Salt Content Reduction Ingredients Global Market Report 2024

The salt content reduction ingredients market has grown strongly in recent years. It will grow from $3.28 billion in 2023 to $3.58 billion in 2024 at a compound annual growth rate (CAGR) of 9.4%. The expansion observed in the historical period can be ascribed to heightened consumer health consciousness, regulatory efforts, global dietary trends, supply chain complexities, consumer taste preferences, and market competitiveness.

The salt content reduction ingredients market is expected to see strong growth in the next few years. It will grow to $5.16 billion in 2028 at a compound annual growth rate (CAGR) of 9.5%. The anticipated growth in the forecast period is driven by factors such as cost considerations, the influence of retailers, educational campaigns, consumer demographics, and international trade dynamics. Key trends expected during this period encompass technological advancements, the rise of clean label products, increased collaborations and partnerships, the popularity of low sodium alternatives, and a focus on product innovation.

The anticipated growth of the salt content reduction ingredients market is expected to be driven by the high prevalence of hypertension. Hypertension, characterized by blood pressure levels of 140/90 mmHg or higher, is closely linked to elevated sodium consumption. Maintaining salt intake below 5 grams per day for adults has been identified as a preventive measure, reducing the risk of cardiovascular diseases, strokes, coronary heart attacks, and other health issues. As of November 2022, global estimates from Medscape indicate that hypertension affects approximately 26% of the world's population (972 million people), with projections suggesting a rise to 29% by 2025. Consequently, the surge in hypertension cases is a key factor propelling the growth of the salt content reduction ingredients market.

The initiatives and policies aimed at reducing sodium intake are poised to contribute to the market's expansion. These strategic measures, characterized by specific actions, formal guidelines, or regulations, create a framework for decision-making and behavior within a defined context. The integration of salt content reduction ingredients emerges as a pivotal strategy to encourage healthier food choices and address health risks associated with excessive sodium consumption. Notably, in March 2023, the World Health Organization emphasized that the implementation of highly cost-effective sodium reduction policies could potentially save 7 million lives globally by 2030. Therefore, the impetus provided by initiatives and policies for reduced sodium intake is a significant driver for the salt content reduction ingredients market.

Product innovation emerges as a prominent and widely embraced trend in the salt content reduction ingredients market, with companies strategically focusing on introducing novel offerings to maintain their market standing. Illustratively, in April 2022, Tata Chemicals Limited, an India-based chemical company, introduced Tata Salt Superlite, featuring a 30% reduction in sodium content. Tailored to address elevated concerns regarding high blood pressure in India, where salt intake often surpasses recommended levels, SuperLite is positioned as the country's inaugural 30% low-sodium salt. This product aligns with the preferences of health-conscious consumers, catering to lifestyle considerations.

Leading companies in the salt content reduction ingredients market are actively engaged in the development of innovative solutions, notably low-sodium salt formulations, to meet the growing demand for sodium reduction while driving revenue growth. A case in point is Fooditive, a Netherlands-based food producer, which, in October 2022, introduced LowSalt. This new product, claimed to be twice as salty as regular salt, undergoes a patent-pending process involving the breakdown of potassium chloride with citric acid, mixing with a carrier, and spray drying. The result is a low-sodium salt with a taste 'twice as salty,' allowing for a 50% reduction in usage and potentially delivering sodium reduction benefits with positive effects on health. Notably, LowSalt is 100% lower in potassium, utilizing only potassium chloride and sodium chloride.

In April 2021, Stone Canyon Industries Holdings LLC, a US-based holdings company, and Affiliates completed the acquisition of K+S business, including Morton Salt, for $3.2 billion. This strategic move was aimed at expanding market presence and fostering long-term growth in the salt industry. Morton Salt, a US-based food company, is recognized for producing salt across various sectors, including food, water conditioning, industrial applications, agriculture, and road/highway use, including salt content reduction ingredients. This acquisition positions the company to capitalize on emerging market trends and strengthen its position in the salt industry.

Major companies operating in the salt content reduction ingredients market report are Advanced Food Systems Inc., Ajinomoto Co. Inc., Angel Yeast Co. Ltd., Archer Daniels Midland Company, Associated British Foods plc, Cargill Incorporated, DuPont de Nemours Inc., Fufeng Group, Givaudan SA, Innophos Holdings Inc., Jungbunzlauer Suisse AG, Kerry Group plc, Royal DSM N.V., Savory Systems International Inc., Sensient Technologies Corporation, Tate & Lyle plc, Dow Inc., Smart Salt, Dr. Paul Lohmann GmbH & Co. KGaA, AngelYeast Co., Ltd., Red Arrow Products Company LLC, DowDuPont, Advanced Food Systems, K+S Windsor Salt Ltd., Niacet Corporation, Angel Yeast, Kudos Blends Limited, Innophos Holdings, Savoury Systems International, Archers Daniels Midland Company.

North America was the largest region in the salt content reduction ingredients market in 2023. Asia-Pacific is expected to be the fastest-growing region in the global salt content reduction ingredients market during the forecast period. The regions covered in the salt content reduction ingredients market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the salt content reduction ingredients market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The primary categories of salt content reduction ingredients encompass yeast extracts, glutamates, high nucleotide ingredients, hydrolyzed vegetable protein, mineral salts, and other complementary elements. Yeast extract, sourced naturally from fresh yeast, stands out as a key ingredient with applications as a flavor enhancer in various savory foods such as soups, sauces, and snacks. A diverse range of applications is observed, spanning dairy products, bakery items, fish derivatives, meat and poultry, beverages, as well as sauces and seasonings. The utilization of mineral blends, amino acids, yeast extract, and other components underscores the versatility of these ingredients in the pursuit of healthier and flavorful food options.

The salt content reduction ingredients market research report provides salt content reduction ingredients market statistics, including the salt content reduction ingredients industry's global market size, regional shares, competitors with a salt content reduction ingredients market share, detailed salt content reduction ingredients market segments, market trends, and opportunities, and any further data you may need to thrive in the salt content reduction ingredients industry. This salt content reduction ingredients market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The salt content reduction ingredients market consists of sales of potassium sulfate, magnesium sulfate, calcium chloride, potassium lactate, and potassium chloride. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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