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Smart Mirror Market Size, Share & Trends Analysis Report By Installation Type (Wall Mounted, Free-Standing), By Application (Residential, Commercial), By Distribution Channel (Online, Offline), By Region, And Segment Forecasts, 2023-2030

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    Report

  • 88 Pages
  • June 2023
  • Region: Global
  • Grand View Research
  • ID: 5846818
The global smart mirror market size was estimated to reach USD 1,012.6 million in 2030 and is anticipated to expand at a CAGR of 8.8% from 2023 to 2030, according to this report. The increasing demand for smart home devices is having a significant impact on the smart mirror market. Smart mirrors have become highly sought-after due to their ability to seamlessly integrate with various smart devices and systems within a smart home ecosystem. These mirrors serve as convenient control centers, delivering notifications, presenting information, and facilitating connectivity with other smart devices, making them an appealing addition to modern smart homes.

The wall mounted smart mirror dominated the market by holding a major share in 2022. Smart mirrors are high in cost and due to their higher cost in comparison to regular mirrors, consumers are exercising caution and gravitating towards wall-mounted smart mirrors. These types of smart mirrors not only help save space by eliminating the need for floor placement but also enhance the aesthetic appeal of a room. Given that bathrooms, in particular, are typically smaller in many homes, there is a significant demand for space-saving solutions like wall-mounted smart mirrors.

Application of smart mirror in commercial spaces exhibited the largest share in 2022. The adoption of smart mirrors in the commercial sector has experienced significant growth in recent years due to their ability to enhance customer experiences, improve engagement, and provide valuable data for businesses. These devices offer various functionalities that cater to different industries, transforming the way businesses interact with customers.One industry where smart mirrors have gained traction is retail. They are used in stores to create interactive and immersive shopping experiences, enabling customers to virtually try on clothing, accessories, or makeup. This technology enhances customer convenience, reduces return rates, and boosts sales.

The sale of smart mirror through offline channel held the larger market size in 2022. Offline channels offer customers the chance to personally evaluate the products, providing them with a valuable opportunity to assess the quality, design, and functionality of smart mirrors before committing to a purchase. This hands-on experience becomes especially significant when considering the integration of a premium product such as a smart mirror. Furthermore, offline channels typically employ well-informed sales personnel who can offer personalized assistance and guidance to customers, further enhancing their shopping experience.

North America accounted for the largest share of the market. The growth of smart mirrors in the region can be attributed to the growing acceptance of smart technologies, the heightened consumer demand for personalized experiences, and the convenience they provide. Smart mirrors have emerged as a desirable choice for consumers due to their unique combination of functionality, convenience, and aesthetic appeal. Their capability to display real-time information, seamlessly integrate with virtual assistants, and offer personalized features has significantly contributed to their popularity among households in North America.

Various steps are adopted by the key companies including new product launches, partnerships, mergers and acquisitions, global expansion, and others to gain more share of the market.

Smart Mirror Market Report Highlights

  • Europe is expected to expand with a considerable CAGR over the forecast period from 2023 to 2030. In Europe, consumers place a high value on design and aesthetics in home decor, which drives the preference for products like smart mirrors
  • The free-standing segment is estimated to expand with substantial CAGR over the forecast period. The flexibility in placement of these mirrors is a key driving factor behind the increasing popularity and growth of free-standing smart mirrors
  • The commercial segment is anticipated to expand with a faster CAGR over the forecast period. Use of smart mirrors in commercial spaces enhances customer convenience, reduces return rates, and boosts sales owing to which their adoption is increasing in commercial spaces thus surging the market growth
  • The online sales channel is expected to expand with a higher CAGR over the forecast period. Online distribution channels offer various conveniences for shopping owing to which its use is increasing among consumers thus surging the segment’s growth

