicators, and technological infrastructure
- Country Deep Dive: Provides the overview, demographic analysis, and key trends across high-potential countries
- Success Stories: This section features some of the most compelling food manufacturers, brands, products, and marketing campaigns in the Eastern European region. It also provides a better understanding of how certain manufacturers achieved success in the sector, and insights
- Competitive Environment: Provides an overview of leading companies in the Eastern European region, besides analyzing the growth of private label penetration in the region
- Health & Wellness Analysis*: Provides insights on Health & Wellness products in terms of value and percentage share in the overall food industry between 2016-21. The analysis includes key health & wellness attributes and consumer benefits driving the sales of the food industry in 2021. It also covers the market share of leading companies offering food products with health & wellness attributes in the same year
- Distribution Analysis: Provides analysis on the leading distribution channels in the Eastern European food industry in 2022. It covers six distribution channels: hypermarkets & supermarkets, food & drinks specialists, convenience stores, e-retailers; “dollar stores” variety stores & general merchandise retailers, and others. Others includes cash & carries and warehouse clubs, drug stores & pharmacies, vending machines, department stores, and others
- Packaging Analysis*: The report provides percentage share (2022) and growth analysis (during 2017-22) for various pack materials, pack types, closures, and primary outer types based on volume sales (by pack units) of food
- Challenges and Future Outlook: Provides the challenges and outlook pertaining to the Eastern European food industry
Key Highlights
Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the industry in the regionThe report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis, that can help companies gain insight into the country specific nuances
The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
To gain competitive intelligence about leading brands in the industry in the region with information about their market share and growth rates
Scope
- The report provides an overview of current food industry scenario regarding the future outlook in terms of ingredients, product claims, labeling, distribution, and packaging. The analysis also covers regional overview across five regions - Asia-Pacific, Middle East & Africa, Americas, Western Europe, and Eastern Europe - highlighting industry size, growth drivers, latest developments, and future inhibitors for the regions
Reasons to Buy
- Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region
- The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis, that can help companies gain insight into the country specific nuances
- The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
- To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates
Table of Contents
- Executive Summary
Part 1: Market Environment
Part 2: High-Potential Countries Analysis
Part 3: Country Deep Dive
Part 4: Success Stories
Part 5: Competitive Environment
Part 6: Health & Wellness Analysis
Part 7: Distribution Analysis
Part 8: Packaging Analysis
Part 9: Select Industry Metrics
Part 10: Challenges and Future Outlook
List of Tables
List of Figures
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Mondelez International Inc
- Unilever
- Nestlé
- Danone Group
- Yildiz Holding
- Groupe Lactalis SA