Thailand Wealth Management - High Net Worth (HNW) Investors

Thailand's HNW population is dominated by professional males, while female HNW individuals and professionals also present lucrative target segments for wealth managers. In a highly competitive market such as this, discretionary mandates have the highest demand, yet offering a multi-service proposition underpinned by a proven ability to demonstrate returns will be key to tapping into demand. A burgeoning appetite for alternative investments coupled with increasing demand for all planning services provide the most significant growth opportunities for wealth managers in the foreseeable future.

This report sizes the opportunity within Thailand's wealth market and analyzes the investment preferences, service requirements, and portfolio allocations of its HNW investors. The report is based on the publisher's proprietary Global Wealth Managers Survey.

Scope

• Expats constitute 33.1% of the local HNW population. They represent an attractive target market thanks to their more complex service requirements
• Robo-advice accounts for 12% of the Thai HNW portfolio
• The average Thai HNW investor offshores 69.9% of their wealth abroad. This proportion is expected to increase over the next 12 months

Reasons to Buy

• Develop and enhance your client targeting strategies using our data on HNW profiles and sources of wealth
• Enhance your marketing strategies and capture new clients using insights from our data on HNW investors' asset management style preferences
• Tailor your investment product portfolio to match current and future demand for different asset classes among HNW individuals.