Guacamole Market Report 2025

The guacamole market size has grown rapidly in recent years. It will grow from $1.27 billion in 2024 to $1.4 billion in 2025 at a compound annual growth rate (CAGR) of 10.2%. The growth in the historic period can be attributed to increased demand for ready-to-eat snacks, availability of hass avocado varieties, expansion of fast food and casual dining, the influence of culinary trends and food blogging, and health-conscious consumer choices.

The guacamole market size is expected to see strong growth in the next few years. It will grow to $1.99 billion in 2029 at a compound annual growth rate (CAGR) of 9.2%. The growth in the forecast period can be attributed to expanding avocado production, focus on sustainable and ethical sourcing, health benefits of avocado consumption, global culinary fusion trends, and focus on premium and gourmet offerings. Major trends in the forecast period include flavor innovation and varieties, clean label and natural ingredients, plant-based and vegan diets, snacking on the go, marketing and branding initiatives, and diversification of distribution channels.

The growing vegan population is anticipated to drive the expansion of the guacamole market in the coming years. This population includes individuals who avoid all animal products, such as meat, dairy, eggs, and other ingredients derived from animals, often for ethical, environmental, or health-related reasons. Several factors contribute to the increase in the vegan population, including greater health consciousness, ethical concerns about animal welfare, and an increased focus on environmental sustainability. Guacamole offers a creamy, rich flavor that enhances vegan dishes, effectively fulfilling texture and taste cravings that might be absent in a plant-based diet. For instance, a report from the World Animal Foundation, a US-based digital platform dedicated to animal rights, indicated that in 2023, roughly 4% of the U.S. population, or about 13.4 million people, identified as vegan. Additionally, data on plant protein shows that over 6% of U.S. consumers, equating to more than 15.5 million individuals, follow a vegan lifestyle. Therefore, the increasing vegan population is propelling the growth of the guacamole market.

The guacamole market is also expected to thrive due to the increasing demand for ready-to-eat products. Ready-to-eat foods, requiring no additional preparation, appeal to consumers seeking convenient and healthy meal options. Guacamole, known for its nutritional benefits, dietary fiber, flavor enhancement, and antioxidant properties, aligns with this demand. In 2021-22 (April-October), India's exports of ready-to-eat foods surged by 24% to $394 million, indicating a growing market for such products. The incorporation of guacamole into ready-to-eat offerings propels the guacamole market's growth, driven by consumer preferences for flavorful and convenient food choices.

Product innovations are emerging as a significant trend in the guacamole market. Leading companies in this sector are concentrating on creating new solutions to enhance their market presence. For example, in October 2024, La Española, an olive oil company based in Spain, introduced Olimole, an innovative guacamole alternative that substitutes traditional avocado with olives, blending modernity with culinary tradition. This unique dip retains the classic texture and flavor of guacamole while adding a Mediterranean twist with ingredients like olives, garlic, onion, lemon juice, salt, and cilantro. Aimed at catering to the growing demand for healthy snacks, Olimole provides a nutritious option that highlights the health benefits of olives, such as their abundant healthy fatty acids, antioxidants, and fiber.

Advanced solutions, such as the introduction of Guac-a-rita, are driving revenues in the guacamole market. Guac-a-rita, a novel beverage combining margaritas and guacamole, offers a unique and enjoyable experience. The product's design allows consumers to simultaneously enjoy chunky guacamole and a refreshing margarita. In July 2023, Good Foods Group LLC launched Guac-a-rita, providing a distinctive and convenient way to savor two popular summertime treats together. This creative product reflects the market's adaptability to consumer trends, contributing to the continued growth of the guacamole market.

In February 2023, Flagship Food Group, LLC made a strategic move by acquiring Yucatan Foods, LLC, further enhancing its position in the guacamole market. This acquisition strengthens Flagship's portfolio in the Hispanic and South-western categories, incorporating Yucatan guacamole and dips into its offerings. Yucatan Foods, LLC, known for manufacturing and marketing fresh guacamole and salsa, complements Flagship's diversified food product range, illustrating the industry's proactive approach to expansion and innovation.

Major companies operating in the guacamole market include Avo-King International Inc., Sabra Dipping Company LLC, Westfalia Fruit (Pty) Ltd., Calavo Growers Inc., Ortega - B&G Foods Inc., Ventura Foods LLC, Casa Sanchez SF, Hormel Foods Corporation, Woolworths Group Limited, Wholly Guacamole, Salud Foodgroup Europe BV, MegaMex Foods LLC, Simpson Farms Pty. Ltd., Frontera Foods Inc., McCormick & Company Inc., The Bloch & Guggenheimer Foods Inc., Conagra Brands Inc., Snowcrest Foods Ltd., General Mills Inc., Landec Corporation, Fresh Del Monte Produce Inc., Verfruco Foods Inc., Goya Foods Inc., Mission Foods Corporation, Garden of Eatin' Inc., Late July Snacks LLC, Simply Organic, Grupo Herdez.

North America was the largest region in the guacamole market in 2024. North America is expected to be the fastest-growing region in the global guacamole market during the forecast period. The regions covered in the guacamole market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the guacamole market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Guacamole is a cold food originating from Mexico, featuring avocados as its primary ingredient and commonly prepared as a dip, spread, or salad with additional elements such as tomatoes and chilies. The dish is crafted by mashing raw avocados and blending them with other flavor-enhancing ingredients such as tomatoes and onions. Guacamole is recognized for its positive effects on heart health, as well as its potential benefits for skin and hair care.

The main types of guacamole include nature, organic, and conventional variations. Organic guacamole is derived from avocados grown on organic plants, ensuring they are free from pesticides, fertilizers, and synthetic hormones. The absence of these potentially harmful chemicals makes organic guacamole a safer food option, containing healthy monounsaturated fats that offer benefits such as enhancing brain function and promoting overall health. Guacamole products are available in various packaging formats, including glass bottles, glass jars, plastic containers, and stand-up pouches, and are offered in frozen, dried, and ready-to-make forms. These products are distributed through supermarkets/hypermarkets, convenience stores, online platforms, and specialty stores, catering to households, the food processing industry, and the food service sector.

The guacamole market research report is one of a series of new reports that provides guacamole market statistics, including guacamole industry global market size, regional shares, competitors with an guacamole market share, detailed guacamole market segments, market trends and opportunities, and any further data you may need to thrive in the guacamole industry. This guacamole market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The guacamole market consists of sales of guacamole-based spreads, sauce, dips, or salads. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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