Table of Contents

Chapter 1. Methodology and Scope
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR’s Internal Database
1.3.3. Secondary Installation Types & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
Chapter 2. Executive Summary
2.1. Market Outlook
2.2. Installation Type Outlook
2.3. Application Outlook
2.4. Distribution Channel Outlook
2.5. Regional Outlook
2.6. Competition Outlook
Chapter 3. Smart Mirror Market Variables, Trends & Scope
3.1. Market Lineage Outlook
3.2. Industry Value Chain Analysis
3.2.1. Raw Material Outlook
3.2.2. Manufacturing and Technology Outlook
3.2.3. Profit Margin Analysis
3.3. Market Dynamics
3.3.1. Market Driver Analysis
3.3.2. Market Restraint Analysis
3.3.3. Market Opportunities
3.3.4. Market Challenges
3.4. Industry Analysis - Porter’s Five Forces Analysis
3.5. Market Entry Strategies
Chapter 4. Consumer Behavior Analysis
4.1. Demographics Analysis
4.2. Consumer Trends and Preferences
4.3. Factors Affecting Buying Decision
4.4. Consumer Installation Type Adoption
4.5. Key Observations & Findings
Chapter 5. Smart Mirror Market: Installation Type Estimates & Trend Analysis
5.1. Installation Type Movement Analysis & Market Share, 2022 & 2030
5.2. Wall Mounted
5.2.1. Wall mounted smart mirror market estimates and forecast, 2017 - 2030 (USD Million)
5.3. Free-Standing
5.3.1. Free-standing smart mirror market estimates and forecast, 2017 - 2030 (USD Million)
Chapter 6. Smart Mirror Market: Application Estimates & Trend Analysis
6.1. Application Movement Analysis & Market Share, 2022 & 2030
6.2. Residential
6.2.1. Residential smart mirror market estimates and forecast, 2017 - 2030 (USD Million)
6.3. Commercial
6.3.1. Commercial smart mirror market estimates and forecast, 2017 - 2030 (USD Million)
Chapter 7. Smart Mirror Market: Distribution Channel Estimates & Trend Analysis
7.1. Distribution Channel Movement Analysis & Market Share, 2022 & 2030
7.2. Online
7.2.1. Smart mirror market estimates and forecast through online distribution channel, 2017 - 2030 (USD Million)
7.3. Offline
7.3.1. Smart mirror market estimates and forecast through offline distribution channel, 2017 - 2030 (USD Million)
Chapter 8. Smart Mirror Market: Regional Estimates & Trend Analysis
8.1. Regional Movement Analysis & Market Share, 2022 & 2030
8.2. North America
8.2.1. Market estimates and forecast, 2017 - 2030 (USD Million)
8.2.2. Market estimates and forecast, by installation type, 2017 - 2030 (USD Million)
8.2.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
8.2.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
8.2.5. U.S.
8.2.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
8.2.5.2. Market estimates and forecast, by installation type, 2017 - 2030 (USD Million)
8.2.5.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
8.2.5.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
8.3. Europe
8.3.1. Market estimates and forecast, 2017 - 2030 (USD Million)
8.3.2. Market estimates and forecast, by installation type, 2017 - 2030 (USD Million)
8.3.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
8.3.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
8.3.5. UK
8.3.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
8.3.5.2. Market estimates and forecast, by installation type, 2017 - 2030 (USD Million)
8.3.5.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
8.3.5.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
8.3.6. Germany
8.3.6.1. Market estimates and forecast, 2017 - 2030 (USD Million)
8.3.6.2. Market estimates and forecast, by installation type, 2017 - 2030 (USD Million)
8.3.6.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
8.3.6.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
8.3.7. France
8.3.7.1. Market estimates and forecast, 2017 - 2030 (USD Million)
8.3.7.2. Market estimates and forecast, by installation type, 2017 - 2030 (USD Million)
8.3.7.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
8.3.7.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
8.4. Asia Pacific
8.4.1. Market estimates and forecast, 2017 - 2030 (USD Million)
