Energy Ingredients Global Market Report 2024

The energy ingredients market has grown strongly in recent years. It will grow from $24.31 billion in 2023 to $26.3 billion in 2024 at a compound annual growth rate (CAGR) of 8.2%. The expansion observed in the historical period can be credited to apprehensions regarding dependence on fossil fuels, government initiatives, and incentives, escalating costs of traditional energy sources, the integration of renewable energy into power grids, and worldwide endeavors to curtail carbon emissions.

The energy ingredients market is expected to see strong growth in the next few years. It will grow to $36.07 billion in 2028 at a compound annual growth rate (CAGR) of 8.2%. The anticipated expansion in the forecast period can be ascribed to the utilization of hydrogen as a clean energy carrier, the worldwide shift towards renewable energy, emphasis on energy efficiency, incorporation of circular economy principles in energy production, and initiatives for rural electrification programs. Key trends expected in the forecast period encompass the use of natural and clean label ingredients, adoption of plant-based energy ingredients, advancements in functional beverages, emphasis on sustainable and ethical sourcing, the emergence of customized and personalized nutrition, and the exploration of clean energy alternatives.

The anticipated increase in demand from end users, particularly the food and beverage industry, is poised to propel the growth of the energy ingredients market. The food and beverage industry, encompassing businesses involved in the processing, packaging, and distribution of raw food, extensively employs energy ingredients in various food products and beverages, providing essential nutritional supplements for individual health. For instance, in 2023, as reported by the Food & Drink Federation, the UK-based organization representing and advising food and drink manufacturers, exports of food and drink witnessed a notable 31% increase in 2022 compared to the previous year. Moreover, the food and beverage industry achieved a turnover of $3.52 billion (£10.3 billion) in 2022, constituting 33% of the total Scottish manufacturing. Thus, the heightened demand from end users, notably the food and beverage industry, is steering the growth of the energy ingredients market.

The escalating expansion of e-commerce and online shopping is anticipated to contribute to the growth of the energy ingredients market. E-commerce, or electronic commerce, involves the buying and selling of goods or services over the Internet. The role of e-commerce is pivotal in the sale of energy drinks, offering advantages such as convenience, accessibility, competitive pricing, swift delivery, and data-driven marketing opportunities, thereby significantly influencing the sales of energy ingredients. For instance, in May 2021, the United States Department of Commerce reported a substantial 39.0% increase in US e-commerce sales during the first quarter of 2021 compared to the corresponding period in 2020. Consequently, the expanding footprint of e-commerce and online shopping is fostering the growth of the energy ingredients market.

Product innovations have become a prominent trend gaining traction in the energy ingredient market. Leading companies in the energy ingredients sector are actively engaged in the development of innovative products to fortify their market positions. For instance, in February 2022, PepsiCo, a US-based food and beverage company, introduced the Rockstar Unplugged energy drink, featuring a distinctive blend of hemp seed oil and B vitamins. This unique combination delivers fruit-forward energy boosts, promoting a carefree, easygoing, and invigorating experience for various moods and situations. The drink is specifically crafted to provide a substantial dose of caffeine while presenting a new sugar-free and calorie-free beverage option for consumers.

Major companies in the energy ingredient market are forging strategic partnerships to foster product development and enhance their market presence. These collaborations underscore the industry's emphasis on innovation, sustainability, and the creation of novel products and solutions within the energy ingredients domain. For instance, in February 2022, Pepsico, a US-based food and beverage company, collaborated with Starbucks Corporation, a US-based coffeehouse company, to launch Baya, a ready-to-drink energy beverage. Leveraging Starbucks' coffee expertise and Pepsico's expansive network, this partnership aims to create a synergistic approach to the energy drink market. Baya, available in three flavors - Mango Guava, Raspberry Lime, and Pineapple Passionfruit - incorporates naturally derived caffeine from coffee fruit and includes vitamin C for immune support. This beverage seeks to capitalize on the burgeoning energy drink market by offering functional attributes such as natural ingredients and antioxidants. Baya represents a strategic move by Pepsico for expansion in the energy drink sector, leveraging its successful partnership with Starbucks and the accomplishments of the North American Coffee Partnership.

In June 2022, Fuerst Day Lawson Ltd., a UK-based food company, completed the acquisition of Quest Ingredients Ltd. for an undisclosed amount. Through this acquisition, Fuerst Day Lawson Ltd. aims to broaden its range of ingredients and formulated solutions in both Europe and the United States. Quest Ingredients Ltd., based in the UK, specializes in the production of energy ingredients, including active botanical extracts and herbal ingredients.

Major companies operating in the energy ingredients market report are BASF SE, Spectrum Chemical Mfg. Corp., RFI Ingredients Inc., Korea Ginseng Corporation, Orkla ASA, ILHWA Enzyme Fermented Ginseng, Applied Food Sciences Inc., Naturalin Bio-Resources Co. Ltd., Changsha Huir Biological-Tech Co. Ltd., Sinochem Pharmaceutical Co. Ltd., Graham Chemical Corporation, Mutalo Group, Red Bull GmbH, Musashi Energy Solutions Co. Ltd., GURU Organic Energy Drinks, Aarti Industries Ltd., Koei Kogyo Co. Ltd., Nutra Food Ingredients LLC, NutraScience Labs, NutraPak, Cargill Incorporated, Kerry Group plc, DuPont de Nemours Inc., Archer Daniels Midland Company, Ingredion Incorporated, Tate & Lyle plc, Givaudan, DSM Nutritional Products AG, Ajinomoto Co. Inc., FMC Corporation.

North America was the largest region in the energy ingredients market in 2023. Asia-Pacific is expected to be the fastest-growing region in the global energy ingredients market during the forecast period. The regions covered in the energy ingredients market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the energy ingredients market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The primary product types of energy ingredients include caffeine, creatine, taurine, ginseng, and others. Caffeine is a substance found in coffee tree leaves and beans, guarana berries, tea, yerba mate, and, in smaller amounts, in cocoa. These ingredients are widely distributed through diverse channels such as supermarkets or hypermarkets, specialty stores, convenience stores, online retail platforms, and others. They find applications in various sectors such as food, beverages, supplements, and more.

The energy ingredients market research report provides energy ingredients market statistics, including energy ingredients industry global market size, regional shares, competitors with an energy ingredients market share, detailed energy ingredients market segments, market trends and opportunities, and any further data you may need to thrive in the energy ingredients industry. This energy ingredients market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The energy ingredients market consists of sales of B vitamins, ginkgo biloba, guarana, glucuronolactone, and l-carnitine. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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