'Australia Telecom Services Market Size and Analysis by Service Revenue, Penetration, Subscription, ARPU's (Mobile and Fixed Services by Segments and Technology), Competitive Landscape and Forecast to 2027' a new Country Intelligence Report by the publisher, provides an executive-level overview of the telecommunications market in Australia today, with detailed forecasts of key indicators up to 2027. Published annually, the report provides detailed analysis of the near-term opportunities, competitive dynamics and evolution of demand by service type and technology/platform across the fixed telephony, broadband, mobile and pay-TV segments, as well as a review of key regulatory trends.
Total telecom and pay-TV service revenue in Australia will grow at a CAGR of 2.1% between 2022 and 2027, primarily supported by contributions from the mobile data and fixed broadband service segments. Mobile data service revenue will grow at a CAGR of 5.0%, driven by growing mobile internet subscriptions and growing adoption of higher ARPU 5G services on the back of ongoing efforts by telecom operators to expand mobile network coverage. Fixed broadband revenue will also grow during the forecast period driven by growing fixed broadband ARPU and growth in FTTH/B and fixed wireless subscriptions, on the back of ongoing broadband network expansion efforts by the government under its National Broadband Network Plan.
Total telecom and pay-TV service revenue in Australia will grow at a CAGR of 2.1% between 2022 and 2027, primarily supported by contributions from the mobile data and fixed broadband service segments. Mobile data service revenue will grow at a CAGR of 5.0%, driven by growing mobile internet subscriptions and growing adoption of higher ARPU 5G services on the back of ongoing efforts by telecom operators to expand mobile network coverage. Fixed broadband revenue will also grow during the forecast period driven by growing fixed broadband ARPU and growth in FTTH/B and fixed wireless subscriptions, on the back of ongoing broadband network expansion efforts by the government under its National Broadband Network Plan.
The Country Intelligence Report provides in-depth analysis of the following:
- Demographic and macroeconomic context in Australia
- The regulatory environment and trends: a review of the regulatory setting and agenda for the next 18-24 months as well as relevant developments pertaining to spectrum licensing, national broadband plans, tariff regulation and more
- Telecom and pay-TV services market outlook: analysis as well as historical figures and forecasts of service revenue from the fixed telephony, broadband, mobile voice, mobile data and pay-TV markets
- The competitive landscape: an examination of the positioning of leading players in the telecom and pay-TV services market as well as subscription market shares across segments
- Company snapshots: analysis of the financial position of leading service providers in the telecommunications and pay-TV markets
- Underlying assumptions behind our published base-case forecasts, as well as potential market developments that would alter, either positively or negatively, our base-case outlook
Scope
- Overall telecom service revenue in Australia will grow at a CAGR of 2.1% in terms of $ during 2022-2027
- 4G was the country's leading technology to deliver mobile services in 2022
- The top three mobile operators, Telstra, Optus, and TPG Telecom, accounted for 93.2% of mobile subscriptions in 2022
Reasons to Buy
- This Country Intelligence Report offers a thorough, forward-looking analysis of Australia's telecommunications markets, service providers and key opportunities in a concise format to help executives build proactive and profitable growth strategies
- Accompanying the publisher's Forecast products, the report examines the assumptions and drivers behind ongoing and upcoming trends in Australia's mobile communications, fixed telephony and broadband markets, including the evolution of service provider market shares
- With more than 20 charts and tables, the report is designed for an executive-level audience, boasting presentation quality
- The report provides an easily digestible market assessment for decision-makers built around in-depth information gathered from local market players, which enables executives to quickly get up to speed with the current and emerging trends in Australia's telecommunications markets
- The broad perspective of the report coupled with comprehensive, actionable detail will help operators, equipment vendors and other telecom industry players succeed in the challenging telecommunications market in Australia.
Table of Contents
- Market highlights
- Key takeaways, telecom services revenue outlook, revenue CAGR by service type, 2022 service penetration
- Demographic, macroeconomic, and regulatory context
- Population, nominal GDP, PPP-adjusted GDP per capita, real GDP growth, consumer price inflation, exchange rates
- Regulatory context
- Regulatory highlights, Mobile Black Spot Programme and Regional connectivity Programme, National Broadband Network
- Telecom market outlook
- Total telecom and Pay-TV services revenue by category, 2021-2027
- Evolution of total telecom and Pay-TV services revenue, 2021 2027
- Mobile services market
- Mobile service penetration and subscription trends
- Mobile subscription and user penetration, 2021-2027
- Total mobile subscriptions, 2021-2027
- Device adoption trends
- Mobile subscriptions by device type, 2021-2027
- Handset subscriptions by type, 2021-2027
- Payment types and technology trends
- Mobile subscriptions by payment type
- Mobile subscriptions by technology generation, 2021-2027
- Churn and usage trends
- Churn, voice usage, data usage
- Market share trends
- Subscription market shares, 2022
- Pre-/postpaid market shares, 2022
- MVNO subscription market share, 2022
- Service revenue trends
- Total mobile services revenue by service, 2021-2027
- Mobile services ARPU by payment type, 2021-2027
- Fixed services market
- Fixed service penetration and subscription trends
- Voice telephony and fixed broadband penetration, 2021-2027
- Total voice telephony and fixed broadband access lines, 2021-2027
- Fixed service penetration and subscription trends
- Voice telephony lines by technology, 2021-2027
- Broadband lines by technology, 2021-2027
- Market share trends
- Fixed voice telephony access line market shares, 2022
- Fixed broadband access lines market shares, 2022
- Fixed service revenue trends
- Total fixed service revenue by service category, 2021-2027
- Fixed services ARPU by service category, 2021-2027
- Pay-TV services market
- Penetration and subscription trends
- TV and pay-TV household penetration, 2021-2027
- Total pay-TV subscriptions by type, 2021-2027
- Market share trends
- Total pay-TV subscription market shares, 2022
- Service revenue trends
- Total pay-TV service revenue, 2021-2027
- Pay-TV services ARPU by type, 2021-2027
- Competitive landscape and company snapshots
- Product portfolios and positioning, market share overview
- Company snapshot (Telstra, Optus, TPG Telecom)
- Additional resources
- Baseline forecast assumptions
- Data tables
- Glossary
- Research methodology
- Country Intelligence Report coverage
- About the Publisher
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Telstra
- Optus
- Vodafone Hutchison Australia (VHA)
- Amaysim
- TPG Telecom
- Vividwireless
- Foxtel
- iiNet