8.4.2. Market estimates and forecast, by installation type, 2017 - 2030 (USD Million)
8.4.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
8.4.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
8.4.5. China
8.4.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
8.4.5.2. Market estimates and forecast, by installation type, 2017 - 2030 (USD Million)
8.4.5.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
8.4.5.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
8.4.6. Japan
8.4.6.1. Market estimates and forecast, 2017 - 2030 (USD Million)
8.4.6.2. Market estimates and forecast, by installation type, 2017 - 2030 (USD Million)
8.4.6.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
8.4.6.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
8.4.7. India
8.4.7.1. Market estimates and forecast, 2017 - 2030 (USD Million)
8.4.7.2. Market estimates and forecast, by installation type, 2017 - 2030 (USD Million)
8.4.7.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
8.4.7.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
8.4.8. South Korea
8.4.8.1. Market estimates and forecast, 2017 - 2030 (USD Million)
8.4.8.2. Market estimates and forecast, by installation type, 2017 - 2030 (USD Million)
8.4.8.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
8.4.8.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
8.4.9. Australia
8.4.9.1. Market estimates and forecast, 2017 - 2030 (USD Million)
8.4.9.2. Market estimates and forecast, by installation type, 2017 - 2030 (USD Million)
8.4.9.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
8.4.9.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
8.5. Central & South America
8.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
8.5.2. Market estimates and forecast, by installation type, 2017 - 2030 (USD Million)
8.5.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
8.5.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
8.5.5. Brazil
8.5.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
8.5.5.2. Market estimates and forecast, by installation type, 2017 - 2030 (USD Million)
8.5.5.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
8.5.5.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
8.6. Middle East & Africa
8.6.1. Market estimates and forecast, 2017 - 2030 (USD Million)
8.6.2. Market estimates and forecast, by installation type, 2017 - 2030 (USD Million)
8.6.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
8.6.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
8.6.5. South Africa
8.6.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
8.6.5.2. Market estimates and forecast, by installation type, 2017 - 2030 (USD Million)
8.6.5.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
8.6.5.4. Market estimates and forecast, By distribution channel, 2017 - 2030 (USD Million)
Chapter 9. Competitive Analysis
9.1. Recent developments & impact analysis, by key market participants
9.2. Company Categorization
9.3. Participant’s Overview
9.4. Financial Performance
9.5. Installation Type Benchmarking
9.6. Company Market Share Analysis, 2022 (%)
9.7. Company Heat Map Analysis
9.8. Strategy Mapping
9.9. List of key companies analyzed in this section include:
9.9.1. ELECTRIC MIRROR, INC.
9.9.2. Séura
9.9.3. Hidden Television
9.9.4. Majestic Mirror & Frame
9.9.5. AVIS Electronics company
9.9.6. FOSHAN ETERNA INTELLIGENT BATHROOM CO., LTD.
9.9.7. Reflectel
9.9.8. LumiDesign
9.9.9. Evervue USA Inc.
9.9.10. Videotree
List of Tables
Table 1: Smart mirror market - Driving factor market analysis
Table 2: Smart mirror market - Restraint factor market analysis
Table 3: Smart mirror market estimates & forecast, by installation type (USD Million)
Table 4: Smart mirror market estimates & forecast, by application (USD Million)
Table 5: Smart mirror market estimates & forecast, by distribution channel (USD Million)
Table 6: U.S. macro-economic outlay
Table 7: UK macro-economic outlay
Table 8: Germany macro-economic outlay
Table 9: France macro-economic outlay
Table 10: China macro-economic outlay
Table 11: Japan macro-economic outlay
