Feed Pigment Market Report 2026

The feed pigment market size has grown strongly in recent years. It will grow from $1.82 billion in 2025 to $1.94 billion in 2026 at a compound annual growth rate (CAGR) of 6.8%. The growth in the historic period can be attributed to growth of commercial livestock farming, consumer preference for visually appealing animal products, early adoption of carotenoids, expansion of poultry industry, increased feed fortification practices.

The feed pigment market size is expected to see strong growth in the next few years. It will grow to $2.54 billion in 2030 at a compound annual growth rate (CAGR) of 6.9%. The growth in the forecast period can be attributed to rising demand for natural pigments, growth in aquaculture farming, stricter feed additive regulations, increasing animal protein consumption, innovation in plant based pigments. Major trends in the forecast period include rising use of natural feed pigments, growing demand for clean label animal products, increased adoption in poultry nutrition, expansion of aquaculture feed pigmentation, focus on nutritional and visual feed enhancement.

Rising meat consumption is expected to significantly propel the growth of the feed pigment market. Feed pigments are additives used in animal feed to enhance the color of meat, poultry, and seafood, making these products more visually appealing to consumers. The growing demand for meat, particularly chicken, is a key driver for this market. For instance, in July 2024, Carlisle Technology, a U.S.-based provider of food industry solutions, projected that chicken consumption in the U.S., which stood at 98.9 pounds per person in 2022, is expected to increase to 107.5 pounds by 2033. This anticipated rise is largely attributed to chicken's affordability and perceived health benefits, highlighting the increasing demand for meat products. As a result, the feed pigment market is poised for growth, driven by the need to improve the aesthetic appeal of meat products in response to rising consumption levels.

Leading companies in the feed pigment market are prioritizing innovative technologies like carbon capture. This technology includes techniques for capturing and storing carbon dioxide emissions from industrial sources to mitigate their environmental impact and combat climate change. For example, in March 2023, NovoNutrients, a biotechnology firm based in the United States, introduced carotenoid single-cell proteins. These proteins, derived from microorganisms that produce carotenoids, the pigments responsible for the bright colors of many plants and some animals - serve as high-quality protein sources. They are created through fermentation processes that utilize carbon dioxide, hydrogen, and specific microbes, offering a sustainable alternative to traditional protein sources. In addition to providing vital amino acids and nutrients for animal feed, carotenoid single-cell proteins enhance the feed’s nutritional value by incorporating the benefits of carotenoids, which promote better health and improved coloration in aquaculture species.

In September 2024, Ginkgo Bioworks, a biotechnology firm based in the United States, entered into a partnership with NOVUS for an undisclosed amount. This collaboration aims to create advanced feed additives designed to improve the sustainability and performance of animal agriculture by developing more efficient enzymes for livestock feed. NOVUS International is a US-based company focused on health solutions, specializing in intelligent nutrition solutions for animals.

Major companies operating in the feed pigment market are BASF SE, DSM-Firmenich AG, Kemin Industries, Inc., Novus International, Inc., Synthite Industries Ltd., Divi’s Laboratories Ltd., Archer-Daniels-Midland Company (ADM), Cargill Incorporated, Zhejiang NHU Co., Ltd., Givaudan SA, D.D. Williamson & Co., Inc., Cyanotech Corporation, Algatech Ltd., Algalíf Iceland ehf., Beijing Gingko Group, AstaReal Co., Ltd., Kalsec Inc., Chr. Hansen Holding A/S, Alltech Inc., Nutrex NV, Impextraco NV, EW Nutrition GmbH.

North America was the largest region in the feed pigment market in 2025. Asia-Pacific is expected to be the fastest-growing region in the global feed pigment market during the forecast period. The regions covered in the feed pigment market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the feed pigment market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The feed pigment market consists of sales of xanthophylls, anthocyanins, lycopene, citraxanthin, and capsanthin. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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