Plant-Based Beverages Market Report 2025

The plant-based beverages market size has grown rapidly in recent years. It will grow from $27.09 billion in 2024 to $30.2 billion in 2025 at a compound annual growth rate (CAGR) of 11.5%. The growth in the historic period can be attributed to lactose intolerance and dairy allergies, vegan and vegetarian lifestyles, environmental and ethical concerns, retail expansion and availability, government initiatives and regulations, and functional and nutritional benefits.

The plant-based beverages market size is expected to see rapid growth in the next few years. It will grow to $47.81 billion in 2029 at a compound annual growth rate (CAGR) of 12.2%. The growth in the forecast period can be attributed to a focus on sustainable and ethical practices, expansion of plant-based milk alternatives, global culinary fusion trends, e-commerce growth, and plant-based beverages in food service. Major trends in the forecast period include diversification of plant sources, functional and fortified formulations, reduced sugar and clean label products, innovations in packaging, ready-to-drink (RTD) market, and cultural and regional flavor variations.

The burgeoning trend of veganism is anticipated to drive the expansion of the plant-based beverages market. Veganism involves abstaining from animal-derived products, fostering a preference for plant-based drinks that offer potential health benefits, such as improved cardiac health and protection against various diseases. In January 2023, the U.S. Department of Agriculture's Foreign Agricultural Service reported Germany as having the highest vegetarianism rate, with over 1.5 million self-identified vegans and nearly 8 million consumers of vegetarian food, a significant increase from a decade ago when the vegan population was 0.1 million. This escalating vegan trend is a pivotal factor propelling the growth of the plant-based beverages market.

The escalating health consciousness among consumers is poised to fuel the expansion of the plant-based beverages market. This heightened awareness pertains to consumers actively prioritizing healthier lifestyle choices, encompassing dietary preferences, physical activity, and overall well-being. Consumers inclined towards health-conscious choices exhibit a preference for plant-based beverages due to perceived advantages such as enhanced digestion, reduced cholesterol levels, and allergen-free options, aligning with their quest for nutritious and functional dietary selections. For instance, in August 2022, a DSM survey revealed that 73% of participants expressed a commitment to prioritizing healthier eating and drinking habits. Consequently, the surge in health consciousness among consumers is a driving force behind the plant-based beverages market.

Product innovation emerges as a prominent trend gaining traction within the plant-based beverage market. Notably, leading companies in this domain are introducing novel and inventive products as a strategy to fortify their market position. For instance, in July 2022, Danone S.A. unveiled the first-ever plant-based baby formula incorporating a dairy blend, specifically designed to cater to vegetarian diets for infants.

Major companies operating in the plant-based beverage market are increasingly focusing on introducing innovative products, such as protein-based beverages, to gain a competitive edge. Protein-based beverages are drinks enriched with protein, typically used to support muscle recovery, enhance nutrition, or serve as meal replacements. These beverages often contain ingredients like whey, casein, soy, or various plant-based proteins.For instance, in October 2024, a US-based plant beverage company launched a line of plant-based beverages. Whole Moon's offerings combine whole-roasted almonds, oats, pistachios, and soybeans, providing a rich, nutty flavor along with complete protein that includes all nine essential amino acids. The beverages are available in Almond, Oat, and Pistachio flavors and are characterized by being low in sugar, dairy-free, gluten-free, vegan, and non-GMO Project Verified. This focus on protein-enriched plant-based drinks reflects a growing trend toward health-conscious consumer choices in the beverage industry.

In July 2024, Refresco Group BV, a Netherlands-based beverage solutions provider, acquired Frías Nutrición from Alantra Private Equity for an undisclosed amount. This acquisition enhances Refresco's production capabilities in Spain, enabling the company to innovate and diversify its product offerings while meeting the growing consumer demand for sustainable beverage options. Frías Nutrición is a Spain-based manufacturer specializing in plant-based beverages, which aligns with the increasing trend towards healthier and more environmentally friendly drink options. This strategic move reflects Refresco's commitment to expanding its portfolio in the plant-based beverage sector.

Major companies operating in the plant-based beverages market include SunOpta Inc., The Hain Celestial Group Inc., Pacific Foods of Oregon Inc., Nestlé S.A., Vitasoy International Holdings Limited, Harmless Harvest Inc., Califia Farms LP, Freedom Foods Group, Campbell Soup Company, RiceBran Technologies, PepsiCo Inc., Premier Nutrition Company LLC, Mead Johnson & Company LLC, Danone S.A., Blue Diamond Growers Inc., Amy's Kitchen Inc., Conagra Brands Inc., Daiya Foods Inc., General Mills Inc., Kellogg Company, Archer Daniels Midland Company, Axiom Foods Inc., Bolthouse Farms Inc., Eden Foods Inc., Elmhurst 1925 Inc., Forager Project LLC, Good Karma Foods Inc., Kerry Group plc.

Asia-Pacific was the largest region in the plant-based beverages market in 2024. Europe is expected to be the fastest-growing region in the global plant-based beverages market during the forecast period. The regions covered in the plant-based beverages market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the plant-based beverages market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Plant-based beverages encompass a variety of beverages derived from plant sources such as seeds, grains, and other botanical materials, serving as alternatives to traditional milk-based beverages.

These beverages primarily fall into several categories, including ready-to-drink (RTD) tea and coffee, plant-based milk, juices, and other varieties. RTD tea and coffee constitute plant-based alternatives offering diverse flavor profiles to consumers. They come in both organic and conventional forms, available in plain and assorted flavors, catering to various health needs such as cardiovascular wellness, cancer prevention, bone health, lactose intolerance, and other functional benefits.

The plant-based beverages market research report is one of a series of new reports that provides plant-based beverages market statistics, including the plant-based beverages industry's global market size, regional shares, competitors with a plant-based beverages market share, detailed plant-based beverages market segments, market trends, and opportunities, and any further data you may need to thrive in the plant-based beverages industry. This plant-based beverages market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The plant-based beverages market consists of sales of macadamia drinks, quinoa drinks, pea beverages, and others. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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