Table 12: India macro-economic outlay
Table 13: South Korea macro-economic outlay
Table 14: Australia macro-economic outlay
Table 15: Brazil macro-economic outlay
Table 16: South Africa macro-economic outlay
Table 17: Recent developments & impact analysis, by key market participants
Table 18: Company market share, 2022 (Value % Share)
Table 19: Company heat map analysis
List of Figures
Fig. 1: Smart mirror market segmentation
Fig. 2: Information procurement
Fig. 3: Primary research pattern
Fig. 4: Primary research approaches
Fig. 5: Primary research process
Fig. 6: Market Snapshot
Fig. 7: Segment Snapshot
Fig. 8: Segment Snapshot
Fig. 9: Competitive Landscape Snapshot
Fig. 10: Smart home appliances market size, 2022 (USD Million)
Fig. 11: Smart mirror market size, 2017 to 2030 (USD Million)
Fig. 12: Smart mirror market: Value chain analysis
Fig. 13: Smart mirror market: Profit-margin analysis
Fig. 14: Smart mirror market: Dynamics
Fig. 15: Smart mirror market: Porter’s five forces analysis
Fig. 16: Usage of smart mirrors among beauty shoppers in the following countries, 2022
Fig. 17: Factors affecting buying decisions for smart mirror
Fig. 18: Smart mirror market, by installation type: Key takeaways
Fig. 19: Smart mirror market, by installation type: Market share, 2022 & 2030
Fig. 20: Wall-mounted smart mirror market estimates & forecast, 2017-2030 (USD Million)
Fig. 21: Free-standing smart mirror market estimates & forecast, 2017-2030 (USD Million)
Fig. 22: Smart mirror market, by application: Key takeaways
Fig. 23: Smart mirror market, by application: Market share, 2022 & 2030
Fig. 24: Smart mirror market estimates & forecast, by residential, 2017-2030 (USD Million)
Fig. 25: Smart mirror market estimates & forecast by commercial, 2017-2030 (USD Million)
Fig. 26: Smart mirror market, by distribution channel: Key takeaways
Fig. 27: Smart mirror market, by distribution channel: Market share, 2022 & 2030
Fig. 28: Smart mirror market estimates & forecast, through online, 2017-2030 (USD Million)
Fig. 29: Smart mirror market estimates & forecast, through offline, 2017-2030 (USD Million)
Fig. 30: Smart mirror market revenue, by region, 2022 & 2030 (USD Million)
Fig. 31: Regional marketplace: Key takeaways
Fig. 32: Regional marketplace: Key takeaways
Fig. 33: North America smart mirror market estimates & forecast, 2017-2030 (USD Million)
Fig. 34: U.S. smart mirror market estimates & forecast, 2017-2030 (USD Million)
Fig. 35: Europe smart mirror market estimates & forecast, 2017-2030 (USD Million)
Fig. 36: UK smart mirror market estimates & forecasts, 2017-2030 (USD Million)
Fig. 37: Germany smart mirror market estimates & forecasts, 2017-2030 (USD Million)
Fig. 38: France smart mirror market estimates & forecasts, 2017-2030 (USD Million)
Fig. 39: Asia Pacific smart mirror market estimates & forecast, 2017-2030 (USD Million)
Fig. 40: China smart mirror market estimates & forecast, 2017-2030 (USD Million)
Fig. 41: Japan smart mirror market estimates & forecast, 2017-2030 (USD Million)
Fig. 42: India smart mirror market estimates & forecast, 2017-2030 (USD Million)
Fig. 43: South Korea smart mirror market estimates & forecast, 2017-2030 (USD Million)
Fig. 44: Australia smart mirror market estimates & forecast, 2017-2030 (USD Million)
Fig. 45: Central & South America smart mirror market estimates & forecast, 2017-2030 (USD Million)
Fig. 46: Brazil smart mirror market estimates & forecast, 2017-2030 (USD Million)
Fig. 47: Middle East & Africa smart mirror market estimates & forecast, 2017-2030 (USD Million)
Fig. 48: South Africa smart mirror market estimates & forecast, 2017-2030 (USD Million)
Fig. 49: Key company categorization
Fig. 50: Company market share analysis, 2022

Companies Mentioned

  • ELECTRIC MIRROR, INC.
  • Séura
  • Hidden Television
  • Majestic Mirror & Frame
  • AVIS Electronics company
  • FOSHAN ETERNA INTELLIGENT BATHROOM CO., LTD.
  • Reflectel
  • LumiDesign Evervue USA Inc.
  • Videotree

Methodology

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Table Information